CeoSpace 1214

1. Build “Revenue Generating Websites”

2. Buy “Revenue Generating Websites”

3. Teach how to “Build” or “Buy” “Rev. Gen” websites

1992 - 1998

10 year search, KNEW Rev. Gen. sites are my answer

No clue how to build ‘em, but I KNEW!!

“NEVER AGAIN”1998

“Our own Path”

Goal: 1000 Rev.Gen. Websites by 2015

“Whatever It Takes”

1st Discovery“No Clarity”Lots of Proof

Mort. Calc. – P.o.Fish – Pat FlynnAnchors (Soc.Proof)

Our Model: (*didn’t work) 40k – 4MM

10k deposit + Cover Site Building Costs, then…

50-50 Rev. Share on Ad Revenues – 15% - 24%

Do “Whatever it Takes” to get to 1000 sites…

Here’s what we found in our Journey… Fear of Loss, Greater than Desire for Gain

The U.S. economic model no longer supports

The “Pile Method” - people are running out of TIME!

Fear of “Loosing Time” – Explain…

Our Company Today:

23 years later, an “Over-Night” Success

486 Revenue Generating Websites

Viewed 120,000,000+ each yr.

Growth Rate 28,000 views each day

50-50 split on Millions in Revenue / yr.

So, what, EXACTLY, did we do to get here,

and, CAN YOU DO IT ?

What else can I do, nights and weekends, that won’t increase overhead or expenses,

but will add another “Revenue Stream” to our household (business).

The Question of the Weekend is…

I know what you can do…

Here’s something AWESOME:

I’m helping them buy 15% - 24% revenue streams…

…that I’m buying from 18 to 26 year olds.

I wonder if I could“Make Money Online”

in “real estate”?

What I taught in L.A.

What do 18 year olds do to earn 1k to 20k / mo?

2. ”The Vehicle Creates the Revenue, not the Driver of the Vehicle”

18 year-olds Rule Book:

1. No Stinking Way I’m I buying into the

“Pile Theory

JobService ProviderDoctorSmall Business (10<)

*any Hr.=$

Rental PropertyInvestmentsRev. Gen. WebsitesR.E.I.T.’s

*only 0 Hr.=$

The Vehicle Determines the Winner, Yes or Yes?

Next few slides…

Help determine what business to startWhat new product to invent

What your clients want from you

And

What you should write into your website

Let’s get cooking…How Great Would It Be?

Ad Revenue 3.3 B

How did we know to create that “Post” or article?Google told us what to write

If you click“Oreo” Ad

Snackworks paysGoogle $1.16

What Should I write on?What is everyone looking for?

Where’s the Money?

Google $2.50AllRecipes.com $1.07

Google $.80AllRecipes.com $.36

Review:What Should I write on?

What is everyone looking for?

1968 Uh Oh!

Corning had to wait a month for engineers to figure out next product

Why wait until you are dying to start another revenue stream?

Keyword planner, show you next product, idea or revenue streamin 30 seconds…

What should we write on ?What should we sell ?What do our clients want ? Ie. Bike Helmets

Your product, company, industry, body, etc., WILL die!

Why should everyone care about this simple little tool.

Entropy

Let’s take it up a notch…

80% of web content is borrowed, curated or leveraged !

Greatest Money Making Tool….EVER !!!!

Let’s take it up a notch…

Real World Use: Put your Key-Word silo into Google Alerts

All Repeat

Google Alerts

Mission Mode is holding a free workshop, note the title…

Editorialized Content Note:

We played “Siskel and Ebert” to that piece of content… …We simply gave our opinion of that piece of content !!

Best Part – Google told us what to “Editorialize”

Worthy of Repeating…

80% of web content is borrowed, curated or leveraged !

Greatest Money Making Tool….EVER !!!!

Real World Use: Put your Key-Word silo into Google Alerts

All Repeat

Google Alerts

Mission Mode is holding a free workshop, note the title…

Editorialized Content Note:

We played “Siskel and Ebert” to that piece of content… …We simply gave our opinion of that piece of content !!

Best Part – Google told us what to “Editorialize”

What would be the next step?

What Should I write on?What is everyone looking for?

What have we done so far…

1. Use “Google Adwords Tool” to determine what might be your: Next piece of content Next product to launch Next industry to go into

2. Use Google Alerts to “Editorialize” others content

80% of content is borrowed, curated or leveraged

Switch Gears:

Case Study

WebMD 1998 - 2005Dominated all “Spine” related Phrases

2001 – 2005Silo – 2005 to today

So far shown:

How to Create content people wantHow to Create “Authoritative” content people will trust (editorialized content)

Now, Let’s get Google’s attention:

Credibility Popularity Author Equity

How Google “Ranks” or “Stacks”

1. Credibility…

1. Credibility…

Started a site, posting weekly, goodBut, you are still “unknown”

What might happen if…

Immediate raise in your rankings…

A “7” may go to a “4”, a “2” may go to a “1”

2. PopularityShoot – Post – Promote

Faculty - CEOSpace3. Author Equity

WebMD effect

1. Authors and Signals Lifts Main Site.

2. Main Site lifts all Faculty’s sites.

”Rising Tide”

3. Faculty – More traffic More Growth - More Leads

Lift from Social Signals (+1’s)

If Time - Nuggets

Talent is Never Enough… …Outwork everyone else!

You are going to screw it up… …until it is done! Don’t get good… …Get done!

My annual ritual wheel

M.J. final game

Disassociate… Go to War