World-class Coaching on People First Organiza1on & Design (PFOD) & Master of Business Model Engineering (MBME) Ambidextrous Growth Strategist. Dr. Rod King. [email protected] & hAp://businessmodels.ning.com & @rodKuhnKing BUSINESS MODEL ENGINE (Suprasystem Thinking) MANIFESTO for Business Model Engineering Democra(ze and Apply Einstein’s Concept of SpaceTime to Business Thinking Minimum Viable PresentaLon (MVP) of a Business Model Engine Our Universe (SpaceTime Fabric) “We believe in a world where there is not 1 or 2 Einsteins but millions, billions of Einsteins especially in business. That’s the world that we are trying to create with the concept of a business model engine. We believe in a world of infinite Suprasystem Thinkers.” Rod King
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World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
MANIFESTOforBusinessModelEngineeringDemocra(zeandApplyEinstein’sConceptofSpaceTimetoBusinessThinking
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
OurUniverse(SpaceTimeFabric)
“Webelieveinaworldwherethereisnot1or2Einsteinsbutmillions,billionsofEinsteinsespeciallyinbusiness.That’stheworldthatwearetryingtocreatewiththeconceptofabusinessmodelengine.WebelieveinaworldofinfiniteSuprasystemThinkers.”RodKing
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
BusinessModelEngine
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
OurUniverse
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
BusinessModelEngine
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
SpaceTimeFabric
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
BusinessModelEngine
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
Suprasystem(DynamicSpace)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
BusinessModelEngine
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
BusinessModelEngine
EveryDynamicObject,LivingSystem,orOrganiza1on
IsABusinessModelEngine
ABusinessModelEngineis
a(Fractal)UnitofOrganiza1on,Design,andAnalysis
inSuprasystemThinking
But,Whatis
SuprasystemThinking?
"Wecannotsolveourproblemswiththesamethinkingweused
whenwecreatedthem.”
Einstein’sFamousQuoteAboutSuprasystemThinking
AlbertEinsteinSuprasystemThinker
“ThinkOutOftheBox.”
PopularSayingAboutSuprasystemThinking
But,Whatreallyismeantbya“BusinessModelEngine”?
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
SYSTEM(TOOL)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
SYSTEM(TOOL)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
SYSTEM(TOOL)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
Zoomingout
Unity(Order)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
SYSTEM(TOOL)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
SYSTEM(TOOL)
Constraints(Barriers/Gap)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
WAYS/MEANS
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
(Receiver)
WAYS/MEANS(Sender)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
(Receiver)
WAYS/MEANS(Sender)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
Constraints(Barriers/Gap)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
WAYS/MEANS
Constraints(Barriers/Gap)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END(EFFECT/IMPACT)
WAYS/MEANS
Constraints(Barriers/Gap)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END(EFFECT/IMPACT)
WAYS/MEANS(CAUSE)
Constraints(Barriers/Gap)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END(EFFECT/IMPACT)
WAYS/MEANS(CAUSE)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END(WHY)
WAYS/MEANS(WHO/
WHAT/HOW)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END(WHY)
WAYS/MEANS(WHO/
WHAT/HOW)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
Constraints(Barriers/Gap)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END(WHY)
WAYS/MEANS(WHO/
WHAT/HOW)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
BusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
MinimumViablePresentaLon(MVP)ofaBusinessModelEngine
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
Suprasystem(DynamicSpace)
BusinessModelEngine
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHY
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHAT
WHY
WHO
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHAT
WHY
WHO
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHAT
WHY
WHO
HOW
q ValueProposi1on/Taglineq Strategyq Product/Service/Output
q Processes/KeyAc1vi1esq KeyResourcesq Input/KeyPartners
