CEE Executive Coaching Services - July 2016

EXECUTIVE COACHING SERVICES

“Coaching in its origin from sports was introduced to the management field in the 1950s. By the early 1990s, coaching emerged as a way to describe a specific set of managerial activities in business organisations. Coaching in management can be classified into two forms: executive coaching and managerial coaching. Both types of coaching have traditionally been regarded as a way to correct poor performance and to link individual effectiveness with organisational performance.”

Prof Sattar Bawany (2015)‘Creating a Coaching Culture: Leveraging on Corporate Coaching Skills’

in Leadership Excellence, Issue 02.15.

Executive Coaching is one of the fastest growing and most misunderstood profession of this decade. Coaching used to be an “executive perk” for large company executives to help them make better business decisions. Today, coaching is rapidly being recognised as one of the best strategic weapons a company can have in its arsenal.

Executive Coaching can be defined as a confidential, highly-personal learning process, involving action learning and working in partnership, combining an executive coach’s observations and capabilities with an executive’s expertise; the result is that the executive achieves better and faster results-oriented outcomes. It is therefore important to create a coaching environment that is founded on trust because in a normal working day, the executive works in a fast-paced, complex and pressured environment and there is little time to sit back and reflect on the range of issues facing him/her.

Executive coaching

Since 1982, Executive Development Associates (EDA) has pioneered and been a leader in creating custom-designed executive development strategies, systems and programmes that help clients achieve their strategic objectives and win in the marketplace. We work in partnership with our clients to make their executive development efforts successful by ensuring maximum leverage and bottom-line results. Our mission is to ensure that our client’s executive talent is a source of competitive advantage.

We strategically link the coaching goals to the organisation’s business strategies. Executive Coaching facilitates individual learning and development for leaders in order to increase the velocity at which business results are achieved. In all of our executive coaching engagements, a collaborative partnership is created between the executive (coachee), the organisation, and the executive coach.

Executive Coaching is generally a 6 or 12 months process. The role of the coach is to help the client maximise performance. We do this by clarifying goals, developing action plans, acquiring new skills and eliminating obstacles that stand in the way of succeeding.

Partnership with Executive Development Associates (EDA)

EXECUTIVE COACHING SERVICES

• Coaches for C-Suite Executives: Coaching CEOs, Business and Functional Leaders.• Coaches for High Potential Leaders: Coaching Executives and Leaders all the way down the

leadership pipeline.• Coach-the-Coach: Certifications for internal coaches for a specific organisation. This ensures that

coaching across the organisation is aligned with the business strategic objectives and the coaches all follow a similar process.

• Organisation-wide Executive Coaching Programs: Design and coordination of such programmes so as to ensure an effective use of the company’s resources. Coaches are chosen and trained as well as processes are set for decision-making, tracking and reporting of development metrics.

Apart from the above Executive Coaching Services, we also design and deliver customised Managerial Coaching Skills Workshops for organisations keen to develop a Corporate Coaching Culture.

Our Executive Coaching is a comprehensive solution delivered by peer-level coaches who, like your executives, are accountable for achieving results for your organisation. Our team of experienced executive coaches utilises a proven four-step process (A.D.A.M.) that is firmly grounded in leadership development best practices.

Assess: Through a series of assessment and information gathering from various stakeholders, the coachee determines how the performance links to current business goals.

Debrief: The coachee will be provided with feedback based on the results of the assessments and with the support of the Coach will develop a Development Plan which will enable coachee to determine what to do to close the gaps in their leadership capability. The Sponsor will sign off the Development Plan to ensure that there is alignment to the business objectives.

Action Plan: The Coachee will implement the Development Plan by taking well-defined action steps and regular feedback during scheduled coaching sessions with the Coach which enables the Coachee to move toward measurable goals.

Measure: A full evaluation of the coaching process and engagement based on the agreed success metrics at the beginning of the assignment yields objective measures of business results and professional outcomes for both the organisation and the coachee.

Executive Coaching Services

A.D.A.M. Coaching Methodology:

Centre for Executive Education Pte. Ltd.259 Tampines Central, Singapore 915209 | Tel : +65 6789 0977 | Fax : +65 6789 0911Email : [email protected] | Website : www.cee-global.com

www.linkedin.com/in/ceeglobal www.facebook.com/ceeglobal

www.twitter.com/cee_global www.slideshare.net/cee-global

CEE C-Suite Master Executive Coach of Prof Sattar Bawany – APAC www.cee-global.com Page 1

PROFILE OF

PROF SATTAR BAWANY

C-SUITE MASTER EXECUTIVE COACH &

MASTERCLASS FACILITATOR

CENTRE FOR EXECUTIVE EDUCATION PTE LTD

Strategic Partner of Executive Development Associates (EDA) Inc.

