CannesLion Program See it Be it, drives Female Leaders forward; Hosted by SheSays Singapore

The only global creative network for women.

SheSays is an award-winning organization running free events to women in the digital, creative and marketing

industry. Because we want to see more women at the top.

Farah Hood Senior Community Manager at JustCo

Building relationships, creating value and liaison for businesses and members

in the community.

The only global creative network for women.

SheSays is an award-winning organization running free events to women in the digital, creative and marketing

industry. Because we want to see more women at the top.

Lizi Hamer Regional Creative Director at Octagon

Has been quoted to have the

‘creative enthusiasm of a school bus on the way to the zoo’. 

The Team

@SheSaysSG #SheSaysSG #SeeItBeIt

The only global creative network for women.

SheSays is an award-winning organization running free events to women in the digital, creative and marketing

industry. Because we want to see more women at the top.

The Team

Hello

See it Be it : What is it & why do we need it

Who is Knox?

Top Questions : Win a mentor lunch

Networking

Knox Balbastro Regional Associate Creative Director at DigitasLBi Conceptualises creative content for Disney, Star Wars and Marvel for SEA. Her passion is to make ads that people can’t skip and to discover the next big thing in advertising. Her latest obsession is cryptocurrency

and getting filthy rich!

The only global creative network for women.

SheSays is an award-winning organization running free events to women in the digital, creative and marketing

industry. Because we want to see more women at the top.

#SeeItBeIt Class 2016

Lizi Hamer Regional Creative Director at Octagon

Has been quoted to have the

‘creative enthusiasm of a school bus on the way to the zoo’. 

#SeeItBeIt Class 2017

11.5% Senior leaders are women

Diversity = Creativity = Profitability.

The more varied the people who come up with ideas, the more varied the ideas will be. And since women control the majority of consumer spending

and social sharing, it only makes sense to involve them in the creative process. Yet, until 2015 only 3% of Creative Directors were women.

See it Be it is an acceleration programme launched in 2013 by Cannes Lions, as a result of under-representation of women at

Creative Leadership levels in the advertising industry.

MORE INFORMATION : CANNESLIONS.COM/FESTIVAL/GET-INVOLVED/SEE-IT-BE-IT

“See it Be it was launched to highlight extremely talented creative women and accelerate their careers. This year’s group come from all over the world and bring a wide range of

experiences and strong leadership potential. They will be exposed to the best inspiration Cannes Lions has to offer, with exclusive mentoring sessions, workshops and a program of

events designed to extend and enhance their network”  Louise Benson

Meet the 2017 Commander-in-Chief

Madonna BadgerProgram Ambassador

Madonna Badger

“Find a mentor.Be a mentor.”

ACTION: Mentor one person every month.

L E S S O N # 1 2

S U S A N C R E D L E G L O B A L C C O . F C B

Susan Credle Global CCO, FCB

“Bravery is not a human characteristic, it’s an outcome

of culture.“ACTION: Create cultures that make people brave.

Hire someone better than you.

L E S S O N # 2 2

C I N D Y G A L L O P F O U N D E R : M A K E L O V E N O T

P O R N . E X B B H C H A I R M A N

Cindy Gallop

“It’s not about diversity. It’s about humanity.”

ACTION: Look around your creative department / organisation to see if you are accurately representing your target market.

L E S S O N # 3 2

K A R E N K A P L A N C E O , H I L L H O L I D A Y

Karen KaplanCEO, Hill Holiday

“Identify your personal board of directors.”

ACTION: Write down the names of people who constantly push you to do better in personal and professional lives. And treasure them.

L E S S O N # 3 2

J I M W I N T E R S P R E S I D E N T

B A D G E R & W I N T E R S

Jim WintersPresident Badger & Winters

“Change won’t happen till we trigger it. Be a mentor to male

bosses.”ACTION: Act like a mentor to your bosses. Explain how certain actions have

an affect on your work. Showcase your ideas for the agency.

L E S S O N # 4 2

J O A N N A C O L E S C C O

H E A R S T

Joanna Coles CCO, Hearst

“Right now, I’m in the foetal position on the inside.

But you don’t know that.”

ACTION: Act confident even when your not. We are better than we know.

L E S S O N # 5 0

Any questions?

@SheSaysSG #SheSaysSG #SeeItBeIt

Lizi Hamer Regional Creative Director

SheSays Chapter Lead

“Be brave and build your network.”

L E S S O N # 7 1