Breast Cancer040710

Breast CancerDesign for the Majority

Improving Healthcare in Rural China

Chris Driscoll | Nour Diab | Katherine Lee

The case

• Rates of breast cancer in China are now as low as 12.8/100,000 women

• The Journal of the National Cancer Institute predicts that 100/100,000 of women aged 55-69 by 2021

This trend is attributed to poor diet, increased exposure to pollution, and growing use of alcohol and tobacco products

Our goalsEducationRaise awareness of the conditions and causes of breast cancer

PreventionOffer resources for prevention and early diagnosis

SupportProvide a community or support system for patients and families dealing with breast cancer

The challenges

• Effective strategies for dispersal of public information in rural areas

• Palatable approach to promoting healthful diet/lifestyle habits within the financial constraints of the target market

• Development of low-cost screening options and access infrastructure for rural communities

Research findings

• Lack of information in rural areas on this and other healthcare issues

• BRCA1/BRCA2 mutation gives a high correlation with breast cancer sufferers

• Lifestyle and diet closely linked• Self breast exams, x-ray/digital mammography, MRI routine for identification and treatment

Research Methodology

• Expert Interviews– NY-based oncologist– GE Imaging Technologies – China (via Ji Ping)– Governmental development officer – QA for

healthcare programs• UK Ethiopia, Pakistan

Our proposals

1. Education – Public Information Campaign– diet– exercise– self-detection

2. Preventive care– screening

3. Patient Support– clinical information– support community

Proposal

• Mobile Clinic– 2 technicians– Private patient care rooms– Satellite connection/wi-fi for data collection– Primary care

• Vaccination• Treatment for simple/curable diseases• Basic check-up• Health education/awareness campaigns

– X-ray/Mammogram– Portable U/S

• Telemedicine capabilities for further guidance/data analysis

Why Use Shipping Containers?

- Sustainable- low-cost- adaptability (stationary/mobile) for situational flexibility

Thanks

Questions/comments?

ReferencesGeneral Researchhttp://www.alive.comhttp://www.healthcastle.com/breast_cancer_diet.shtmlcancer.ucsf.edu/crc/nutrition_breast.pdfhttp://www.breastcancer.org/risk/everyone/nutrition/ Statistical Researchhttp://www.msnbc.msn.com/id/21568058/

D.T.I.http://www.drbruceshelton.com/alternative-health-care/thermography.html Community Supporthttp://ww5.komen.org/BreastCancer/AfterTreatment.htmlhttp://www.cancer.org/docroot/home/index.asp

On Self-Testing for Cancerhttp://www.biomedcentral.com/1471-2407/6/215 Mobile Researchhttp://www.emergingfutureslab.com/perspective_20/2008/08/tomorrow-the-mo.htmlhttp://www.csreurope.org/news.php?action=show_news&news_id=957&type=