259 Tampines Central. Singapore 915209.

Tel: (65) 6789 0977 Fax: (65) 6789 0911

Email: [email protected]

Website: www.cee-global.com

LinkedIn: www.linkedin.com/in/bawany

Facebook: www.facebook.com/ceeglobal

Clients’ Testimonial: www.cee-global.com/2/testimonial

http://www.cee-global.com/

mailto:[email protected]


http://www.linkedin.com/in/bawany

http://www.facebook.com/ceeglobal

http://www.cee-global.com/2/testimonial


PROFILE OF PROF SATTAR BAWANY - CEE C-SUITE MASTER EXECUTIVE COACH

OVERVIEW

Professor Sattar Bawany is Chief Executive Officer & C-Suite Master Executive Coach &

Facilitator with the Centre for Executive Education (CEE) and Executive Development

Associates (EDA). He has over 30 years’ international business management experience,

including 20 years in executive coaching, group facilitation, and leadership development

and training with global management consulting firms.

In addition to his business and consulting career, Prof Bawany has over 10 years of

concurrent academic experience as an Adjunct Professor teaching senior executives international business

strategies and human resource courses at various leading universities. He is concurrently the Strategic

Advisor & Member of International Professional Managers Association (IPMA) Board of Trustees and

Governing Council. He is also Adjunct Professor with Curtin Graduate School of Business (CGSB) and a

member of the International Advisory Board of Curtin Business School, Curtin University.

Prof Bawany is an astute advisor to executives who need to know how they are perceived and want to focus

on what is most important in their professional and personal lives. He has coached a range of leaders, from

CEOs, to senior vice presidents, and high potential managers. His current work in organisations focuses on

encouraging individual initiative and leadership from a systemic perspective in order to achieve clearly

defined business results. His specialty is effectively linking people processes to business outcomes.

He is a Key Note Speaker at international and regional Conferences, Workshops and Seminars on the

following themes: Talent Management; Executive Leadership Development, Employee Engagement and

Managing across Generational Gap, Strategic Human Resource Management, and Talent Management &

Succession Planning.

He is an accomplished Author with more than 200 articles published over the years including a Chapter on

“Maximizing the Potential of Future Leader” in the Book “Coaching in Asia the First Decade”. He has

published extensive series of articles on topics/themes such as Talent Management, Leadership

Effectiveness, Strategic HR/OD and Executive Coaching in both international and regional publications such

as “Leadership Excellence”, “Talent Management Excellence”, “Singapore Business Review”, “Today’s

Manager” and “Human Capital” magazine. He has also appeared regularly on MediaCorp’s Channel NewsAsia

and Radio’s 93.8FM as a LIVE studio guest.

As an Executive Coach, Prof Bawany has support both individual and organizational change performance, by

increasing congruence with the mission; provide adequate support to enable personal transformation and

leadership role transition. The results as seen in his extensive client testimonials from CEOs and C-Suite

leaders attested to the fact that his coaches are able to achieve positive change in key leadership behaviours

and become more effective leaders as determined by their key stakeholders including the sponsors. He is

also able to support the development of high potential leaders (future leaders for the organization) through

enhancing their ability for strategic thinking, providing vision and direction, accelerating change, motivating

and energizing people, teamwork, and partnering, influencing, delivering results, valuing all people, and/or

developing people. The results of his coaching support also enable his coachees towards the creation of an

organizational culture that values learning, creativity, and continuous improvement.



COACHING APPROACH

Prof Bawany’s passion for people and culture is about creating an environment where employees are valued

and emotionally engaged in the business. He has successfully worked with extensive number of public and

private organisations regionally and internationally specialising in people and culture through

transformational change, starting with the ‘end’ in mind! He is an experienced facilitator and has spent many

years developing leadership capability through the delivery of structured talent management, leadership

development programs including executive coaching.

He is especially skilled at helping executives work through leadership transition issues, whether individually

or systemically. As a seasoned coach, he truly cares about others, listens with an open mind, and adds value

in unexpected ways. His approach to executive coaching encourages new insights into the key capabilities

and unique strengths needed to sustain practical behavioural change over time, resulting in the executive’s

enhanced self-awareness, better decision making, and continuous performance improvement.

