Buzzient overview siia_preview_final.pptx
Oct 21, 2014
Buzzient presentation at SIIA Previews 2013
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Transcript
The Problem
Social Media is invisible to customer service apps
Companies don’t know what customers are saying… to them, about them, or to the 1,000,000,000+ other social users
1 Property of Buzzient, Inc.
The SoluOon: Buzzient
Buzzient makes Social Media visible to exisFng customer service applicaFons
via SaaS subscripFons
Property of Buzzient, Inc.
2 Property of Buzzient, Inc.
How We Do It
Buzzient EnterpriseTM harvests key words from sources such as TwiJer & Facebook and provides a centralized plaMorm to listen, engage, analyze and respond to social media interacFons directly within third party Customer Service and CRM applicaFons
Property of Buzzient, Inc.
3!Property of Buzzient, Inc.
The App: Buzzient Enterprise™
Buzzient captures, analyzes, and enables social media to be used with mul$ple customer service applicaFons
4 Property of Buzzient, Inc.
Integrated within CRM . . . Transparent App
IntegraFon
Social Media Engagement for Customer Service
Or the Standalone SaaS App
6
7
Great Pedigree
Management/Board:
Customers/Partners:
Property of Buzzient, Inc.
Case Study: Retail
The Company • Leading High End Retailer • MulFple Brands
• Williams-‐Sonoma • PoJery Barn • PoJery Barn Kids • PoJery Barn Teen • West Elm
Crisis Management; Social Media Analy7cs and Social Commerce with Standalone Buzzient
8 Property of Buzzient, Inc.
Case Study: Retail
The Challenges • Monitoring user feedback comments to improve and reinforce brand/promo performance
• Monitoring Aggregate SenFment across brands consistently
• Periodic ExecuFve Reports
Crisis Management; Social Media Analy7cs and Social Commerce with Standalone Buzzient
9 Property of Buzzient, Inc.
Case Study: Retail
The Buzzient SoluOon • Provided a way to monitor Facebook and TwiJer reviews in real Fme
• Buzzient SenFment Index provides line of business managers yardsFck social customer saFsfacFon
• Daily tracking of promoFons, senFment and campaigns
• Input to Social Commerce, where reviews drive purchases
Crisis Management; Social Media Analy7cs and Social Commerce with Standalone Buzzient
10 Property of Buzzient, Inc.
Case Study: Retail
The Company • Leading High End Retailer • MulFple Brands
• WS • PoJery Barn • PB Kids • PB Teen • West Elm
The Challenges • Monitoring user feedback comments to improve and reinforce brand/promo performance
• Monitoring Aggregate SenFment across brands consistently
• Periodic ExecuFve Reports
The Buzzient SoluOon • Provided a way to monitor Facebook and TwiJer reviews in real Fme
• Buzzient SenFment Index provides line of business managers yardsFck social customer saFsfacFon
• Daily tracking of promoFons, senFment and campaigns
• Input to Social Commerce, where reviews drive purchases
The Results
• Downloads have increased 20% • Review scores have increased • Revenue growth of 300%
Crisis Management; Social Media Analy7cs and Social Commerce with Standalone Buzzient
11 Property of Buzzient, Inc.
We’re Looking For…
• Social Commerce and App IntegraFon Partners
• Investors • $1M-‐$2M Fundraise Now
• $4-‐6M Fundraise in Q3 2013
12 Property of Buzzient, Inc.
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