Business Quiz, De Gestion 2015, Govt. Brennan College

De Gestion 2k15South Indian Management Meet

Govt. Brennan College, Thalassery

General Quotient

• Evolved from old French word ’tailler’. which means "to cut off, clip, pare, divide" in terms of tailoring.

• Identify the popular word?

• Retail

• This brand first appeared in UK market in 1967 and was the first detergent with stain-removing enzymes.

• Exist in the marketing line of biological detergent made by Procter& Gamble.

• Identify the brand?

• ARIEL

• During 50’s XXX established a reputation as a high-quality and reliable machine, which Japanese enthusiasts affectionately nicknamed the Aka-tombo or "Red Dragonfly") for its slender shape and elegant chestnut red finish.

• It was the first motorcycle produced by the Company.

• Identify XXX?

• YAMAHA (Yamaha YA 1)

• What is ‘Share of Voice’ in Advertising?

• Media spending of a particular brand in comparison with other brand

• Ford expanded its reach into the luxury auto market through its acquisition of an auto company, named after a former US President whom Henry Ford admired. Name the President!

• Abraham Lincoln

BANKING AND FINANCE

2nd Round

• R Koteeswaran has taken over as the Chairman and Managing Director of which public sector bank?

• Indian Overseas Bank (IOB)

• Which Kerala based company has recently acquired 51 per cent stake in Asia Asset Finance Plc, Sri Lanka?

• Muthoot Finance

• Which Indian financial institution and Abu Dhabi-based First Gulf Bank are planning to introduce a unique co-branded credit card in the United Arab Emirates?

• LIC International

• Federal Act on Banks and Savings Banks was passed in 1934 in the volatile climate of pre-World War II Europe, after Adolf Hitler and his Nazi Party established a dictatorship in Germany.

• What is criminal act according to this law?

• Which banks are regulated by this act?

• To reveal the name of the account holder

• Swiss banks

Identify the Logo

BRANDS

3rd Round

Which company owns ‘LIVON’?

• Which pharmaceutical company is marketing antihistamine drug ‘Benadryl’?

Which Indian FMCG owns the packaged drinking water brand ‘BAILEY’?

Which Japanese corporation owns this brand?

Which Swiss business group owns ‘Longiness’?

Tech World

4th Round

• Recently Apple announced a partnership with which visual discovery platform to make iOsApp discovery easier?

• PINTEREST

• How do you know ‘Lizard Squad’ in the tech world?

• Black hat hacker crew behind the Sony PlayStation and Microsoft Xbox attack.

• Which defense contracting company has announced its collaboration with Blackberryto provide a secure mobile solution for android devices?

• BOEING

• “Our biggest and boldest project ever”

• Which tech company CEO recently quoted at the Goldman Sachs Technology and Internet Conference at San Francisco about a 1,300 acre solar farm project to power almost 60,000 families in California?

• TIM COOK

Identify the Logo

Business Live

5th Round

Read the name?

• How do you connect the next two images and their explanations?

• An artistic representation of Whales by Maori, the Polynesian people of New zealand

• Aboriginal Art

• The aboriginal art form includes works in a wide range of media including painting on leaves, wood carving, rock carving, sculpture, ceremonial clothing and sand-painting.

ICC world cup 2015 logo

• Located in Boston, Massachusetts, United States

• Started in 1908 under the humanities faculty, received independent status in 1910.

• The goal was an institution of higher learning that would offer a master of arts degree in the humanities field, with a major in business.

• Nitin Nohria is the the current dean of the institution.

• Identify the institution?

Harvard Business School

• Originally formulated by General Foods Corporation food scientist William A. Mitchell in 1957

• It was first marketed in powdered form in 1959

• Owned by Mondelēz International

• Identify the drink?

A new initiative by Delhi Police. Identify What?

• Mobile application for women safety

Various formats of a particular symbol used for same purpose. Where do you find these symbols?

• First Aid Boxes

THANK YOU