q Customerq Channelsq CustomerRela1onships
q Purpose/Mission/Vision/Valuesq Impacts/Experienceq Value:Pain(-);Delight(+)/Trade-off:Pain(-);Delight(+)/ProfitMargin:Cost(-);Revenue(+)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHAT
WHY
WHO
HOW
q ValueProposi1on/Taglineq Strategyq Product/Service/Output
q Processes/KeyAc1vi1esq KeyResourcesq Input/KeyPartners
q Customerq Channelsq CustomerRela1onships
Constraints(Barriers/Gap)
q Purpose/Mission/Vision/Valuesq Impacts/Experienceq Value:Pain(-);Delight(+)/Trade-off:Pain(-);Delight(+)/ProfitMargin:Cost(-);Revenue(+)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHATWays
WHYEnd
WHO
HOWMeans
q ValueProposi1on/Taglineq Strategyq Product/Service/Output
q Processes/KeyAc1vi1esq KeyResourcesq Input/KeyPartners
q Customerq Channelsq CustomerRela1onships
Constraints(Barriers/Gap)
q Purpose/Mission/Vision/Valuesq Impacts/Experienceq Value:Pain(-);Delight(+)/Trade-off:Pain(-);Delight(+)/ProfitMargin:Cost(-);Revenue(+)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
q ValueProposi1on/Taglineq Strategyq Product/Service/Output
q Processes/KeyAc1vi1esq KeyResourcesq Input/KeyPartners
q Customerq Channelsq CustomerRela1onships
End-Ways-Means(EWM)Hierarchy
BUSINESSMODELENGINE(Suprasystem)
q ValueProposi1on/Taglineq Strategyq Product/Service/Output
q Processes/KeyAc1vi1esq KeyResourcesq Input/KeyPartners
q Customerq Channelsq CustomerRela1onships
Constraints(Barriers/Gap)
Constraints(Barriers/Gap)
WHATWays
WHYEnd
WHO
HOWMeans
WHATWays
WHYEnd
WHO
HOWMeans
q Purpose/Mission/Vision/Valuesq Impacts/Experienceq Value:Pain(-);Delight(+)/Trade-off:Pain(-);Delight(+)/ProfitMargin:Cost(-);Revenue(+)
q Purpose/Mission/Vision/Valuesq Impacts/Experienceq Value:Pain(-);Delight(+)/Trade-off:Pain(-);Delight(+)/ProfitMargin:Cost(-);Revenue(+)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
End-Ways-Means(EWM)Hierarchy
BUSINESSMODELENGINE(Suprasystem)
WHATWays
WHYEnd
WHO
HOWMeans
WHATWays
WHYEnd
WHO
HOWMeans
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
End-Ways-Means(EWM)Hierarchy
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
Constraints(Barriers/Gap)
WHATWays
WHYEnd
WHO
HOWMeans
WHATWays
WHYEnd
WHO
HOWMeans
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
4Q-CHAINLinearBusinessModelEngine
TIME&SPACE
WHATWays
WHYEnd
WHO
HOWMeans
WHERE
WHEN
4Q-CHAIN
BUSINESSMODELENGINE
SpaceTimeFabric
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Examples
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
q Processes/KeyAc1vi1es:Wemakegreatcomputers.
q KeyResources:Staff;Infrastructureq Input/KeyPartners:OEMs
q Customer:High-endCustomerq Channels:Retailers;Online;In-storeq CustomerRela1onships:Customer
In9macy/Friendly
q Purpose/Mission/Vision/Values:WebelieveinpuCngadentintheuniverse.Everythingwedo,webelieveinchallengingthestatusquo.Webelieveinthinkingdifferently.
q Impacts/Experience:InsanelyGreatq Value:Pain(-);Delight(+)/ProfitMargin:Cost(-);Revenue(+)
4Q-CHAIN
BUSINESSMODELENGINE
Apple’sBusinessModelEngine:ForComputers4Q-Chain(“ImprovedGoldenCircle”)forVisualizingaBusinessModelEngine
WHATWays
WHYEnd
HOWMeans
WHO
q ValueProposi1on:ThinkDifferentq Strategy:LuxuryDisrup9veInnov.q Product/Service/Output:Our
computersarebeau9fullydesigned,simpletouse,anduser-friendly.
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
WHYSTARTUPSANDMATUREDCOMPANIESFAILINTIME&SPACE21RisksThatKillStartups&BigCompanies
q Unoriginalorcommodi1zedproductsq Notalwaysdiscovering,valida1ng&
solvingaBigUrgentMarketProblemq Nothavingormanagingastrategy
q Notrapidlyfinding&solvingproblemsq Havingtoolialeortoomuchmoneyq Poorinvestormanagementq Foundersfigh1ngeachotherq Inadequateplacorm;badinputs
q Nothavingenoughcustomers/usersq Poorlydefinedmarketorcustomersq Singlefounder(I-Decision-maker)q Obs1nateemployees;badteamsq Badpartners/contractors
q NotknowingWHYtheydoWHATtheydo,thatis,anenterpriseororganizaLondoesnotknowwhyitexistsintermsofitsgreateruLlitytomankindorsociety
q Puengprofitbeforepeople
EXTERNALFACTORSINTIME&SPACE
q Badgeographicalloca1on
q Marginal(“unsustainable”)niche
q Disrup1vecompe1tororupstart
q Unsustainablebusinessecosystem
q Slowpaceofindustry,market,and/oreconomy(“tortoisegrowth”)
q Fastspeedofindustry,market,and/oreconomy(“haregrowth”orhypergrowth)
WHATWays
WHYEnd
WHO
HOWMeans
WHERE
WHEN
VisualToolof4Q-CHAIN
FAILEDOR“STALLED”BUSINESSMODELENGINE
JobToGetDone(JTGD):Buildathrivingandsustainablebusiness.
