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Page 1: Business Model Workshop Preview
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is a learning experience about designing and implementing profitable growth engines.

The Business Model Workshop...

More info on the business model workshop at:

www.isiworld.org

Page 3: Business Model Workshop Preview

What is a business model and why is it important?

What is a business model and why is it important?

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Organizations often do not meet their growth

expectations

Why?

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Most organizations cannot fully articulate their business model

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The Business Model Canvas: Exploring the nine building blocks

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Cost Structure

Customer SegmentsCustomer Relationships

Channels

Key Activities

Key Resources

Key Partners

Revenue Streams

Value Propositions

Netflix

DVD Customers

StreamingContent

Customers

Advertisers

Self-servicevia Web

Customerhomepage

Website

Video gameconsoles

iOS Apps

Content hubs(ex: AppleTV)

Mail

DVD plan subscriptions Streaming plan

subscription Advertisingfees

Flat rate DVD rental via

mail

No late feesunlimited #

turns on DVD's per plan

All you can stream videoNo commercials

Stream video on a number of

devices

Broad exposure of ads to

customers

Processing DVDorders

Streaming digital content

Content licensing

Producing original content

Technology development

Customer viewing

suggestions

Technology infrastructure

Licensed content

Original content

Customer viewing

behavior data

Knowledge of what content will be popular

Post office

Content providers

Content production companies

DVD mailing fees

DVD order processing

costs

Content licensecontracts

Cost of producing

original content

Data equipment, facilities &

staff

Business Model Canvas

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Value Exchange Mapping: Capturing Business Model Interactions

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SpotifyValue Exchange Map

Free service

Unlimited service

Premium service

Advertisers

Distributor / aggregators

Large music labels

Merlin Network

ISP's

Platform Operators mobile

operators

Consumer electronics companies

SpotifyReach customers

Royalty fees

Right to distribute music

Targeted exposure (free users)

Revenue from advertising (Free users only)

$4.99/month

$9.99/month

Partners

Increase utility value of product or service Growth Strategist

Add usersSubsidized

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Angie's List

Affiliates

Consumer Review Database

Angie's List MagazineBig Deal Notifications

Call Center SupportComplaint Resolution

Sign-up Fees &Subscription Fees

Free Listing

Advertising

Big Deal Promotions

Storefronts & e-Commerce ServicesAngie's List

6-12 Month Campaigns

Add Businesses

Subsidize

Subscription Fees

40% of Sale

60% of Sale

Reputation Management Tools

Reliable & High Quality ServicesProducts from Reputable Businesses

Revenue from Delivery of Products/Services

General Consumers

Homeowner Consumers

More Customers

Home Service Providers

Medical Service

Providers

Auto Service Providers

Other Service Providers

Small Businesses

More Members

Commissions Per Sign-up

Value Exchange MapGrowth Strategist

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Whole Foods Market

Purchases

Lifestyle Grocery Brand (Customer Pull)

Affluent Social

Shoppers

Healthy Lifestyle Shoppers

Values-based Shoppers

Unique Shopping Environment

Happy, Friendly and Knowledgeable Staff

Elagent/Artistic Stores

Coffee Bar, Bakery and Eatery (Large Selection)

Customer-centric AttitudeCustomer Service #1

In-store Cooking Exhibition & Food SamplingSamples Throughout Store

Fresh Juice Bar

Produce & other items meticulously displayed

Eating/Socializing Areas

Grocery Products

Quality Standards & Values

Producers

Distributors

Supplier Partners

Organic Certifiers

Fair Trade Certifiers

Other Partners

Social Responsibility

Certifiers

Sustainable Practices Certifier

Grocery Products

Purchases

Various Services

PurchasesSpecialty Service Providers

Support

Whole Foods

Market

Custom Services

Supply Chain Compliance to Standards

Consumers

Value Exchange MapGrowth Strategist

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Business Model Patterns

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Business Model Mechanics(Examples)

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Business Model Lab

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The Business Model as a ContemporaryStrategy Tool

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EvaluatingBusiness Models

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Business Model Innovation

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Business Model InnovationExamples

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Business Model Innovation Lab

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INNODYNBusiness Growth Development

®

Innovate and prosper.