BODW2011 Programme Guide

Design for Society is a major undertaking of the Hong Kong Design

Centre (HKDC) — a publicly-funded, non-profit organisation

established in 2001 with the support of the design industry in (i)

promoting and celebrating design excellence, (ii) championing

strategic and wider use of design for creating business added

value and community benefits; and (iii) educating the professions

and the community to be resourceful and champions for sustained

developments through design and innovation.

向社會推廣設計的精神是香港設計中心主要職責。香港設計中心是於

2001年由業界支持下成立的非牟利機構，並獲政府撥款營運，其工作宗

旨在於（一）推廣及表揚傑出的設計；（二）提倡廣泛及策略地應用設計

為企業和社會創造價值；以及（三）教育與設計相關的專業人士和社會大

眾，讓他們透過加強設計與創新的思維，持續發展。

One of the most significant annual events on the international design calendar, BODW is Asia’s leading conference dedicated to design, innovation and brands. This pre-eminent programme brings the best of the global design world to Hong Kong. Organised by Hong Kong Design Centre since 2002, BODW has aimed to encourage business to unleash the power of design by focusing on the vital relationship and complex interplay between design and business.

This annual event features a series of exhibitions, forum and outreach programmes providing networking opportunities for designers, business leaders, educators, SMEs and the public to exchange ideas and address a wide array of 21st century challenges. An unparalleled line-up of experts, world-wide leaders and creative legends in the field of design and innovation will gather together to promote the value and power of design.

www.hkdesigncentre.org

www.bodw.com

由香港設計中心首辦於2002年，「設計營商周」一直聚焦設計、創新及

品牌趨勢。自創辦以來享譽各界，每年均吸引各地最優秀的設計精英匯

聚香港，成為全球創意工業不容錯過的年度盛會。「設計營商周」旨在推

動設計與營商緊密互惠的聯繫，藉此鼓勵商界發掘優良設計及明白創意

所帶來的價值和潛力。

「設計營商周」每年均吸引來自設計、商界、中小企及教育界權威人士

參與，就現時全球最關注的議題舉辦不同類型的精彩活動，當中包括展

覽、國際論壇及一連串外展活動，為業界建立網絡同時提供平台，促進

互動交流，引發創意。

Message from Organisers 主辦機構獻辭

SocietyChelseaFlowerShowin

theUK.Moreover,Shaoiswell

representedinthecollections

ofanumberofprestigious

institutions,suchasthe

VictoriaandAlbertMuseumin

London,theTomiokaMuseum

inJapanandtheNational

MuseumofChina,aswellas

theMetropolitanMuseum,the

Museumof

Designand

Arts,and

thePeabody

Museumin

theUSA.

蜚聲國際

的畫家及設

計師邵帆於

1964年生於

傑出的傳統

藝術家庭。

自幼習畫於父母，雙親都是畫家及

中央美術學院教授。邵帆曾於國

內外舉辦個人作品展，包括上海對

比窗藝廊 「一個不可救葯的古曲

主義者」及「十年前」畫展、北京

中央美術學院畫廊「關於椅子的椅

子」畫展、及法國巴黎Neotu 畫

廊舉辦的邵帆個人作品展覽。

邵氏的作品曾多次於澳洲、中國、

古巴、韓國、英國及其他國家參與

群展。其參選的園林作品「覓園」

獲2008年度倫敦車路士花卉展覽

金獎。

此外，

其作品更

被許多重

要博物館

收藏，計

有英國國

立維多利

亞與艾爾

伯特博物

館、日本

富岡博

物館、

中國美術館以及美國的大都會博物

館、設計與藝術博物館和皮博底

博物館。

SHAO FANchina

Shao Fan 邵帆

Bornintoanoldand

illustriousfamilyofartistsin

1964,internationallyesteemed

painteranddesignerShaofan

beganpaintingasachildunder

theguidanceofhisparents,

bothofwhomwerealsopainters

andprofessorsattheChinese

CentralAcademyofFineArts.

Hissoloexhibitionshave

included“AnIncurableClassist”

and“TenYearsAgo”atthe

ContrastsGalleryinShanghai,

and“ChairsAboutChairs”inthe

CentralAcademyofFineArts,

China,aswellastheShaoFan

SoloExhibitionatNeotuDesign

GalleryinParis,France.

Inaddition,Shao’screations

havebeenshowcasedin

numerousgroupexhibitionsin

AustraliaChina,Cuba,Korea,

theUKandothercountries.

Hisentry,“IDream,ISeekMy

Garden”,wonaGoldMedalat

the2008RoyalHorticultural

1/MingTurd《明式大便》,Beijing,2006

2/WorkNo.1《作品一號》,Beijing,1995

3/Stool《鏽墩》

1.

