Bringing All of Alameda Excellence and Equity Through New Programs in Career Technical Education Sean McPhetridge, AUSD Director of ROP and Post-Secondary.

Bringing All of Alameda Bringing All of Alameda Excellence and Equity Excellence and Equity

Through New Programs inThrough New Programs inCareer Technical EducationCareer Technical Education

Sean McPhetridge, AUSD Director of ROP and Post-Secondary Options

Presented to the Alameda Board of Education on May 27th, 2008

ROP New Media CenterROP New Media Center

Skills For All Alamedans Skills For All Alamedans The Woodstock ROP New Media Center will The Woodstock ROP New Media Center will serve young adults as well as older serve young adults as well as older community members by providing real skills community members by providing real skills for a range of East Bay jobs. The center will for a range of East Bay jobs. The center will operate afternoons and evenings to operate afternoons and evenings to accommodate both school and work accommodate both school and work schedules of all individuals interested in schedules of all individuals interested in attaining these work skills. Thus, the new ROP attaining these work skills. Thus, the new ROP center will help us realize our common goal of center will help us realize our common goal of re-building Alameda by teaching relevant re-building Alameda by teaching relevant skills to a generation of East Bay workers. skills to a generation of East Bay workers.

AlamedaAlamedaHighHigh

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IslandIsland High High SchoolSchool

Woodstock Woodstock ROP ROP

New Media New Media CenterCenter

The long-planned Woodstock ROP New Media The long-planned Woodstock ROP New Media Center will provide Career Technical Education Center will provide Career Technical Education opportunities to students from AUSD’s portfolio of opportunities to students from AUSD’s portfolio of West End high schools. The center will offer West End high schools. The center will offer courses in TV Media Production as well as Game courses in TV Media Production as well as Game Design and Animation to match emerging East Design and Animation to match emerging East Bay industry trends and workforce need forecasts. Bay industry trends and workforce need forecasts. Already we have met to discuss and brainstorm Already we have met to discuss and brainstorm the vision and mission of the ROP New Media the vision and mission of the ROP New Media Center with officials from AP&T, the City of Center with officials from AP&T, the City of Alameda and other educators.Alameda and other educators.

For the past several years now, AUSD stakeholders For the past several years now, AUSD stakeholders in the Oakland-Alameda Regional Occupational in the Oakland-Alameda Regional Occupational Programs (ROP) have worked hard at expanding Programs (ROP) have worked hard at expanding and retooling programs offered our students to and retooling programs offered our students to prepare them for a world of work. The Woodstock prepare them for a world of work. The Woodstock ROP New Media Center will now replicate successful ROP New Media Center will now replicate successful programs that are currently offered only at programs that are currently offered only at Alameda High School, thus providing community Alameda High School, thus providing community members of Alameda’s West End with these same members of Alameda’s West End with these same opportunities.opportunities.

Finally, these programs will prepare Finally, these programs will prepare individuals with important 21individuals with important 21stst century work century work skills that can be used for immediate skills that can be used for immediate employability and also enrollment in post-employability and also enrollment in post-secondary opportunities. Already our courses secondary opportunities. Already our courses in TV Media Production are UC “a-g” in TV Media Production are UC “a-g” approved, and we are seeking UC approval approved, and we are seeking UC approval for the other courses. In this manner, we are for the other courses. In this manner, we are affording these individuals with choices and affording these individuals with choices and options for future advancement.options for future advancement.

Something Exciting Is Something Exciting Is HappeningHappening

• The long-planned Woodstock ROP New Media Center The long-planned Woodstock ROP New Media Center will provide Career Technical Education opportunities to will provide Career Technical Education opportunities to the portfolio of high schools on Alameda’s West End. the portfolio of high schools on Alameda’s West End.

• Housed at AUSD’s Woodstock Educational Complex, the Housed at AUSD’s Woodstock Educational Complex, the new ROP Career Technical Education center will offer new ROP Career Technical Education center will offer courses in TV Media Production, Sound Engineering, courses in TV Media Production, Sound Engineering, Game Design and Animation to match the emerging Game Design and Animation to match the emerging industry trends and workforce needs of the East Bay.industry trends and workforce needs of the East Bay.

• The ROP New Media Center will thus be co-located with The ROP New Media Center will thus be co-located with the new location for Bay Area School of Enterprise, an the new location for Bay Area School of Enterprise, an innovative charter school that has been working with innovative charter school that has been working with Oakland-Alameda ROP already this year and last. Oakland-Alameda ROP already this year and last. Moreover, the Center will be co-located with the new Moreover, the Center will be co-located with the new Alameda Boys and Girls Club facility planned there also.Alameda Boys and Girls Club facility planned there also.

WOODSTOCK ROP NEW MEDIA CENTER

Job Training for All Job Training for All AlamedansAlamedans

• The Woodstock ROP New Media Center will serve both The Woodstock ROP New Media Center will serve both young adults and our older community members by young adults and our older community members by providing real skills for a range of new East Bay jobs.providing real skills for a range of new East Bay jobs.

• The new center will operate afternoons and evenings to The new center will operate afternoons and evenings to accommodate school and work schedules of individuals accommodate school and work schedules of individuals interested in attaining these high-level work skills.interested in attaining these high-level work skills.

