Campaigning with social media

Campaigning with Social MediaAEU Federal Womens Conference 2013

What is social Media?

Social• Relationship

based• 2 way • Engaging not

presenting• Democratic

Media• Mobile • Web Based

• Social network• Connect through friends• Share life• Lasting

• Information network• Connect through ideas• Share information and ideas• Temporary

Amplifies your voice

Unites and builds communities

First Follower: Leadership Lessons from Dancing GuyDerek Slvers

A Call to ActionYou can make a difference

Support Gonksi• Register your support http://

igiveagonski.com.au• Like Gonski on Facebook

https://www.facebook.com/igiveagonski• Follow Gonski on Twitter https://twitter.com/

igiveagonski

Use Facebook and Twitter to:• ask others to support the campaign• Retweet and Like their posts• Share articles and blogs that explain why we

need Gonski

Explain Gonski Means

Use Facebook and Twitter to:• ask others to support the campaign• Retweet and Like their posts• Share articles and blogs that explain why we need Gonski

Support TAFE• Sign up to www.stoptafecuts.com• Like on Facebook: www.facebook.com/stoptafecuts• Follow on Twitter @TAFECampaign

Share with your communties and networks and encourage others to support.

We can all make a differenceOne woman at a time

How to TweetThe Basics

Anatomy of a tweet

Link to website(copy and paste this)

Hashtags

My message

Sending a simple tweet

RetweetingSharing someone else’s tweet with your followers.

ConversationsReplying and contacting others

When you reply, Twitter automatically puts the person’s handle at the front of the tweet.

Do this manually if you want to talk to someone when it’s not a reply.

Using HashtagsSend your tweets to a wider audience

#Hashtags#Hashtags allow everyone who is following that tag to see what you have said.

If you click on a hashtag it will open up all the tweets that have used that tag.

They are a used to keep track of large conversations and to spread the word about big issues.

How to follow people

Click on the name

Choose ‘follow’

Don’t forget…

Don’t forget Be real Be positive Be professional Vary your tweets (try not to bang on) Share interesting tweets and articles Use hashtags engage with others