MainSourceofAboveInforma9on:hAp://fundersandfounders.com/startup-mistakes/
Pain/Delight(-/+):….....
ZoomingOutOfandInToTheBusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE
(SuprasystemThinking)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE
(SuprasystemThinking)
DeliberatePlanning(Visionary)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE
(SuprasystemThinking)
DeliberatePlanning(Visionary)
Zoomingin
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE
(SuprasystemThinking)
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
Leadership
Finance
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
Leadership
Finance
Marke1ng
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
Leadership
Finance
Marke1ng
ProductDev.
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
ValueSharing/Capture
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
ValueSharing/Capture
ValueDelivery
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
ValueSharing/Capture
ValueDelivery
ValueCrea9on
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
Right-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHY
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHY
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOWHATHOW
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Viability
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Viability
Desirability
Feasibility
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Viability
Desirability
Feasibility
WHY
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
WHOHOW
WHAT
Viability
WHY
Desirability
Feasibility
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
WHOHOW
WHAT
Viability
WHY
Desirability
Feasibility
Build
Learn
Measure
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Viability
SharedValue/ProfitMargin
Desirability
Feasibility
Build
Learn
Measure
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
Viability
SharedValue/ProfitMargin
Desirability
Feasibility
Build
Learn
Measure
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
Clarity
SharedValue/ProfitMargin
Consistency
Discipline
Build
Learn
Measure
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
FinancialPerspec9ve
SharedValue/ProfitMargin
EnterprisePerspec9ve
Build
Learn
Measure
4Q-CHAINLinearBusinessModelEngine
CustomerPerspec9ve
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
WHOHOW
WHAT
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
ValueEngine
CustomerGrowthEngine
Right-BrainThinking
Leg-BrainThinking
WHOHOW
WHAT
Learn
BUSINESSMODELENGINE
(SuprasystemThinking)
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
ValueSharing/Capture
ValueDelivery
Right-BrainThinking
Leg-BrainThinking
WHOHOW
WHAT
Learn
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueCapture
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
EthosPathos
Logos
Right-BrainThinking
Leg-BrainThinking
WHOHOW
WHAT
Aspira9ons
Needs
Design
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
EthosPathos
Logos
Right-BrainThinking
Leg-BrainThinking
WHOHOW
WHAT
Aspira9ons
Needs
DesignLearn
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Example
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHY(ShouldI/WeCare?)q Wearebuilding…acathedral…wherepeoplewillcometoworshiptheircreatorandgivethankstotheLord.
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Wearebuilding…achurch...HOWq Wearebuilding…awall…
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
Viability
SharedValue/ProfitMargin
Desirability
Feasibility
Build
Learn
Measure
BusinessModelEngineforBuilder-Types4Q-Chain(“ImprovedGoldenCircle”)forVisualizingaBusinessModelEngine
SourceofinfoonWHY,WHAT,andHOW:Sinek,A.(2009).StartwithWhy.NewYork:Porjolio.
EthosPathos
Logos
Aspira9ons
Needs
Design
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHY(ShouldI/WeCare?)q WebelieveinpuCngadentintheuniverse.Everythingwedo,webelieveinchallengingthestatusquo.Webelieveinthinkingdifferently.
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Ourcomputersarebeau1fullydesigned,simpletouse,anduser-friendly.HOWq Wemakegreatcomputers.
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
Viability
SharedValue/ProfitMargin
Desirability
Feasibility
Build
Learn
Measure
Apple’sBusinessModelEngineforComputers4Q-Chain(“ImprovedGoldenCircle”)forVisualizingaBusinessModelEngine
SourceofinfoonWHY,WHAT,andHOW:Sinek,A.(2009).StartwithWhy.NewYork:Porjolio.