• The new center’s class offerings will begin after 1 PM The new center’s class offerings will begin after 1 PM and run through 8 PM to accommodate the high and run through 8 PM to accommodate the high schools, allowing students to take advantage of unique schools, allowing students to take advantage of unique courses without missing high school academic courses without missing high school academic requirements.requirements.

• Thus, the new ROP center will help Alamedans realize Thus, the new ROP center will help Alamedans realize our common goal of re-building Alameda by teaching our common goal of re-building Alameda by teaching relevant skills to a new generation of East Bay workers.relevant skills to a new generation of East Bay workers.

Doubling Our Efforts for Doubling Our Efforts for AlamedaAlameda

• For several years now, AUSD stakeholders in the For several years now, AUSD stakeholders in the Oakland-Alameda Regional Occupational Programs Oakland-Alameda Regional Occupational Programs (ROP) have worked to expand and retool the (ROP) have worked to expand and retool the programs offered our students to prepare them for programs offered our students to prepare them for post-secondary training opportunities and the real post-secondary training opportunities and the real world of work. world of work.

• The Woodstock ROP New Media Center will replicate The Woodstock ROP New Media Center will replicate successful programs that are currently offered only at successful programs that are currently offered only at Alameda High School, thus providing more students Alameda High School, thus providing more students and community members on Alameda’s West End and community members on Alameda’s West End with these same opportunities for training for the new with these same opportunities for training for the new economy.economy.

• Moreover, co-locating the new center’s location at Moreover, co-locating the new center’s location at Woodstock Educational Complex will also afford some Woodstock Educational Complex will also afford some increased ROP opportunities to Special Education increased ROP opportunities to Special Education students as AUSD Special Education is centered there.students as AUSD Special Education is centered there.

Career Career andand College College PreparationPreparation

• These programs will prepare individuals with These programs will prepare individuals with important 21important 21stst century work skills that can be used for century work skills that can be used for immediate employability and immediate enrollment in immediate employability and immediate enrollment in local college courses aligned with this growing field. local college courses aligned with this growing field.

• Already our AUSD courses in TV Media Production are Already our AUSD courses in TV Media Production are UC “a-g” approved, and we are seeking UC approval UC “a-g” approved, and we are seeking UC approval for the other courses. In this manner, we are affording for the other courses. In this manner, we are affording various students, adult and otherwise, with choices various students, adult and otherwise, with choices and options for future advancement in college and and options for future advancement in college and beyond.beyond.

The Public Should KnowThe Public Should Know• AUSD will need to find new ways to provide AUSD will need to find new ways to provide

programs bringing excellence and equity to programs bringing excellence and equity to its learners while making decisions that are its learners while making decisions that are fiscally conservative in a time marked by fiscally conservative in a time marked by budget cuts.budget cuts.

• Oakland-Alameda ROP still has growth ADA Oakland-Alameda ROP still has growth ADA that it can contribute to this mission, thus that it can contribute to this mission, thus paying for ROP teacher salaries through paying for ROP teacher salaries through categorical funding and not prove costly to categorical funding and not prove costly to AUSD’s general fund.AUSD’s general fund.

• Thus, Career Technical Education is all about Thus, Career Technical Education is all about choice and opportunity for all our Alamedans choice and opportunity for all our Alamedans and at minimal cost to AUSD simultaneously.and at minimal cost to AUSD simultaneously.

Career and Technical Career and Technical EducationEducation

• Mayor Michael Bloomberg of New York City Mayor Michael Bloomberg of New York City recently unveiled how that city will focus its recently unveiled how that city will focus its efforts on Career & Technical Education.efforts on Career & Technical Education.

• East Bay cities like Alameda need the same.East Bay cities like Alameda need the same.

• There will be thousands upon thousands of There will be thousands upon thousands of new high-paying jobs created this decade in new high-paying jobs created this decade in the state that do not require college degrees.the state that do not require college degrees.

• We must prepare our students for choices… We must prepare our students for choices… whether it be college or high-skilled work.whether it be college or high-skilled work.

The Good News for AlamedaThe Good News for Alameda• There is growth ADA that ROP (Regional Occupational Programs) can There is growth ADA that ROP (Regional Occupational Programs) can

contribute to grow Career Technical Education programs in contribute to grow Career Technical Education programs in Alameda.Alameda.

• At the ROP New Media Center, we will teach students to operate an At the ROP New Media Center, we will teach students to operate an educational public access channel, broadcast live on Comcast 29, educational public access channel, broadcast live on Comcast 29, managed by Oakland-Alameda ROP and airing original programming managed by Oakland-Alameda ROP and airing original programming created and produced by Alameda students and citizens.created and produced by Alameda students and citizens.

• We will thus provide a training ground for aspiring young adults who We will thus provide a training ground for aspiring young adults who want to acquire technical skills required of work in “new media” jobs want to acquire technical skills required of work in “new media” jobs that are growing rapidly in the current Bay Area economy.that are growing rapidly in the current Bay Area economy.

• ROP is prepared to provide excellence and options to all Alameda ROP is prepared to provide excellence and options to all Alameda and indeed the East Bay economy. Meanwhile, increased CTE and indeed the East Bay economy. Meanwhile, increased CTE options will increase student engagement and lower high school options will increase student engagement and lower high school drop-out rates while building important options for the students we drop-out rates while building important options for the students we serve.serve.