Camille St Martin. Business Overview o Body Mind and Spirit Resort o Retreats in o Dance o Movement arts o Yoga o Healing o Outdoor adventure o Spa services.

Wild Mountain LotusCamille St Martin

Business OverviewoBody Mind and Spirit ResortoRetreats ino Danceo Movement artso Yogao Healingo Outdoor adventure

oSpa servicesoLocated in Crested ButteoPackages with other area activities

Business OverviewoSustainable and ecologically friendly accommodationso High end yurtso Studioso Saunaso Hot tub paviliono Communal dining area

o Meals IncludedoTransportation provided to town and area activities

Target Market

Demographics-Predominantly Female-Late 20s to Late 60s-Low-Mid to High Income

Geographics-Denver/Boulder-High Population Areas in Colorado-Major Texas Cities-Oklahoma Cities

Psychographics-Active-Health Conscious-Goal Oriented Vacationers-Eco-minded-Outdoor Oriented

CompetitionoDirect competitiono Any boutique lodging in Crested Butte

o Ruby Bed and Breakfasto Purple Mountain Lodgeo Elizabeth Anne

oOther retreat centers offering similar serviceso Big Sky Yoga Retreatso Earthdanceo Kalani Oceanside Retreato Anamaya

oIndirect competitiono Any resort or vacation option

Competitive AdvantageoDirecto Targeted and tailored vacation packageso Retreats based on wellness, movement arts and

yogao High-end hospitality and serviceso Mountain recreation options such as hiking,

mountain biking, skiing, small town charmoIndirecto Location – Rocky Mountainso Tailored vacation packages

specific to Crested Butte area

WILD MOUNTAIN LOTUS INCOME PROJECTION: THREE-YEAR SUMMARYTotal Y1 Total Y2 Total Y3

SalesRetreats $1,080,000 $1,240,000 $1,302,000

Spa Treatments and Products $90,900 $109,080 $119,988Total Sales $1,170,900 $1,349,080 $1,421,988

Cost of MaterialsSpa Products $1,818 $6,363 $6,999

Kitchen Cost of Goods $75,600 $93,800 $95,676Included Retreat Amenities $108,000 $134,000 $136,680

Variable Labor $229,040 $251,944 $264,541Cost of Goods Sold $414,458 $486,107 $503,897

Gross Margin $756,442 $862,973 $918,092

Operating ExpensesUtilities $21,000 $21,000 $23,100Salaries $30,000 $30,000 $30,000

Payroll Taxes and benefits $34,356 $37,792 $39,681Advertising $120,000 $120,000 $120,000

Office Supplies $2,400 $3,264 $3,329Insurance $6,000 $6,000 $6,000

Maintenance and Cleaning $3,000 $3,300 $3,795Legal and Accounting $4,200 $4,200 $4,200

Licenses and Fees $840 $840 $840Telephone $4,800 $4,800 $4,800

Depreciation $34,164 $34,164 $34,164Miscellaneous $113,057 $86,297 $45,905

Total Operating Expenses $373,817 $351,657 $315,814

Other ExpensesInterest $73,056 $72,804 $70,968

Total Other Expenses $73,056 $72,804 $70,968

Total Expenses $446,873 $424,461 $386,782

Net Profit (Loss) Pretax $309,569 $511,316 $531,309

Other ThingsoActually starting the business……

oLikedo Financials

oDislikedo Capital equipment

Operating the BusinessoWould like o Building a community centered around Dance, Yoga, Etc.o Meeting lots of people

oWouldn’t likeo Not having free timeo Large amount of responsibility

Biggest Barriero$$$$$$$$$$$oExperience

oAny questions???