EthosPathos
Logos
Aspira9ons
Needs
Design
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHY(ShouldI/WeCare?)q You’llbeableto…sharememoriesofthegreat(mesthatyou’vehadandthehappinessthatliesinfutureforyou
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Ourdrillsmakethemostaccurateholes...HOWq Wemakegreat…drills…
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
Viability
SharedValue/ProfitMargin
Desirability
Feasibility
Build
Learn
Measure
BusinessModelEngine(“GoldenCircle”)foraDrill4Q-ChainforVisualizingaBusinessModelEngine
EthosPathos
Logos
Aspira9ons
Needs
Design
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHY(ShouldI/WeCare?)q “Ibelievethatthisna(onshouldcommititselftoachievingthegoal,beforethisdecadeisout,oflandingamanonthemoonandreturninghimsafelytotheearth.”
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/Customer:NASA/Ci(zensofUSAWHATq Ourspacerockets…havesuperiortechno-logyandareelegantandsafe.HOWq Wemakegreatspacerockets.
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
Viability
SharedValue/ProfitMargin
Desirability
Feasibility
Build
Learn
Measure
NASA’sBusinessModelEngineforSpaceflights4Q-Chain(“ImprovedGoldenCircle”)forVisualizingaBusinessModelEngine
EthosPathos
Logos
Aspira9ons
Needs
Design
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
DualScreen(Duplex)forVisuallyOrganizingandManagingIdeasforaBusinessModelEngine
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHAT
WHY
WHO
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
WHAT
WHY
WHO
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
Constraints(Barriers/Gap)
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
q Purpose/Mission/Vision/Valuesq Impacts/Experienceq Value:Pain(-);Delight(+)q Trade-off:Pain(-);Delight(+)q ProfitMargin:Cost(-);Revenue(+)
q ValueProposi1on/Taglineq Strategyq Product/Service/Output
q Processes/KeyAc1vi1esq KeyResourcesq Input/KeyPartners
q Customerq Channelsq CustomerRela1onships
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE(Suprasystem)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WAYS/MEANS
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WHY
WAYS/MEANS
WHOWHATHOW
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Happiness/Trade-off/SuccessCriteria/ProfitMargin)
WHY
WAYS/MEANS(System/Organiza9on/Project/Cause;
Policy/Goal/Objec9ve/Strategy)
WHOWHATHOW
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
BUSINESSMODELENGINE(Suprasystem)
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Happiness/Trade-off/SuccessCriteria/ProfitMargin)
WHY:Purpose/Mission/Belief/CoreValues;Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;
Policy/Goal/Objec9ve/Strategy)
WHO:Provider/CustomerWHAT:Product/Service(Output/Tool)HOW:Process(TacLcs/Tasks)/Resources
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Happiness/Trade-off/SuccessCriteria/ProfitMargin)
WHY:Purpose/Mission/Belief/CoreValues;Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;
Policy/Goal/Objec9ve/Strategy)
WHO:Provider/CustomerWHAT:Product/Service(Output/Tool)HOW:Process(TacLcs/Tasks)/Resources
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
END
WAYS/MEANS
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
END
WAYS/MEANS
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
END
WHY
WAYS/MEANS
WHAT
WHOHOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
END
WHY
WAYS/MEANS
WHAT
WHOHOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
WHOHOWOrganiza1on/
Project:….....................
