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2014 RECAP WHO WON BIG AND HOW DID THEY DO IT?
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Cannes Lions 2014 Recap

Dec 05, 2014

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Lulu Wimberly

 
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Page 1: Cannes Lions 2014 Recap

2014 RECAP

WHO WON BIG AND HOW DID THEY DO IT?

Page 2: Cannes Lions 2014 Recap

THE 4 BIG TRENDS

DATA & TECHNOLOGY

SELFIE & THE POWER OF “ME”

STORYTELLING

PRODUCT INNOVATION

Page 3: Cannes Lions 2014 Recap

“MAGIC OF FLYING”BRITISH AIRWAYS

Ogilvy & Mather London

Page 4: Cannes Lions 2014 Recap

“SORRY, I SPENT IT ON MYSELF”

HARVEY NICHOLS

adam&eveDDB, London, UK

Page 5: Cannes Lions 2014 Recap

“THE FACE OF WINTER OLYMPICS”SOCHI 3D SELFIES

Asif Khan & MegaFon

Page 6: Cannes Lions 2014 Recap
Page 7: Cannes Lions 2014 Recap

“GUILT TRIPS”V/LINE

McCANN Australia

Page 8: Cannes Lions 2014 Recap

“THE EPIC SPLIT”VOLVO

Forsman Bodenfors, Sweden

Page 9: Cannes Lions 2014 Recap

THE 4 BIG TRENDS

DATA & TECHNOLOGY

SELFIE & THE POWER OF “ME”

STORYTELLING

PRODUCT INNOVATION

Page 10: Cannes Lions 2014 Recap

BIG EMOTION

IDEAS have never been so important.

CRAFT has never been so good.

Fundamental ingredient: A GREAT STORY