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Introduction to Our Company
PascualGómez-Cuétara Family
Family Board
Main Magnitudes
720 MM€Total Billing
Quality & Innovation
Leader
2.166Direct Employees
2.371Direct Employees
740 MM€Billing
FactorysMulti-product - Aranda de Duero (Burgos)
Coffee – Tajonar (Pamplona)
Milk – Gurb (Barcelona) Water – Ortigosa del Monte Trescasas (Segovia)
Our Products
Pascual Dairy Products365 MM € (52%)
Bezoya106 MM € (15%)
Bifrutas71 MM € (10%)
Vivesoy36 MM € (5%)
Yoghurts/Desserts32 MM € (5%)
Mocay31 MM € (5%)
Processed Egg14 MM € (2%)
Others43 MM € (6%)
Why do we use IBM Connections?
At the beginning…
• Connections was launched as a global program to gatherideas about costs reduction.
• We wanted to test ouremployees’s social capabilities.
• Our internal name…
What about Knowledge Management?
Knowledge Management in a Social Network
So far the knowledge of organizations lies in structured tools (files, ERPs, CRMs,…etc) .....but the verbal information is lost (mails, forums, …etc)
Knowledge Management in a Social Network
Social networks gives you the opportunity to gather all this non-structured information in the same repository where you saving structured information, adding value to it (by comments on files for example).
Knowledge Management in a Social Network
Knowledge management is seen only as time goes by, at the end of the projects,
so the management of change in people is not easy.
Knowledge Management: Trying to do it
A Knowledge Management Community Sample
Knowledge Management: Schema of a CommunityInside a KM Community
Community Subject
Call to Actions
Finding data
Is it possible to improvecross-collaboration?
Cross-Collaboration Communities (Innovation Cells)The Project
One of the most important process in CP is the development of newproducts, new packagings, new flavours,…etc.
In this process work about 10 different departments (marketing,innovation, industry, purchase, planification, logistics, managementcontrol, sales, international…) in teamworks called innovation cells.
There were file librarys by Project and a lot of redundant mails.
Objective
Simplify the process, find a friendly tool for marketers and at thesame time a tool with tasks control for Project managers.
Cross-Collaboration Communities (Innovation Cells)
Solution: IBM Connections
More than 20 training courses,3 Role-Plays to determine howshould we use it.
This role-plays finished with anew process.
Cross-Collaboration Communities (Innovation Cells)
Asociated Communities
Product Development
A help community for beginners
Cross-Collaboration Communities (Innovation Cells)
Asociated Communities
Sample Community
Cross-Collaboration Communities (Innovation Cells)
Global Communication
A teaser Campaign...
and start to play.
Cross-Collaboration Communities (Innovation Cells)
Goals & Lessons Learned
� 3-month decrease in average development time.
� 165 Communities/Projects
And now?
Current Status• More tan 1450 Employees• About 370 Communities (90% Restricted)• 700 Activities• 123 Blogs
• Low level of use
Coming Soon
Using Gamification as an adoption system
Thanks...
and…
If you’re gonna go to Spain, take care of your health!!
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