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
WHATProduct
WHYValue
WHOCustomer
HOWProcess
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
WHATProduct
WHYValue
WHOCustomer
HOWProcess
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Input
Passion/Skill;Resources
Processing
AcLviLes;Channel
Output
Product/Service
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
4Q-GALAXY3X3BusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Input
Passion/Skill;Resources
Processing
AcLviLes;Channel
Output
Product/Service
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Input
Passion/Skill;Resources
Processing
AcLviLes;Channel
Output
Product/Service
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
CUSTOMERENGINE
VALUEENGINE
ENTERPRISEENGINE
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9BusinessModelEngineering(BME)Cards
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
END
WAYS
MEANS
WHERE
WHO
WHEN
WHY
WHAT
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
TIMESPACE
WHY
WHO
WHAT
HOW
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
SPACE
WHY
WHO
WHAT
HOW
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHERE
WHY
WHO
WHAT
HOW
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHERE
WHY Soul
WHO Heart
WHAT Mind
HOW Body
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHERE
WHY Soul
WHO Heart
WHAT Mind
HOW Body
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHERE
WHY Soul Spiritual
WHO Heart Emo9on-al
WHAT Mind Intellect-ual
HOW Body Physical
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHENWHERE
ToDo Doing Done
WHY
WHO
WHAT
HOW
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHENWHERE
Future Present Past
WHY
WHO
WHAT
HOW
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHENWHERE
Act3 Act2 Act1
WHY
WHO
WHAT
HOW
4Q-TABLETableofBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
WHERE
WHY
WHO
WHAT
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
WHENWHERE
Future Present Past
WHY
WHO
WHAT
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
4Q-Table
WHENWHERE
Future Present Past
WHYq Purpose/
Profit
WHOq Provider/
Customer
WHATq Product/
Service
HOWq Process/Resources
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
JobToGetDone(JTGD):RapidlyDiscoverandSolveProblemsforOrganiza9ons&Projects
BusinessModelCanvas(BMC)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
KeyPartners(KP)
KeyAc1vi1es(KA)
ValueProp.(VP)
CustomerRel.(CR)
CustomerSegments(CS)
KeyResources(KR)
Channels(CH)
CostStructure(C$)
RevenueStreams(R$)
9BuildingBlocks
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
Pain/Delight(-/+):….....
LeanCanvas(LC)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
Problem(Prob)
Solu1on(Soln)
ValueProp.(VP)
UnfairAdvan-tage(UA)
CustomerSegments(CS)
KeyMetrics(KM)
Channels(CH)
CostStructure(C$)
RevenueStreams(R$)
9BuildingBlocks
Defini1onofaBUSINESSMODELENGINESimpler,Versa9le,andScalableVisualiza9onofSystems,Organiza9ons,Projects,andProcesses
"Abusinessmodelengineisalivingsystemor“drivingforce”thatusesresourcestotransforminputsintoproduct/servicethatisdeliveredtocustomerssothatitsProfitMargin,Happiness,orSharedValueissustainablyenhanced.”
“Abusinessmodelengineconsistsof3interrelatedpartsforgemngajobdone:q EnterpriseEngine:createsvalueq CustomerGrowthEngine:deliversvalueq ValueEngine:captures/sharesvalue”
“EveryplannedbusinessmodelengineishypotheLcal(non-existent)andexposedtorisksoffeasibility,desirability,andviability.”
RodKing’sDefiniLonofaBUSINESSMODELENGINE
Everyac9ve,living,orthrivingorganiza9onhasadynamicbusinessmodelengine.Everytroubledorganiza9onhasabusinessmodelenginethatisnon-adap9veordying.
Ø
Ø
Ø
JobToGetDone(JTGD):RapidlyDiscoverandSolveProblemsforOrganiza9ons&Projects Pain/Delight(-/+):….....
Applica1onsofBusinessModelEngine
HowmanyanddifferentapplicaLonscanyouthinkofforaBusinessModelEngine?
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAINJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
GOLDENCIRCLEvs.4Q-CHAIN
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
GOLDENCIRCLEvs.4Q-CHAIN
BUSINESSMODELENGINE(Suprasystem)
WHATStrategy
WHYPurpose
WHOPeople
HOWProcess
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
GOLDENCIRCLEvs.4Q-CHAIN
BUSINESSMODELENGINE(Suprasystem)
WHATSynergy
WHYPurpose
WHOPeople
HOWProcess
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAIN
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAIN
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
Constraints(Barriers/Gap)
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAIN
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
Constraints(Barriers/Gap)
WAYS
MEANS
END
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAIN
BUSINESSMODELENGINE(Suprasystem)
WHAT
WHY
WHO
HOW
Constraints(Barriers/Gap)
Neocortex
LimbicBrain
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WHY
WAYS/MEANS
WHOWHATHOW
BUSINESSMODELENGINE(Suprasystem)SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAINJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WHY
WAYS/MEANS
WHOWHATHOW
BUSINESSMODELENGINE(Suprasystem)SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
WAYS
MEANS
END
GOLDENCIRCLEvs.4Q-CHAINJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END
WHY
WAYS/MEANS
WHOWHATHOW
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAINJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Happiness/Trade-off/SuccessCriteria/ProfitMargin)
WHY
WAYS/MEANS(System/Organiza9on/Project/Cause;
Policy/Goal/Objec9ve/Strategy)
WHOWHATHOW
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-CHAINJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Happiness/Trade-off/SuccessCriteria/ProfitMargin)
WHY
WAYS/MEANS(System/Organiza9on/Project/Cause;
Policy/Goal/Objec9ve/Strategy)
WHOWHATHOW
BUSINESSMODELENGINE(Suprasystem)
Constraints(Barriers/Gap)
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
Neocortex
LimbicBrain
GOLDENCIRCLEvs.4Q-CHAINJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
BUSINESSMODELENGINE(Suprasystem)
End-Ways-Means(EWM)Hierarchy
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Happiness/Trade-off/SuccessCriteria/ProfitMargin)
WHY:Purpose/Mission/Belief/CoreValues;Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;
Policy/Goal/Objec9ve/Strategy)
WHO:Provider/CustomerWHAT:Product/Service(Output/Tool)HOW:Process(TacLcs/Tasks)/Resources
Constraints(Barriers/Gap)
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
Neocortex
LimbicBrain
GOLDENCIRCLEvs.4Q-CHAINJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
4Q-DIAMOND(Petals)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
SourceofinfoonGOLDENCIRCLE:Sinek,A.(2009).StartwithWhy.NewYork:Porjolio.