Prof Bawany's unique background of both being a seasoned business leader and experienced management consultant and Certified C-Suite Master Executive Coach has enable him to successfully assist C-level, senior management and next generation leaders develop their leadership, interpersonal and team management skills including enhancing their emotional & social intelligence competencies. He is able to fully appreciate and understand the challenges faced by both the leaders and their organisations by identifying and overcoming personal and organisational constraints that prevent the said leader (coachee) and the organisation from achieving their full performance potential.

PROFESSIONAL & BUSINESS BACKGROUND

Prior to being in management consulting, human resource & organisational development and executive

coaching, Prof Bawany is an accomplished senior business executive with 20+ years of experience driving

profitable growth in a complex, entrepreneurial and competitive environments for the healthcare,

pharmaceuticals and medical instrumentation industry.

Resourceful, decisive, and results oriented leader who is experienced in the development, communication

and implementation of an effective business model, growth strategies and operational infrastructure

systems and processes, and human resource systems in support of company objectives.

Prof Bawany has assumed various senior management roles both globally and regionally in the management

consulting & professional services industry including that of Managing Director and Talent Management &

Executive Coaching Practice Leader for DBM Asia Pacific. He was also the Global Information Services (GIS)

Business Unit Leader with Mercer HR Consulting. Prior to joining Mercer, he was the Head of Hay Learning

Services and Senior Consultant of Organisational Effectiveness/Leadership Development with The Hay Group.

He has also assumed senior leadership roles in business development and consulting with The Forum

Corporation and Mercuri International with a focus on leadership development, customer service excellence

and sales force effectiveness.

He has worked in and delivered engagements globally with a focus on Asia Pacific region.



COACHING AREAS OF EXPERTISE

1. Developing Leadership

Effectiveness: Emotional

& Social Intelligence and

Cognitive Readiness

Competencies to Lead in a

‘V.U.C.A.’ World

2. Leadership Transition

(Role-to-Role) &

Executive On-boarding –

the First 90 Days

3. Succession Planning &

Transforming NextGen Leaders

(Future Leaders / High

Potentials)

REPRESENTATIVE OF COACHING ASSIGNMENTS

The coachee is an international assignee in Asia Pacific for the first time and has a lack of international

management and cross-cultural experience. It was decided by the sponsor that a proven coaching

process and the senior level international experience of the coach was a valuable additional

investment to complement internal processes. Over a six-month period the executive identified and

began to develop a leadership style which would enable him to move onto yet more senior levels,

avoiding the derailment that so many high potentials experience executive. A high potential and very

marketable executive with cross-cultural experience was subsequently promoted to a global

leadership role.

The senior leader of a high growth software organization were exceptionally bright but lacking in

leadership skills. A framework for executive coaching engagements was established for senior

leadership team. Determining individual strengths and areas for improvement was the first critical

step. The participating executives (coachees) were assessed on two critical scales: business

competence and personal connection. With those results as a baseline, interviews with each

executive’s direct reports were conducted. That data, combined with the Coach’s observations,

formed the basis for very specific, tailored 6-month, one-on-one executive coaching engagements. As

a result of the team coaching engagement, the executive management team developed a common

language to discuss business strategy, goals, and organizational culture issues.

TYPES OF CLIENTS COACHED

Board level

CEO

Director

C-Suite Leaders

REPRESENTATIVE CLIENTS

Generali, Indonesia

AstraZeneca, UK

National University of

Singapore

MRT Corp., Malaysia

Las Vegas Sands,

Singapore

Broadridge Financials

Financial Times, HK

Electrolux, Europe

Genzyme Singapore

InterContinental

Prasarana Malaysia

B. Braun, Germany

Prof Bawany’s solid international coaching experience includes serving those clients in Financial Services, Educational Institutions/Universities, Pharmaceutical and Healthcare, Hospitality including Hotels, Infrastructure/Transportation and Public/Government Sector.



EDUCATION & QUALIFICATIONS

Adjunct Professor of Business, Curtin

Graduate School of Business (CGSB)

Adjunct Professor of Strategy, Paris

Graduate School of Management

(PGSM)

MBA, Golden Gate University, San

Francisco, California, USA

BA, Business/Marketing, Curtin

University of Technology, Perth,

Australia

Graduate of Corporate Coach

University and Licensed Coaching

Clinic Facilitator

LANGUAGES

English and Malay (Written & Spoken) / Bahasa Indonesian (Spoken)

PROFESSIONAL DEVELOPMENT AND SUPERVISION

Have been through the prescribed training hours to being a “Trained Coach” by International Coaching

Federation (ICF) and undergone the relevant training to being a Certified Coach by Coach U.

