Business Plan Pajm

BIPS BIPS Bangalore International Placement Bangalore International Placement

ServicesServices

A Business PlanA Business Planforfor

To give you in a nut shell about BIPS, we are a leading Human Resource consulting

organization addressing 'Overseas Recruitment ' in the middle east for the last decade.

We have a nation wide network and strong presence in key geographical locations like (put few

county names) and India helps to innovatively distribute and manage engagements across multiple

locations. The areas we specialize in are Oil/Gas (Onshore/Offshore), Construction, Engineering,

Marine, Catering, Health care and Computer (Hardware / Software).

We are partnered with 50+ clients across xx countries. To name a few client it would be xxxx,

xxx, xxxxx, xxxx, xxxx, xxxx, and all top notch client in middle east.Our core competency lies in our

recruitment strategy, pool of talented resources, market intelligence and the resources to get the best

talent available in the market.

ABOUT BIPSABOUT BIPS

VisionVision

“BIPS will be a global leader and one stop connector of resources worldwide”

MissionMission

“Our Mission is to deliver Consistently exceptional service to our clients worldwide & to earn global admiration by developing innovative staffing solutions & creating loyal customer base”

Goals

To be the recognized leader in our target market

To be the preferred Service provider wherever we operate

To recognize the value of our human assets.

Critical Factors & Main Assumptions

Penetration into GCC Market Expanding Vertically - Industry Aggressive Marketing Strategy

INDUSTRY INDUSTRY OVERVIEWOVERVIEW

The Financial slowdown has proved to be severe (Projects withdrawn)

Due to financial market weakening, rise in inflation which is directly effecting the prices of comodity and hence cost of living getting costlier

Inspite of fallout in economy industries like Hospitality, Healthcare, Finance & Tourism is expected to be at its high

Improved working conditions - Govt. taking action & implementation of laws to prevent exploitation of Indian laborers like non-payment of salaries by employers, a common complaints of immigrant workers in the Gulf countries

Increase in Salaries - according to a resent study conducted by one of the agencies in Gulf salaries in UAE increased by 10.7%. Salaries in Oman moved upwards by 11% and by 7.7% in Saudi Arabia during the same period. Countries like Bahrain and Qatar too saw a rise in salary outflows. The average salary hike in the GCC was 9%.

Free Trade Zones : UAE govt’s major move which is attracting foreign investments & Zero Taxes is attracting foreign investors & other GCC counties are trying to implements laws to attract Foreign investments.

New trends in employment opportunities in the Gulf

RISKS Adaptability to globalization – The HR professionals are

expected and required to keep in tune with the changing times, i.e. the changes taking place across the globe. HR should maintain the timeliness of the process

Process analysis – The immediacy and speed of the recruitment process are the main concerns of the HR in recruitment. The process should be flexible, adaptive and responsive to the immediate requirements. The recruitment process should also be cost effective.

Attracting highly talented ones - The number of highly talented professionals is less. All the big MNC's are trying to attract these people with high salaries, perks, incentives etc. There is a tough competition among these companies to get these candidates on their roles.

Compliance Risk - Compliance Risk are those associated with the need to comply with laws & Regulations.

Candidate : Inability to communicate effectively and lack of ability to present their ideas would lead to low selection rate

Economic & Political threats

1. Economy Slowdown & High Inflation

2. Political instability in Iran. Both US & Israel eyeing to capture Iran. If war declared Iran has threatened to block all shipping by sinking vessels & ships through the Straits of Hormuz. This will disturb the oil exports to the rest of the world.

3. The foreign workforce in GCC : Over 90% of foreigners employed ion GCC are male, so there is a large imbalance in the gender which has lead to labour exploitation and abuse in the recent past inspite of gov’s moves to control & implement laws to avoid such incidents

Internal to the company – Strengths and Weaknesses

External to the company – Opportunities, Threats S

SWOTSWOT

(what my company does well) 1.      5 Years of experience in International Placement Services2.      Expertise in staffing solutions3.      Strong Base GCC4.      Repeated Customer5.      Timely Delivery & Nation wide network6.      Global Organizations across various verticals7. Our Prime Movers – Professional from Gulf

Strengths

(what my company does not do well) 1.      Target Customer – Construction & Infrastructure2.      Technology / Database Mgmt.3.      Clientele only in Eastern part of the world.4. Brand Name

Weaknesses

(What’s in store for us in and around the market) 1.      No major local Competition2.      As we have strong Clientele reputation in Const. sector fr Intr. Market we can target Domestic MNC’s b selling out our intr. Exp.3.      Expand our clientele in other sectors.4.      Hiring Sr. & Executive level 5.      Du Biotech - life science research park.6.      Ticketing Agency7. Capturing European, Australian & Canadian market

Opportunities

(Our Competitors and External Environment) 1.      Competitive Indian Salaries2.      Our competitors are strong in Gulf Market and capturing other Intr. Markets3.      No new major clients added in last 1 year4.      Global Economic Slump5.      Construction industry faces rising cost of materials & labor shortage, thereby plant , machinery & vehicles rises going by.6. Terror threats – Britons in UAE.

Threats

MARKET STRATEGY: Market strategy serves as the foundation of marketing plan.

Marketing plan contains a list of specific action required to successfully implement a specific marketing strategy.

The following techniques are use to device a marketing strategy:

Market Segmentation. Positioning Targeting.

Market Segmentation

1. Identification

2. Segment those markets to select the appropriate target market & develop market mixes accordingly

Positioning

Positioning is how your target market defines in relation to your competitors.

Targeting

Target marketing involves breaking a market into segments & then concentrating your marketing efforts.

Dubai Saudi Arabia Qatar.

Dubai

The construction sector in Dubai is considered as one of the key sources Of employment, income & growth

25% growth in the constructions industry accounts to 12.3 % of the overall GDP

Manufacture industry growing at the rate of 20%

Oil Sector accounted for 38.5% of GDP

Saudi Arabia

Population : 80 million

GDP estimated at $ 381,938, which ranks 25th in international

Worlds largest petroleum exporter : Oil comprises 45% of GDP, private sector comprises 40% of GDP.

Qatar:

Qatari population is one of the richest in the world, GDP growth of over 8%. In 2007,per capita estimated at $ 70,754.

The oil & gas sector in Qatar comprises of 63% the country s economy. QP is estimated to have a stake of 90% of the country s economic activity.

Construction: The construction sector contribution to GDP increased to 5.36 % in 2006 & 14% of non oil & gas

Industry: Diversification is a buzzword in Qatar at the moment. The industrial sectors are petrochemicals, fertilizers, aluminum,

Steel & cement.