Top Banner
Carved IN WOOD Insights for new Marketing GOALS 10
12

Carved in Wood - New Marketing Goals 2012

Jan 23, 2015

Download

Business

Mark de Greeff

10 Insights for New Marketing Goals.
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
Page 1: Carved in Wood - New Marketing Goals 2012

Carved IN WOOD Insights for new Marketing

GOALS10

Page 2: Carved in Wood - New Marketing Goals 2012

Start building and using BUYER PERSONAS, and choose which

CUSTOMER your business will primaraly serve.

Dare to CHOOSE

1

Page 3: Carved in Wood - New Marketing Goals 2012

Develop A Target Audience based CUSTOMER JOURNEY, and get insights

on their RITUALS. That’s where you wanne be.

Know your CUSTOMER

2

Page 4: Carved in Wood - New Marketing Goals 2012

Stop regarding the playing field as ONLINE and OFFLINE, but rather think

in MULTICHANNEL engagement strategies.

View as HOLISTIC 3

Page 5: Carved in Wood - New Marketing Goals 2012

Manage the PROCES 4

Develop a skyrocketing CONTENT strategy and let automation software

nurture your LEADS to prospects.

Page 6: Carved in Wood - New Marketing Goals 2012

Want to SUPRISE 5

Create PURPLE COWS as touch points within the experience of your

CUSTOMER, to leave a remarkable impression.

Page 7: Carved in Wood - New Marketing Goals 2012

Focus on DEVICES

6

Focus on the CONNECTED customer and start aligning your business on the INTERACTION between the (mobile)

screens.

Page 8: Carved in Wood - New Marketing Goals 2012

Deliver on RELEVANCE

7

Always Deliver on the right TIME, in the right PLACE, the right MESSAGE, to the right recipiënt, the right proposition.

Page 9: Carved in Wood - New Marketing Goals 2012

Cultivate the SUPERPROMOTOR

8

You’re as credible as your CUSTOMERS say you are, so make

social CRM and BUSINESS reputation your top 1 priority.

Page 10: Carved in Wood - New Marketing Goals 2012

People LOVE to hear a good story, so tap into your companies DNA and

write the REMEMBERABLE story of your business, they can spread.

Tell the STORY 9

Page 11: Carved in Wood - New Marketing Goals 2012

Submerge into SOCIAL 10

Submerge into the SOCIAL world. Listen, learn and INTERACT to get the

conversation with the audience STARTED.

Page 12: Carved in Wood - New Marketing Goals 2012

Carved IN WOOD 2012 by

Mark de Greeff

Go FOR it!