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GingerBratzel.com Branding Like Coca- Cola… Is that a good idea? Ginger Bratzel, DDS Your New Patient Attraction Expert
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Branding Like Coca-Cola....is that a good idea?

Dec 19, 2015

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When most people think of marketing, they think of fancy logos and commercial ads. While part of that is true especially when we are discussing branding, it isn’t feasible for the average dental practice to follow this path. Visit: http://gingerbratzel.com/branding-like-coca-colais-that-a-good-idea/
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Page 1: Branding Like Coca-Cola....is that a good idea?

GingerBratzel.com

Branding Like Coca-Cola…

Is that a good idea?

Ginger Bratzel, DDSYour New Patient Attraction Expert

Page 2: Branding Like Coca-Cola....is that a good idea?

When most people think of marketing, they think of fancy logos and

commercial ads.

GingerBratzel.com

Page 3: Branding Like Coca-Cola....is that a good idea?

GingerBratzel.com

Part of this is true, especially when discussing branding.But

that isn’t feasible for the average dental practice to follow.

Page 4: Branding Like Coca-Cola....is that a good idea?

While at a Dental Convention recently I toured the World Of Coca-Cola Mesuem in Atlanta, GA.

GingerBratzel.com

Page 5: Branding Like Coca-Cola....is that a good idea?

And in case you weren’t sure…

Coke is one of the biggest companies in the entire world.

GingerBratzel.com

Page 6: Branding Like Coca-Cola....is that a good idea?

So I naturally was thinking how this massive brand can compare to dental practice branding.

GingerBratzel.com

Page 7: Branding Like Coca-Cola....is that a good idea?

If you compare yourself to the notoriety and branding

with Coke, you might feel you need to establish this massive

brand, too.

But….

GingerBratzel.com

Page 8: Branding Like Coca-Cola....is that a good idea?

You don’t!

GingerBratzel.com

Don’t try to compete with those big name guys because you can’t.

It’s like comparing apples to oranges.

Page 9: Branding Like Coca-Cola....is that a good idea?

But doing something like Direct response marketing, that will give you the biggest bang for your investment.

GingerBratzel.com

Page 10: Branding Like Coca-Cola....is that a good idea?

It’s more about what you can do to change lives.

Instead of focusing on building a museum with your name on it, ask yourself what you can do for your patient’s needs….and

promote that!

GingerBratzel.com

Page 11: Branding Like Coca-Cola....is that a good idea?

See full video for tips and strategies on branding yourself at…

bit.ly/1EbYtMn

GingerBratzel.com

Page 12: Branding Like Coca-Cola....is that a good idea?

Ginger Bratzel, DDSYour New Patient Attraction Expert

For more information on Attracting more patients,

Creating sustainable growthAnd increasing your production.

Head over to GingerBratzel.com today!

Contact us at [email protected] or

Call 405-225-0254Find my latest book on Amazon today!