Career in Email Marketing

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MasudurRashidCo - F o u n d e r D e v s Te am L im i t e d

CareerinEmailMarketing

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Email marketing is directlymarket ing a commerc ia lmessage to a group of peopleusingemail.

WhatisEmailMarketing?*

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TypesofEmailMarketing*

Direct emails

Solo Ad / Bulk

Transactional emails

Email Marketing

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DirectEmails

Direct email involves sendinga n e m a i l s o l e l y t ocommunicate a promotionalmessage (for example, anannouncement of a specialofferoracatalogofproducts).

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SoloAd

Asoloadisaone time emailblastyoubuy from a vendor that has created a"list" of people they have collected. TheothernameofSoloAdis:BulkMail.

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TransactionalEmailsIfausersignsupforyourwebsite,youshouldprobablywelcomethemwithalovelyemail.That’satransactionalemail.

Example: -Signup -Verify -Report -Purchase invoice -Password recovery -Password changes confirmation -Notification -Etc

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WhoNeedEmailMarketing?

} Affiliate Marketer } Blogger } Online Shop } Entrepreneurs } Freelancer } Marketing Consultant } C-Level Officers } Others Professional

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WhyNeedEmailMarketing?

Source:thedma.org

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WhyNeedEmailMarketing?AverageEmailROIisOver44:1AccordingtotheDirectMarketingAssociation(DMA),forevery$1marketersspendonemail,theaverageROIis$44.

EmailDeliversMoreLeadsThanAnyOtherMarketingChannel42%ofbusinesseslistedemailmarketingasthetopdigitalmarketingchannelforleadgeneration.

EmailEffectivenessisIncreasingOver70%ofUSconsumersreademailontheirphoneseveryday(that’sover100millionpeople)andthatnumberisincreasingdaily.

EmailDrivesOnlineandOfflinePurchases81%ofonlineshopperssaidtheywerelikelytomakepurchases(onlineoratastore)asaresultofatargetedemailcampaign.

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EmailMarketingCareers

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EmailMarketingCareers

-TheaverageSalaryofanEmailMarketingManageris$58,767

-TheaveragesalaryofanEmailmarketingcoordinatoris$39,983

-TheaveragesalaryofanEmailMarketingassistantis$35,255

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ForFreelancer

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EmailMarketingCareers

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