Right Channel Right Message Right Now.
Right ChannelRight MessageRight Now.
Capillary Technologies
Capillary enables retail marketers to easily and quickly manage theircustomer data, gain insights and personalize interactions across multiplechannels, driving a significant increase in sales and loyalty.
• Founded in 2008 by 3 IIT KGP graduates
• 350+ burning spirits across 9 offices in 7 countries
• Privately held
• Backed by:
SO. AFRICA
USA MIDDLE EAST
INDIA
UK
SINGAPORE
AUSTRALIA
Global presence
Private and Confidential 5/18/2014 3
Win BackLost CustomersPUMA converted its inactive customers into active consumers by winning back over 4,000 loyal customers per month for an 80% win-back rate.
www.CapillaryTech.com
Customer Achievements
Mom & Me, a baby and maternity chain with 100+ stores in India lowered its customer attrition by 42% in <6 months.
Acquiring NewCustomers is 5x MoreExpensive than Keepingan Existing One
www.CapillaryTech.com
Capillary’s Intelligent Customer Engagement™ suite provides a cost-effective & easy way to obtain insights from customer big data to provide a targeted and personalized customer experience.
Obtain CustomerInsights Without aData Scientist
www.CapillaryTech.com
Micro-Segmentation and 1:1 Personalization
Pizza Hut increased its repeat
visits per month by 15+% and
realized a 5% increase in sales
through 17,000 campaigns a
day.
www.CapillaryTech.com
Catwalk, an apparel and accessories brand in the US & Caribbean used insights-driven campaigns to offer instant, relevant and personalized store offers and grew the average basket size by 24%
Personalization Instant Coupons within the Store
www.CapillaryTech.com
Benetton’s 15-second mobile sign-up loyalty program lead to a 7.5X growth in its registered customer base, in under 2 years.
Engage Customer through a Loyalty Program
www.CapillaryTech.com
Reach customers through their preferred channel such as mobile, e-mail, social media,in-store or online.
Communicate withCustomersAcross Channels
www.CapillaryTech.com
Store Twenty One, a UK based clothing and home retailer increased salesby 5% and built deeper relationshipswith relevant, real-time, personalized recommendations through its POS.
Provide a CustomerExperience ShoppersTweet About
www.CapillaryTech.com
Capillary Intelligent Customer Engagement™ solutions
Customer Intelligence Manager
CUSTOMER ENGAGEMENT MANAGEMENT PLATFORM
Capillary Intelligent Customer Engagement™ Suite
Om
ni-
chan
nel
Campaign Manager
Co
re
Value Added
Services
LifecycleMarketer
Loyalty Manager
CSAT Manager
In Store Marketer
E-CommerceMarketer
Mobile Marketer
Social Connect
www.CapillaryTech.com
Product snapshot
www.CapillaryTech.com
Built for retailers; powered by customer analytics;
Integrates customer data from multiple channels
Cloud-based, complete customer engagement platform
Minimal technical intervention from customers;
real-time analytics
Launch in weeks, not months with results in <90 days 4
3
2
1
Marketing Data Warehouse & Single Customer View
Advantage: Capillary
www.CapillaryTech.com
An award winningcompany & CEM platform
www.CapillaryTech.com
www.CapillaryTech.com
Be in Good Company
Join the Intelligent Customer Engagement Revolution
Krishna MehraCo-founder & President, Americas Region
Janet A. Jaiswal
VP of Marketing
800 W. El Camino Real Suite 180Mountain View, CA 94040