BY LEE G. BOHLMAN AND TERRENCE E. DEAL The Wizard and the Warrior: Leading with Passion and Power.

BY LEE G. BOHLMAN AND TERRENCE E. DEAL

The Wizard and the Warrior: Leading with Passion and

Power

THE WIZARD ROLE ENABLES THEM TO USE IMAGINATION, CREATIVITY, MEANING, AND

MAGIC.

THE WARRIOR ROLE MOBILIZES STRENGTH, COURAGE, AND A WILLINGNESS TO FIGHT AS HARD AND LONG AS NECESSARY TO FULFILL

THEIR MISSION.

Leaders are defined by their legacies, which are shaped over

time from the hard decisions they must often make.

The greatest leaders move in and out of both roles, even if

they are more comfortable with one or the other.

TO BE A WARRIOR, YOU NEED ONLY A CAUSE FOR WHICH YOU

WILL GIVE YOUR ALL.

You need not like war to be a warrior.

Albert Einstein

A militant pacifist who was willing to fight for peace.

Warrior Roles

Toxic

Relentless

Principled

A Toxic Warrior: Richard Nixon

“Nixon would easily succumb and lash out at his foes, real and imagined.”

Ray Price

Nixon Staffer

A Relentless Warrior: Bill Gates

“That’s the stupidest thing I’ve ever heard” was routine feedback in the Gates lexicon.

Like General Patton, Gates sometimes got carried away by his own combativeness.

A Principled Warrior: Abraham Lincoln

His difficulty in disliking even his enemies was expressed in the eloquent words of his second inaugural, “with malice toward none, with charity for all”.

Warrior Qualities

HeartHeart MindMind

Passion

Courage

Persistence

Knowing what you want

Developing a game plan

Responding to threats and opportunities

Choosing your battles

How Warriors Win

SkillSkill WeaponsWeapons

Knowing the psycheMaking friends and

enlisting alliesRallying the troopsEnlisting friends

and buying off enemies

PositionOrganizationAlliesResources

How Warriors Win

THEY WORK ON A SYMBOLIC LEVEL, USING MYTH, RITUAL, CEREMONY, AND STORIES TO SHAPE PEOPLE’S

ATTITUDES AND BELIEFS.

Wizards are people who make things happen that shouldn’t

happen.

Wizard Roles

HarmfulWannabeAuthentic

A Harmful Wizard: Jim Jones

At the People’s Temple, in a ritual that had been rehearsed before, people drank a grape flavored concoction laced with cyanide and paid the ultimate price of loyalty.

A Wannabe Wizard: Carly Fiorina

Fiorina grabbed the spotlight and in a short time, many employees began to suspect her motives. Their doubts were exacerbated by the fact that her personal fanfare violated a core HP value – humility.

An Authentic Wizard: Thomas Keller

Dining at the French Laundry in Yountville, California goes well beyond eating great food. It is a magical experience. It can take years to get a reservation.

Summoning the Human Spirit

1. Values unify purpose, focus, and behavior.

2. Icons and emblems shape abstract values into vivid representations.

3. Rituals bond people to each other and reinforce the sense of community.

4. Ceremony beckons the spirit.

5. Stories nourish the spirit.

Martin Luther King, Jr.

“And you know, my friends, there comes a time when people get tired of being trampled over by the iron feet of oppression.”

1955

Jim Valvano“Jimmy V.”

"There are 86,400 seconds in a day. It's up to you to decide what to do with them."

RULE #1USE YOUR BEST

JUDGMENT IN ALL SITUATIONS. THERE

WILL BE NO ADDITIONAL RULES.

The Company Handbook for Nordstrom Department Stores

Embracing the Wizard and Warrior Within

1. Wield both sword and wand: know how to create as well as defend.

2. Accept current reality, and challenge it because you see its possibilities.

3. Learn by sensing and intuition.4. Be both strategist and visionary.5. Combine the power of the commander and

the courage of the champion with the wisdom of the counselor and the magical powers of the shaman.

Enhancing the Wizard and Warrior Within

6. Transform the existing reality with a wake-up call for the status quo and a vision of future success.

7. Lead with symbols and symbolic events.8. Stay focused and sustain a sense of urgency.9. Persist.10. Take risks and model courage.

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