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-DIAMOND
WHAT
WHY
WHOHOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
SourceofinfoonGOLDENCIRCLE:Sinek,A.(2009).StartwithWhy.NewYork:Porjolio.
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-DIAMONDJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
SourceofinfoonGOLDENCIRCLE:Sinek,A.(2009).StartwithWhy.NewYork:Porjolio.
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
GOLDENCIRCLEvs.4Q-DIAMONDJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
SourceofinfoonGOLDENCIRCLE:Sinek,A.(2009).StartwithWhy.NewYork:Porjolio.
GOLDENCIRCLE
Neocortex
LimbicBrain
GOLDENCIRCLEvs.4Q-DIAMONDJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Input
Processing
Output
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
WHAT
WHY
HOW
GOLDENCIRCLEvs.4Q-GALAXYJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Input
Passion/Skill;Resources
Processing
AcLviLes;Channel
Output
Product/Service
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
SimonSinek’s“STARTWITHWHY”
WHY
HOW
WHAT
GOLDENCIRCLE
WHAT
WHY
HOW
Neocortex
LimbicBrain
GOLDENCIRCLEvs.4Q-GALAXYJobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
BusinessModelEngineering1.0[EinsteinianThinking(ET)1.0]
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
4Q-CHAINLinearBusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
SYSTEM(TOOL)
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
SYSTEM(TOOL)
Constraints(Barriers/Gap)
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
WAYS/MEANS
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE
(SuprasystemThinking)
END
WAYS/MEANS
Constraints(Barriers/Gap)
DeliberatePlanning(Visionary)
Zoomingin
EmergentPlanning
(Pragma9st)
Zoomingout
Unity(Order)
Diversity(Chaos)
4Q-CHAINLinearBusinessModelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
END(Result/Impact/Effect/Value/Trade-off/SuccessCriteria/ProfitMargin)
WHYq Purpose/Mission/Belief/CoreValuesq Vision/Dream/AspiraLon
WAYS/MEANS(System/Organiza9on/Project/Cause;Policy/Goal/Objec9ve/Strategy)
WHOq Provider/CustomerWHATq Product/Service(Output/Tool)HOWq Process(TacLcs/Tasks)/Resources
Right-BrainThinking
Leg-BrainThinking
BUSINESSMODELENGINE
(SuprasystemThinking)
ValueEngine
CustomerGrowthEngine
EnterpriseEngine
Constraints(Barriers/Gap)
Customer/Supplier
Process/Input/Resources
Output/Product
Viability
SharedValue/ProfitMargin
Desirability
Feasibility
Build
Learn
Measure
4Q-CHAINLinearBusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
BusinessModelEngineering2.0[EinsteinianThinking(ET)2.0]
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
END
WHY
WAYS/MEANS
WHAT
WHOHOW
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHAT
WHY
WHOHOW
4Q-DIAMOND
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BUSINESSMODELENGINE(Suprasystem)
4Q-DIAMONDTetrahedralBusinessModelEngine
BusinessModelEngineering3.0[EinsteinianThinking(ET)3.0]
Input
Passion/Skill;Resources
Processing
AcLviLes;Channel
Output
Product/Service
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
4Q-GALAXY3X3BusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Input
Passion/Skill;Resources
Processing
AcLviLes;Channel
Output
Product/Service
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
WHAT
WHY
HOW
4Q-GALAXY3X3BusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Input
Passion/Skill;Resources
Processing
AcLviLes;Channel
Output
Product/Service
Supplier
WHO(WinningStrategy/System)
Customer
Cost;Defect;Pain(-)
Impact
(ProfitMargin;Value;
Purpose)
Revenue;Benefit;
Delight(+)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
BusinessModelEngine(BME):Suprasystem
9GalaxyCards
CUSTOMERENGINE
VALUEENGINE
ENTERPRISEENGINE
4Q-GALAXY3X3BusinessModelEngine
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Appendix1
WHEN(Time)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)
WHERE(Space;System)
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)
WHERE(Space;System)
WHY
HOW
WHO
WHAT
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)TOWHATTOCHANGE? WHATTOCHANGE?
