Channa

Canara Bank - Debit Card TVC

TVC opens on our character whistling a tune and walking on the seashore.

When suddenly he spots a channawalla.

‘Mmm...’, our character exclaims, rubbing his belly.

Following which, he takes out his wallet to pay the channawalla.

Just as he is about to take the money out from his wallet and pay the channawalla,

a crow swoops in, grabs his wallet and flies away.

Our character shakes his fists angrily and shouts as he chases after the bird.

However the bird files off into the distance.

Our character now gets disheartened as his tummy growls.

In frustration, he slaps his thigh….

and in doing so discovers something.

Amazingly enough, his Canara Bank Debit Card is still in his pocket. So he

takes it out…

and immediately runs into the Canara Bank ATM nearby.

Following which we see him running out with cash in his hand.

Now he pays the channawalla and then finally gets to enjoy the channa he was

craving all along.

Super:

Presenting Canara Bank Debit Card.

Now enjoy convenient cashless transactions and Cash withdrawals

up to Rs. 50,000 per day for Platinum Debit card.

We cut back to the crow who has now returned with the wallet, and now

seems to be craving the channa that our character is having instead.

So we see our character and the crow slowly trading off the wallet for the channa.

At this point, we end on others like our character, dancing around the

Canara Bank logo, in the manner that it is portrayed in most Warli paintings.