Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an

Page 1 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=1' data-page='1' class='cut-thumb lazyload' alt='Page 1: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/1.jpg' width='140' height='200' /> Page 2 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=2' data-page='2' class='cut-thumb lazyload' alt='Page 2: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/2.jpg' width='140' height='200' /> Page 3 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=3' data-page='3' class='cut-thumb lazyload' alt='Page 3: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/3.jpg' width='140' height='200' /> Page 4 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=4' data-page='4' class='cut-thumb lazyload' alt='Page 4: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/4.jpg' width='140' height='200' /> Page 5 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=5' data-page='5' class='cut-thumb lazyload' alt='Page 5: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/5.jpg' width='140' height='200' /> Page 6 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=6' data-page='6' class='cut-thumb lazyload' alt='Page 6: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/6.jpg' width='140' height='200' /> Page 7 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=7' data-page='7' class='cut-thumb lazyload' alt='Page 7: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/7.jpg' width='140' height='200' /> Page 8 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=8' data-page='8' class='cut-thumb lazyload' alt='Page 8: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/8.jpg' width='140' height='200' /> Page 9 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=9' data-page='9' class='cut-thumb lazyload' alt='Page 9: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/9.jpg' width='140' height='200' /> Page 10 <img data-url='document/building-innovative-brands-absolut-vodka-personified-tends-to-be-described-as-a.html?page=10' data-page='10' class='cut-thumb lazyload' alt='Page 10: Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an' loading='lazy' src='data:image/gif;base64,iVBORw0KGgoAAAANSUhEUgAAAAEAAAABCAYAAAAfFcSJAAAADUlEQVR42mNk+P+/HgAFhAJ/wlseKgAAAABJRU5ErkJggg==' data-src='https://reader033.cupdf.com/reader033/viewer/2022060420/5f170aaac9448f229d309d95/html5/thumbnails/10.jpg' width='140' height='200' />

Building Innovative Brands€¦ · Absolut vodka personified tends to be described as a cool, hip, contemporary 25-year old, whereas Stoli's personified tends to be described as an

Documents