Changes to Facebook Pages Updated April 2010
Changes to facebook pages
Dec 15, 2014
Facebook's changes from "Become a Fan" to "Like"
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Changes to Facebook PagesUpdated April 2010
Mandi Bateson Digital Planning Director
Overview
What is it?Facebook is rolling out the changes to official pages, changing the subscription call to action from “Become a Fan” to “Like”. Pages that are “liked” will then be displayed in the users info section on their profile under the relevant categories.
What this means for your page(s)• You may see a large number of unsubscribes as fans clean out their links in
their profile• The name and category of the page now reflects where it is seen in your fans’
profiles• Advertising conversions may decrease in the initial stages of confusion
Although it hasn’t been announced in this rollout, these issues may be quickly resolved if “liking” any content in a news feed automatically subscribes a user to your page.
Updated April 2010
Mandi Bateson Digital Planning Director
Old info section
Updated April 2010
Pages listed separately
Info and interests entered by user
Mandi Bateson Digital Planning Director
New info section
Updated April 2010
Pages categorised as music are listed – no free text
Prioritise preferred links over others
Mandi Bateson Digital Planning Director
Opt in/out
Updated April 2010
Request to link pages to profile
The new “Like” Button
Updated April 2010Mandi Bateson Digital Planning Director
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