Consumer Electronics Show 2012 the consumer space becomes a developer paradise Jeff Hoffman Feb 9, 2012
Consumer Electronics Show 2012the consumer space becomes a developer paradise
Jeff HoffmanFeb 9, 2012
CES 2012 Overview
Attendance figures are more than 150,000 attendees - a record in the events 44 year history
Exceeds 2011 by over 10,000
3,100 tech companies across global industries (up from ~2,700 in 2011)
More evolution and growth in the industry
See official Press Release for more info
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Observations
Software is a differentiator
Everyone is courting App Developers
User Experience is important
The Organization is changing
Based on four years attending
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What’s up with MS?...and where’s Apple?
Lots of press around Microsoft “leaving the show”- CEA and Microsoft have been very tight so what does this mean?
Apple has never attended, but a large number of iAccessory companies do
Complaints that CES is “too big”
MS appears to be using Apple’s playbook
Don’t create a “predictable” product launch schedule by heavy involvement in trade shows...
Build an integrated UX on the entire product stack (Metro UI on PC, Tablet, Phone, XBOX) 4
CES Facts
Most of the really cool stuff is shown in private suites and not on the show floor
Some products are purchased based only on specs, but seeing and touching are key for consumer devices
The conference takes place at LVCC, but key business meetings occur all over the city
Even if a company isn’t on the show floor, their representatives are in Las Vegas to make deals
CES will continue to grow as companies make significant money on the deals they complete
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Overall ThemesUltrabooks to re-energize laptop sales
Big touch displays encourage social interactivity
Tablets are aiming at businesses
Smart TV overshadows 3D
Getting even more Cloud-y
Phones: Windows 7, Android Ice Cream Sandwich
Hand, Body and Voice Input
Health and Fitness is more high tech and social
Everyone loves cool cars6
THIN IS IN7
BIG IS ALSO IN8
Tablets in BusinessStill chasing the iPad... but
Android provides more configurable security
Lower cost devices flooding the market
Range of screen sizes (5.5, 7, 9, 10)
New Entries:
BlackBerry PlayBook 2.0 - QNX
Samsung Galaxy Note - Android
Lots more...
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TABLETS10
MORE TABLETS11
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My TV is better than yours.
PREVIOUS YEARS
THIS YEAR
My TV is better connected
than yours.
INTERACTIVE “SMART” TV 13
Internet Content on TV
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Ways to aggregate all the internet video content for convenience
No great solution for both Over the Air (OTA) and online content
Integration with Gaming
Developer opportunities and SDKs
4K FOR WHEN HD ISN’T ENOUGH 15
3D is a feature that everyone now offers
3D Ready Tablets, TVs, Blu-ray Players, Laptops
Better content is coming
More Glasses-free 3D TV prototypes16
MORE 3D17
CONTROL YOUR TV EXPERIENCE WITH MOVEMENT18
Phones
AT&T enters 4G LTE
Nokia 700/800/900 Series
Pantech at the low end
HTC
Easy connectivity with NFC and Bluetooth
More social interaction, collaborative gaming19
PHONES20
HEALTH & FITNESS21
Life in the Clouds
Consumers are continuing to be educated on the applications of the cloud
Microsoft
Viewsonic
DLink
Moneual (high end electronics)
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CONSUMER CLOUDS23
Everyone Wants Developers
More consumer devices are app driven
Phones & Tablets
AT&T, Sony Ericsson, Android
Televisions
Samsung, TiVo, Google TV
Networking devices like DLink and NETGEAR24
DEVELOPER OPPORTUNITY25
SDK’S ARE EVERYWHERE26
Automobile TechHeads Up Displays with integrated social networking and navigation
Electric, Hybrid and Concept Cars
Ford
Tesla S Sedan
Mercedes
Audi
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AUTOMOBILE TECH28
JUST COOL CAR STUFF29
FUN STUFF30
I’M WATCH RUNNING ANDROID31
MORE FUN STUFF32
ART & DESIGN33
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CLICK HERE FOR MY BLOG ENTRIES
ON CES 2012
THANKS!