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Customer Journey Map Sees an advertisement Has a problem Requests a Quote Travels SERVE BUY Receives a special offer Gets a Job Falls in Love Makes a complaint Re-evaluate Sends Children to school Has a child Gets Married Buy a Home Buy Product Awareness Recommendation from a friend Catalyst Evaluate Take Home/have delivered Graduates Need P e o p l e P r o c e s s T e c h n o l o g y I n te r a c t i o n C h a n n e l s Go on Holiday Receives Statement Copyright© Brandlove 2015 P e o p le P r o c e s s T e c h n o l o g y I n t e r a c t i o n C h a n n e l s I am ______________
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BrandLove Customer Journey Map

Aug 06, 2015

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Chantel Botha
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Page 1: BrandLove Customer Journey Map

Customer Journey Map

Sees an advertisement

Has a problem

Requests a QuoteTravels

SERVE BUYReceives a special offer

Gets a Job

Falls in Love

Makes a complaint

Re-evaluate

Sends Children to school

Has a child

Gets Married

Buy a Home

Buy

Product Awareness

Recommendation from a friend

Catalyst

Evaluate

Take Home/have delivered

Graduates

Need

People Process

Te

chn

olo

gy

Interaction Channels

Go on Holiday

Receives Statement

Copyright© Brandlove 2015

People Process

Tech

no

log

y

Interaction Channels

I am ______________