Prof Bawany’s has a Mentor Senior Master Executive Coach who acts as his own Coach as part of his

supervision and development as an Executive Coach.

PROFESSIONAL AFFILIATIONS

Member of the International Advisory

Board of Curtin Business School,

Curtin University

Fellow and Member of the Governing

Council & Board of Trustees of the

International Professional Managers

Association, (IPMA)

Immediate Past Co-Chair of Human

Capital Committee of American

Chamber of Commerce (AmCham)

Singapore

Fellow of The Chartered Institute of

Marketing (CIM)

Professional Member of Society of

Human Resource Management

(SHRM)

Professional Member of Chartered

Institute of Personnel and

Development (CIPD)

Practicing Member of International

Coaching Federation (ICF)

Practicing Member of Asia Pacific

Alliance of Coaches (APAC)

SELECTED PSYCHOMETRIC AND DIAGNOSTIC TOOLS

Myers-Briggs Type Indicator™ (MBTI) and Extended DISC®

Bar-On EQ 360™ and EQ-i™ Certifications

MRG Leadership Effectiveness Analysis™ (LEA) 360 Assessment

Centre for Creative Leadership (CCL) Benchmarks® and Skillscope® Assessments

Hogan Suite of Assessments Systems for High Potential Leadership Development



PERSONAL DETAILS

Married with 2 grown twin boys, he believes strongly in work-life balance and is highly dedicated and

committed to achieving his goals.

Prof Bawany’s enjoys reading and writing articles on contemporary management thinking and

leadership development.

He believes in paying it forward and dedicates a significant amount of his personal time towards serving

Voluntary Organisations including Charities, Non-Profit Organisations (NPOs) or Non-Governmental

Organisations (NGOs) by providing Advisory Services on a pro-bono basis.

SELECTED CLIENT TESTIMONIALS

“The coaching has had considerable benefits. On an individual level it has enabled me to develop my managerial

leadership skills, and increase my confidence in these areas. On an organisational level I have been able to execute

management tasks with greater confidence. The monthly coaching session provided a really useful opportunity to

review progress, and also look at my future development. Talking things through these issues with you as my coach

has enabled me to be clear about my future development needs and direction.

Your valuable insights come from the rare combination of being a seasoned and successful CEO & business leader,

having solid academic credentials, and a strong track record of executive coaching and management consulting

experience as evidenced by others you have helped. This has certainly been impactful and assisted me greatly in my

leadership transition in the First 90-Days as a CEO.” CEO, Rapid Rail Sdn Bhd, Malaysia

“I wanted to take a moment to personally thank you and place on record our utmost appreciation for the excellent

executive coaching support for a member of our C-Suite I Senior Leadership Team.

Based on the feedback that I have received as well as from my own observations, you certainly possess a unique

gift for assessing very complex issues and quickly boiling them down into their essential elements. Your critical and

strategic observations are delivered with panache and aplomb which resonated with a member of our senior team.

You have been instrumental in bringing focus, and providing actionable tactics, to noticeably increase the

effectiveness of the said Coachee.” CEO, Generali, Indonesia

“You have been instrumental in providing me with a sounding board for strategic decision making during a time

when significant changes were occurring that affected our entire organization. Your experience provided me the

benefit of being able to work through important decisions and plans in advance of exposing them to our Board and

the executive management team.

During these times of radical change within our business, your coaching was very valuable to me as we moved the

company in the right direction.” CEO, Taurus Wealth Advisors/ Family Office, Singapore

“Your coaching was invaluable. I learned to identify the barriers and key performance issues that have been

holding me back. You allowed me to take an honest non-defensive view of myself through the eyes and perceptions

of my executive team members and other stakeholders within the organization. You were incredibly skilled at

asking the tough questions that helped me see things from different perspectives, and then held me accountable

for achieving my goals. You were not only challenging and insightful, but also patient and understanding, with

remarkable instincts and knowledge of what it takes for a leader to succeed. You bring a rare combination of

seasoned business executive and coach, with unique perspectives and listening skills.”

