BSBINN201A Presentation 1

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BSBINN201A CONTRIBUTE TO WORKPLACE INNOVATIONPRESENTATION 1

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PRESENTATION OBJECTIVES

At the end of this presentation you will be able to:

• Understand your role in innovation

• Build a culture of creative and innovative thinking

• Set innovation targets

• Identify types of innovation

• Research trends and competition

• Generate ideas

• Collect information to support your ideas

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IDENTIFY OPPORTUNITIES TO DO THINGS BETTER

What is innovation?

• Making changes to something that is already established

• The application of better solutions that meet new

requirements

• The catalyst to growth

• Should be part of a continuous improvement cycle

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Company employees are likely to have ideas and potential

solutions to existing problems they face on a regular basis they

are often a valuable asset when looking at opportunities for

innovation.

You as a worker or employee should try to incorporate

innovation into your “everyday” work.

Link your efforts to the business:

• Mission statement

• Vision

• Core values

YOUR ROLE AS AN EMPLOYEE IN WORKPLACE INNOVATION

Q 1

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YOUR ROLE IN INNOVATION

If you have an idea for innovation, you should always:

• Include others who need to know about it and who needs to be

involved

• Be able to show how it will help your organisation

• Follow procedures in your organisation for presenting new ideas

• Accept that the final decision may not be yours

• Implement changes only when you have approval to do so

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Innovation is a time-consuming and continuous process. It is important

that the environment in which it takes place:

• Is supportive and open

• Encourages creative thinking and expression

• Rewards success

• Does not dismiss ideas that are perceived to fail

• Has a vision for change

• Is able to fight the fear of change and failure

• Prepared to break some rules (not illegal mind you!)

• Tests ideas, not just talks about them

• Is dynamic and collaborative

BUILDING A WORK CULTURE OF INNOVATION AND CREATIVITY

Q 2

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You may find it useful to benchmark your business against

other similar businesses in your industry or sector, in order to

try and understand the impact and benefits of your

innovation.

Always make sure your innovation targets are SMART:

When the SMART method is used an action plan is created to

identify what will happen, how it will happen, when it will

happen, who has responsibility and how the outcome will be

measured

INNOVATION TARGETS

Specific Measureable Achievable Relevant Time bound

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TYPES OF INNOVATION IN BUSINESS

Businesses can take a number of different approaches to

innovation.

Usually, this depends on the time and money available and

the business strategy. These approaches can be part of a

continuous cycle or used on a more ad-hoc basis, depending

on your needs.

Before successful improvements of changes can be made it is

important to ask:

What needs to be changed?

Why does it need to be changed?

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TYPES OF INNOVATION Most companies have opportunities for both reactive and

proactive innovation.

Reactive innovation

• Innovation that waits for a good idea to be presented

• The classic reactive innovation technique is a suggestion box or an email address

• The organisation expects ideas to be sent in and then reacts to those it considers good ideas

Proactive innovation

• Is an approach that constantly seeks to find great ideas and to sponsor ideas

• Proactive innovation means constantly defining new opportunities and challenges and using ideas generated to attempt to create new products and services based on those challenges

Q 3

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TYPES OF INNOVATION

Within the proactive innovation strategy there are two more ways of

looking at innovation, sometimes the best approach can be to

combine radical and incremental innovation.

Incremental innovation

•Focuses on making modest improvements to existing processes, products or services

•This could be anything from tightening up an existing workflow by automating some of the process, to improving your website in order to make self-service easier, thus reducing the number of customers coming to you through more costly and time-consuming channels

Radical innovation

• Involves creating a completely new process or product in response to a market need or opportunity

•Tend to come about as a result of research and development into a specific issue or problem

•Make use of new technology•Often seen as “breakthrough” innovations, some of which can change the entire way an organisation operates and, on occasion, can result in a new product or service that impacts an entire market sector

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There will be opportunities for innovation in your role in the workplace, be

prepared to respond to opportunities.

Innovative thinking sets you and your colleagues up to be able to respond

to these new opportunities.

Innovative ideas generally fall into the following categories:

INNOVATION IN BUSINESS

Processes and procedures

Work practices or services

Changes in the physical

environment

Storage or maintenance procedures

Team communication

New technology

New customer base Staff changes Job role

changes

See your eBook for more information

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Research your market and customers

• Find out what products or services customers want and what they

currently cannot get - concentrate innovation in these areas

• Study the market to spot existing trends and target any that can

be exploited

• What are your competitors doing? Can you apply their successful

processes to your business, or avoid the things they are not doing

well (and which you could do better)

• Consider investing in a dedicated research and development team

• Review your existing processes to see if there is anything you

could do better

TRENDS AND COMPETITION

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IDEA GENERATION

There are many different ways to generate new ideas. Importantly,

no idea is a bad idea.

Methods commonly used by organisations include:

• Brainstorming

• Mind mapping

• Creative thinking

• Scenario writing

See your eBook for more information

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GATHER INFORMATION

So you have an idea. You have determined an opportunity that

could benefit from your idea or innovation, you know what

process your organisation needs you to follow. What now?

• Gather as much information as possible regarding your idea

or ideas. Research thoroughly before suggesting it to your

organisation. Sources and types of information may include:

Q 4

Sources

•Customers and employees •The internet or intranet •Organisational documents •Industry sources •Suppliers catalogues•Sales representatives •Media

Information

•Examples of similar approaches in other businesses, contexts or organisations

•Media articles about similar ideas•Notes about how the idea could improve efficiency or service levels

•Pricing information

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INFORMATION TO SUPPORT YOUR IDEA

• Many problems are similar across organisations and

industries, research these possibilities before designing

new solutions to benefit from their experience

• Use media or internal notes to help generate

improvement ideas and provide information

• Even a story about an unrelated industry can provide

information and trigger an idea to improve processes,

products or services

• If your idea requires any financial investment, seek

quotes - this helps indicate whether the idea is

feasible or within budgetary restrictions, it also

provides all the information you will need to gain support

for your idea

Do not reinvent the

wheel!

Do not go to your boss

with an idea and no

information to support your idea!

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INFORMATION TO SUPPORT YOUR IDEA

The reasons for change Possible solutions Supporting

information What you

recommend

After compiling your research, review it for:

• Currency - Relevance - Suitability - Likelihood of achieving change

Having more than one idea to solve a problem is helpful because:

• Not all ideas may be practical

• A short-term solution may be required while a permanent solution is

developed

• More than one idea may need to be implemented

• A solution may not be successful

Consider your process when presenting your ideas for consideration.

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PRESENTATION SUMMARY

Now that you have completed this presentation you will be able to:

• Understand your role in innovation

• Build a culture of creative and innovative thinking

• Set innovation targets

• Identify types of innovation

• Research trends and competition

• Generate ideas

• Collect information to support your ideas