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Cape Decision John F. Schrurs Cape Decision ltd Caps and Closures Market drivers and keys for successful innovation Petcore conference 11-12th October 2006 Barcelona
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Caps and closures for beverages

Apr 22, 2015

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Business

Jean Schrurs

Market drivers and keys for successful innovation in beverage caps and closure markets
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Page 1: Caps and closures for beverages

Cape Decision

John F. Schrurs Cape Decision ltd

Caps and Closures Market drivers and keys for successful innovation Petcore conference 11-12th October 2006 Barcelona

Page 2: Caps and closures for beverages

Cape Decision

Agenda

1. Market survey 2. Market drivers 3. Impact of PET evolution 4. Impact of consumer preference

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PET

Closures

Consumers

Page 3: Caps and closures for beverages

Cape Decision

1. Market survey

CARBONATED SOFTDRINKS Alcoa CSI Wing-Lok®

Profile : . a low-cost, efficient closure (returnable and one-way packages) . safety (venting slots and visual) . sealing (top & side, 2-piece) . printable (UTC, multicolor, variable) . 28-38 mm . robust (hot/cold fill), high speed . polypropylene and liner

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Page 4: Caps and closures for beverages

Cape Decision

1. Market survey

CARBONATED SOFTDRINKS Bericap 28 mm 7056 Polycap DS

Profile : . a low-cost, efficient closure for non-returnable packages . safety (slitted drop band) . sealing (linerless double seal ®) . printable (embossing, laser printing) . 1-piece HDPE . PCO/BPF

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Page 5: Caps and closures for beverages

Cape Decision

1. Market survey

STILL WATER Alcoa CSI Aqua-Lok ®

Profile : . a still-water one-way closure . safety (visual/tactile confirmation) . sealing (by design) . colours and laser marking . 30.25 mm . coldfill, light topload . one-piece PP

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Page 6: Caps and closures for beverages

Cape Decision

STILL WATER Bericap doubleseal TM

Profile : . a still (and carbonated) water PET one-way and refillable closure . safety (drop band or “pigtail”) . sealing (doubleseal) . printable, embossing, UTC . 30.25 mm . hot-coldfill, aseptic . one-piece organoleptic HDPE

1. Market survey

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Page 7: Caps and closures for beverages

Cape Decision

1. Market survey

JUICE, ISOTONICS, TEA Alcoa CSI Euro-lok®

Profile : . a closure for one-way HDPE, PET and glass containers . safety (flexible liner with option for oxygen barriers) . sealing (top and side sealing) . multi-colour and embossing . 33/38 mm . hot/coldfill/aseptic/pasteurized . 2-piece PP

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Page 8: Caps and closures for beverages

Cape Decision

1. Market survey

SPORT DRINKS Alcoa CSI Sport-Lok®

Profile : . a one-way closure for non-pressurized beverages . targeting active consumers . safety (cap-shell stays on the bottle, combined with tactile, visual and audible evidence) . sealing (no liner) . multi-colour, printing on dust-cover . quick to open, optimized water flow, orthodontic design, dust cover . coldfill aseptic filling, lightly carbonated . 3-piece PP-HDPE

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Page 9: Caps and closures for beverages

Cape Decision

1. Market survey

SPORT DRINKS Bericap Push-Pull

Profile : . a push-pull closure for still water beverages in one-way PET . safety (drop band) . sealing (bore seal or alu foil option) . coldfill filling, aseptic (with foil) . 3-piece : organoleptic HDPE pourer, PP dust cover, LDPE shutter

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Page 10: Caps and closures for beverages

Cape Decision

1. Market survey

SPORT DRINKS “The Original” Seaquist

Profile : . a bi-component flip-top closure for one-way PET . safety (easy to grip tear-off band) . sealing (plug seal – no liner needed) . multiple colours . 28, 30, 38 mm with active hinges . 3 liter/min flow rate with easy opening (< 15N) . PE (mouthpice) guarantees organolepsy . High transparent PP (body and lid)

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Page 11: Caps and closures for beverages

Cape Decision

1. Market survey

BEER Bericap BO2”S”® slitted drop band

Profile : . a closure engineerd for one-way PET beer packaging . safety (moulded “pig-tail” band) . sealing (barrier/oxygen scavenger, free rotating liner for beer) . inside + laser printing . 28-38 mm . coldfill . 2-piece (PP, barrier/oxygen scavenger)

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Page 12: Caps and closures for beverages

Cape Decision

2. Market drivers

Beverage Industry

Technology Consumers

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Page 13: Caps and closures for beverages

Cape Decision

2.1. Beverage industry

- extensions, shift and growth

- water, health, csd, juice, energy, beer - penetration of closure intensive plastic packaging - enables differentiation

2. Market drivers

- consolidated closure industry * - structure :

- top 10 players = 60% - production : 160 Bio units

- 2/3 beverage - 1/3 non-beverage

- 40% plastic (50% in 2009) - 3-year growth rates :

- standard beverage : +6% - custom beverages :+12% - non-beverage : 0% - average total : +6%

- geographical - France : mineral water manufacturers - Germany : personal care, cleaning

(*) AMI, 2005 press release

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Page 14: Caps and closures for beverages

Cape Decision

2.2. Consumer behavior

- tamper-evidence, safety and quality - functionality : closure > container - higher demand for convenience and dispensing products - momentum in material transitions - changing consumer needs and need for new consumption experiences

2. Market drivers

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Page 15: Caps and closures for beverages

Cape Decision

2.3. Technology

- systems approach

- technology developments

- “more for less”

- product integrity developments

- longer term innovations

2. Market drivers

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Page 16: Caps and closures for beverages

Cape Decision

Caps and closures

PET trends

1 Increased use Performance PET Convenience Recycling 2 3 4 5

3. PET impact on caps and closures

Extensions

2 Functionality development

3 Performance closures

4 Intelligence 1 Consumer knowledge

5 Recycling

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Page 17: Caps and closures for beverages

Cape Decision

4. Consumer preferences impact on closure manufacturers

Consumer trends

1 Ultra-convenience

Changing needs

Hyper-differentiation

Packaging+ The planet 2 3 4 5

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Caps and closures

2 Functionality development

3 Performance closures

4 Intelligence 1 Consumer knowledge

5 Recycling

Page 18: Caps and closures for beverages

Cape Decision

Agenda

1. Market survey 2. Market drivers 3. Impact of PET evolution 4. Impact of consumer preference PET

Closures

Consumers

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Page 19: Caps and closures for beverages

Cape Decision

Cape Decision ltd

innovation business support J. F. Schrurs [email protected] M +32 498 53 04 58

www.capedecision.com

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