CEO, Prasarana Integrated Management & Engineering Services Sdn Bhd, Malaysia

The Testimonials from other Coaching Clients could be viewed at: www.cee-global.com/2/testimonial


http://www.cee-global.com/2/testimonial

Taurus Wealth Advisors Pte Ltd | 3 Pickering Street #01-70 China Square Central Singapore 048660| Tel No. 6222-1651

24 November 2015 Prof Sattar Bawany Chief Executive Officer, CEE Global C-Suite Master Executive Coach, EDA Asia Pacific CENTRE FOR EXECUTIVE EDUCATION (CEE) 259 Tampines Central Singapore 915209 Dear Prof Bawany C-SUITE EXECUTIVE COACHING SUPPORT You have been instrumental in providing me with a sounding board for strategic decision making during a time when significant changes were occurring that affected our entire organization. Your experience provided me the benefit of being able to work through important decisions and plans in advance of exposing them to our Board and the executive management team. During these times of radical change within our business, your coaching was very valuable to me as we moved the company in the right direction. I would recommend you as an Executive Coach to any CEO or C-Suite leaders for your ability:

1) to probe for what is really important, 2) to listen carefully and non-judgmentally then explore suggestions for actions that were apparent

but only became very clear after discussions with you 3) to stay focused on what is most important for the Company as a whole and achieve sustainable

organisational results, through the actions of the CEO I have walked away from our engagement with a treasure trove of actions that will drive my approach for a long time to come. Thank you. Yours sincerely TAURUS FAMILY OFFICE Mandeep Nalwa Chief Executive Officer

r*prasaranaPrasarana Malaysia Berhad (467220 -U)

(Formerly known as Syarikat Prasarana Negara Berhad)B-20-1, Level 20, Menara UOA Bangsar, No.5, Jalan Bangsar Utama 1, 59000 Kuala Lumpur.

Tel : 03-2299 1999 / 2287 5959 Fax : 03-2299 1919 Website : www.myrapid.com.my

Our Ref : PRASARANA/GMD/013-2014

26 August 2014

Prof Sattar BawanyChief Executive Officer, CEE GlobalC-Suite Master Executive Coach, EDA Asia PacificCENTRE FOR EXECUTIVE EDUCATION (CEE)259 Tam pines CentralSingapore 915209

Dear Prof Bawany,

EXECUTIVE COACHING SUPPORT FOR PRASARANA MALAYSIA BERHAD'S(PRASARANA) SENIOR LEADERSHIP TEAM

We would like thank you for the excellent partnership over the past year in deliveringthe executive coaching support for our Senior Leadership Team (SLT).

The "Managerial Coaching Skills" Workshop which you had successfully facilitatedhas allowed the SLT members to leverage on a fully developed coaching modelwhich enable them to immediately implement in the workplace resulted in thedevelopment of a coaching culture within Prasarana.

The Group Executive Coaching sessions as well as Individualised ExecutiveCoaching for selected members of the SLT members have raised their standards forconstructive, collaborative conversations with their respective teams, and they havedeveloped practical, business-based skills and competencies. This has not onlyshaped the individual leader's performance but also, increasingly build broaderorganizational capacity.

I highly recommend you as an Executive Coach to any organisation that requireseffective executive development support for their senior leadership team.

Thank you.

Yours sincerely,PRASARANA MALAYSIA BERHAD

DATO' SRI SHAHRIL MOKHTARGroup Managing Director

tprasarana Group I ri prime pride r'rapidbus rapidrail

February 27, 2015

Dear Professor Bawany,

Over the past six months, it has been a pleasure to work with

you as an executive coach for our regional sponsorship sales

director.

You have a high degree of emotional intelligence and deep

understanding of the difference between leadership and

management. These are often the traits that are so hard to

teach to new managers and you certainly have a knack for

communicating the often subtle differences.

I look forward to working with you on this and in our

corporate governance training in the future.

Sincerely,

Diana David

Regional Director, Corporate Development

Financial Times Asia

59F The Center | 99 Queen’s Road Central | Hong Kong

HRM Asia Pte Ltd.

121 Telok Ayer Street, #02-01, Singapore 068590

Tel: (65) 6423 4631 Fax: (65) 6423 4632

http://www.hrmasia.com.sg

1

11 March 2015 Professor Sattar Bawany Chief Executive Officer & C-Suite Executive Coach CENTER FOR EXECUTIVE EDUCATION (CEE GLOBAL) Dear Professor Sattar Bawany, LEARNING & DEVELOPMENT WORKSHOP 2015 I would like to extend my heartfelt appreciation to you for delivering an engaging and informative workshop titled “Essential Coaching and Mentoring Tools and Techniques for Workplace Success” on 22 January 2015. 2. The delegates have benefitted from your insights, knowledge and experience. Your professionalism, delivery and ability to engage with them were exceptional. They find the contents to be relevant and educational. 3. Thank you for contributing your time and making our event a great success. We look forward to your continuous support. Yours Sincerely,

Kaveri Ayahsamy Executive General Manager HRM Asia

CEE Executive Coaching Services - July 2016

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