HOWTOCHANGE?
WHERE(Space;System)
WHY
HOW
WHO
WHAT
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)TOWHATTOCHANGE? WHATTOCHANGE?
HOWTOCHANGE?
WHERE(Space;System)
WHY
HOW
WHO
WHATBLAC
K
Busine
ssM
odelEngine
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)TOWHATTOCHANGE? WHATTOCHANGE?
HOWTOCHANGE?
WHERE(Space;System)
WHY
HOW
WHO
WHATBLAC
K
Busine
ssM
odelEngine
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
Blue
Bu
sine
ssM
odelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)TOWHATTOCHANGE? WHATTOCHANGE?
HOWTOCHANGE?
WHERE(Space;System)
WHY
HOW
WHO
WHATBLAC
K
Busine
ssM
odelEngine
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
Blue
Bu
sine
ssM
odelEngine
Red
Busine
ssM
odelEngine
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
WHEN(Time)
WHERE(Space;System)
PAST(Done)
PRESENT(Doing)
FUTURE(ToDo)
TOWHATTOCHANGE?
EXPERIMENT
WHATTOCHANGE?
WHY
HOW
WHO
WHATBlue
Bu
sine
ssM
odelEngine
Red
Busine
ssM
odelEngine
BLAC
K
Busine
ssM
odelEngine
HYPOTHESIZE OBSERVE/THINK/REFLECTHOWTOCHANGE?World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
SpaceTimeFractalGridBusinessModelEngineOverTime
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
Appendix2
ORPHAN(Stone)PaAern
CHAIN(Linear/Pipe)
PaAern
TREE(Hierarchical/V-)
PaAern
TRIANGLE(Network)PaAern
WEB(Network)PaAern
NoMarket 1-SidedMarket 2-SidedMarket 2-SidedMarket MulL-sidedMarket
OfflineBusinessModelEngine
q ClassicFactoryq Retail(Grocery)q ClassicTaxi/Hotelq Bookstore
q Bank;ShoppingMallq ClassicRadio/TVSta9onq ClassicNewspaperq Mega-Supermarkets
q Da9ngAgencyq Single’sClubq TaxiAgencyq AirlineCompany
q HealthcareProvider(Hospital)q GameConsoleManufacturerq CreditCardSupplierq Auc9onAggregator
OnlineBusinessModelEngine
q eProductSellersq eBookstore
q eFranchiseq OnlineBank
q Opera9ngSystemq Photo-sharingSite
q Peer-to-Peer(P2P)Exchangeq InternetTelephone
SpecificOrganiza1ons
*AppleComputer*Sony(CDPlayer)*OriginaliTunes
*HewlehPackard(HP)*YellowPages
*Match.com*Lulu.com*PayPal*Apple(iTunes;iPod)
*Google*Facebook*Apple*Amazon*YouTube*Uber*Airbnb*Visa*MasterCard
Supplier(Enterprise)
Customer1
Custom
er2 Customer1
Custom
er2 Customer1
Custom
er2
Custom
er3
Supplier(Enterprise)
Supplier(Enterprise)
Supplier(Enterprise)
Customer
Supplier(Enterprise)
The5StagesofEvolu1onofEveryBusinessModelEngineSimplyVisualizePaAernsintheEvoluLonofBusinessModelEngines
World-classCoachingonPeopleFirstOrganiza1on&Design(PFOD)&MasterofBusinessModelEngineering(MBME)[email protected]&hAp://businessmodels.ning.com&@rodKuhnKing
JobToGetDone(JTGD):..................................................................... Pain/Delight(-/+):….....
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