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John Rocha Richard Sorger Carlos Miele
Y-3 Mark Fast Maticevski
WGSN's Graphics team analyses the most directional catwalk
invitations from the spring/summer 2010 collections in New York,
London, Milan and Paris.
All whiteClean and ophisticated Embossed patterns and
typePureMatt and shineLaser-cut
Fold-out posterLarge-format invitesMonotoneGraphic
typographyModernist
Packaging Analysis: catwalk invites S/S 10 ALICE CLARKSON, WGSN
30.11.09
Pgina 1 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Robert Geller Duckie Days Preen
Tom Scott Lacoste Jason Wu
OfficeStationery inspiredOrder and invoice sheetsFloor plan
illustration
HandwrittenPen scriptPersonal and humbleFine lines
Pgina 2 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Malandrino Charlotte Ronson Danielle Scutt
Isaac Mizrahi Tibi Marios Schwab
Steve J and Yoni P Garance Dor Fashion East
IllustrativeHand-illustrated animals and peoplePencil
linesQuirky flip book animalsStylised peopleFashion front row
inspired
Pgina 3 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Zero + Maria Cornejo Erdem Erin Wasson x RVCA
Paul Smith Betty Jackson MAN
Stylised portraitBeautiful peopleRetro photo montageOn
locationHigh impact
PostcardsVintage postcard inspiredSaturated colourFun and
playful
Pgina 4 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Ashish Monarchy Adam Lippes
Nathan Jenden Matthew Williamson Mulberry
TechnicolourBlooming colourTrippy floralsDigital printFairground
fancy
Future inventiveSuper-modernPerspex, metal and chainMore than
just an inviteExclusive member's card
Pgina 5 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Blow House of Holland Burberry
Ports 1961 3.1 Phillip Lim Leifsdottir
Eastern inspirationObjects of the EastGraphic
linesFeminineOrigami flower
Wood and cardPulpOrganicJuxtaposed graphic and materialLacquered
wood
Pgina 6 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Alexander Wang Gareth Pugh Tommy Hilfiger
Juan Carlos Obando Margaret Howell Rodarte
Rough luxeHumble materialsSacking and sandpaperBold
typeModern
StampedScreen- and block-printedArt houseHand prints and brush
marksYouth movement
Pgina 7 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Avsh Alom Gur Erro Fashion Fringe
Vivienne Westwood Bensoni PPQ
Sachin + Babi Christian Siriano Basso & Brooke
Abstract patternLinear and fracturedWarped
patternReflectionsOptical sliced print
Pgina 8 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035
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Carlos Campos Hemyca Tim Hamilton
Key trendsAll white. Pure, classic and simple, the trend for
white invites continues for spring/summer 2010Organic materials
such as wood, card and hessian are being combined with clean texts
and graphics to create a new rough luxe aesthetic
Youthful and colourful invites were coming through this season.
Bright colours, arthouse screenprints, stamped text and retro
postcards added lighthearted fun to the season's invites
Related reportsCatwalks S/S 10: Womenswear Overview
Catwalks S/S 10: Menswear Overview
WGSN 2009
Pgina 9 de 9Packaging Analysis: catwalk invites S/S 10
11/02/2010http://www.wgsn.com/members/graphics/features/gr2009nov30_090035