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Prepared by:
Name: Rezwana Newaz
ID # 082-416-030
Prepared for: Zarina T. Khalil
Lecturer, School of Business
North South University
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Bengali is one of the most spokenlanguage and ranked sixthin the world.
It is the national and official languageof Bangladesh, and one of the23 official languages recognized bythe Republic of India. It is the officiallanguage of the states of WestBengal and Tripura.
There is about 193 million native andabout 230 million total speakers of
Bengali.In Bengali there are 11 vowels with7soundslong and short. As forconsonants, there are 39 characters.
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We want to take Bangla to the next level on a global
context and to do that we will focus mostly on our
rich literary work, soulful music and spiritual
folklore. So, in a nutshell, we would like to spreadour language to foreign land and our rich heritage of
Bangla continuously.
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Target Audience:
1. Foreign Nationals
2. Tourists
3. All age group of people
Tagline: Learn Bengali to
enrich your soul.
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Spokesperson: Foreignnationals, who have grown afascination for learning Bengaliand actualy learnt Bangla willshare their experience. Ji-Cheol
Kim, a diploma student fromSouth Korea at the came to ourcountry with an aim to learnBangla got admitted in IML justbecause of her devotion toTagore. He also hope to
translate some of Tagore'spoems to Korean language fromthe original Bangla form.
Affiliation with BanglaAcedemy & IML, DU.
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Audio VisualPresentation: In someEnglish medium schoolstargeted for foreign kids.
Contents can be FairyTales, children songs andrhymes or Mina Cartoon.
Mobile Apps
Interactive Web SiteOutdoor Advertising: Fortourists attraction
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International MotherLanguage Day on 21February will be theperfect day for our
launching. We willarrange events targetingthe foreign nationals. Ourspokespersons will share
their experience. We will also launch our
website :www.learningbengali.com
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These days Bengalis are more influenced by thewestern culture and the fashion trends of the Hindimovie stars. So, we need to change our attitude or elseno one will show interest for learning Bangla. This is
our common responsibility as Banglai to promoteBangla in every aspect of our lives.
