YOU YOU NO LONGER NO LONGER COMPETE COMPETE WHEN YOU WHEN YOU D D I I S S T T I I N N G G U U I I S S H H YOURSELF YOURSELF ! !
YOUYOUNO LONGERNO LONGER
COMPETECOMPETE
WHEN YOUWHEN YOUDDIISSTTIINNGGUUIISSHHYOURSELFYOURSELF!!
Big Picture – We know where we are going
*Forrester The new customer
Big Picture – We know who we are………
AWARENESS INTEREST PREFERENCE ACTION
Activ
ity
Time
Marketing
Marketing
Sales
Sales
Customer diligence
Starts
68%
Customer engages vendor
Customerpurchases
SALES TOOLS QUADERND