3.

75

Hall演講廳 3G

Hall展覧廳 3E

Hall展覧廳 3D

Theatre演講廳1

Theatre演講廳2

ConventionHall

會議廳

Theatre Foyer演講廳前廳

ConventionFoyer

會議廳前廳

New Shanghai新滬坊

Hall展覧廳 1A

Hall展覧廳 1B

Hall展覧廳 1C

N101Meeting Room會議室

Harbour Road港灣道

To Wanchai MTR Station往灣仔港鐵站

Harbour Road Cáfe港灣道CáfeHarbour Kitchen港灣茶餐廳

Harbour Road Entrance港灣道入口

Media Centre媒體中心

HKTDC Inno Design Tech (IDT) Expo – Trade Hall香港貿發局設計及創新科技博覽 – 貿易館

Intellectual Property (IP) Trading Zone知識產權營商區

Area Aid Design Project: JDP Tohoku Ibaraki Design Promotion日本東北六縣及茨城縣

《振興地區設計展》

1-3/12

Partner CountryBODW 2011

BODW FORUM AT A GLANCE

1-3/12 Hong Kong Convention and Exhibition Centre香港會議展覽中心

www.bodw.com

設計營商周論壇節目概覧

Hall展覧廳 3D-EConvention Hall

會議廳

Theatre演講廳

Meeting Room會議室 N101Hall

展覧廳 1A-CTheatre演講廳 1

HKDC Annual AwardsGala Dinner香港設計中心周年頒獎晚宴

2/12Business of Intellectual Property (BIP) Asia亞洲知識產權營商論壇

2/12

L1L1 L309:30-18:00

14:00-17:00 Communication & Design傳訊與設計

17:00-19:00HKDC Awards Presentation Ceremony (free entry)香港設計中心設計獎頒獎典禮 (免費入場)

1/12 1-3/12

14:00-17:00 Space & Design空間與設計

1/12

14:00-17:00 Heritage & Design文化傳承與設計

2/12

09:30 – 12:00 Fashion & Apparel時尚與服飾

3/12

09:00 – 12:00 BODW ForumPlenary Session設計營商周重點論壇

14:00 – 17:00Brands & Design品牌與設計

For the latest update, follow us at:緊貼BODW最新消息，馬上加入

1/12

09:30 – 12:00 Product & Design產品與設計

3/12

09:00-18:0018:30-22:00 09:30-18:00

Hall演講廳 3G

09:00 – 13:00 BODW ForumPlenary Session設計營商周重點論壇

14:00 – 17:00 Automotive & Design汽車與設計

2/12

09:30 – 18:00 Culture & the City西九文化與大都會

3/12

HKTDC Inno Design Tech (IDT) Expo– Inspiration Hall香港貿發局設計及創新科技博覽 – 創意館

HKDC Awards Exhibition香港設計中心設計大獎得獎作品展

Design Deutschland 2011 Exhibition by Partner Country: Germany

「全新德國」展覽

German Design Loft by Jürgen Mayer H全球首個德國時尚品牌展覽

《German Design Loft》

"UNPOLISHED" Exhibition by Young Poland Designers波蘭青年設計師聯展《UNPOLISHED》

Education Corner教育專區

2012 Hong KongDesign Year

香港設計年

2

Hall演講廳

3G

Hall展覧廳 3E

Hall展覧廳 3D

Escalator扶手電梯

Registration Counter登記處

Media Centre媒體中心

Student Queue Up Area學生集合處

Elevator電梯

3

1

1

3

2

Net-workingCoffee BreakArea

UP

2

business of design week

weibo.com/bodw

Hall演講廳 3G

Hall展覧廳 3E

Hall展覧廳 3D

Theatre演講廳1

Theatre演講廳2

ConventionHall

會議廳

Theatre Foyer演講廳前廳

ConventionFoyer

會議廳前廳

New Shanghai新滬坊

Hall展覧廳 1A

Hall展覧廳 1B

Hall展覧廳 1C

N101Meeting Room會議室

Harbour Road港灣道

To Wanchai MTR Station往灣仔港鐵站

Harbour Road Cáfe港灣道CáfeHarbour Kitchen港灣茶餐廳

Harbour Road Entrance港灣道入口

Media Centre媒體中心

HKTDC Inno Design Tech (IDT) Expo – Trade Hall香港貿發局設計及創新科技博覽 – 貿易館

Intellectual Property (IP) Trading Zone知識產權營商區

Area Aid Design Project: JDP Tohoku Ibaraki Design Promotion日本東北六縣及茨城縣

《振興地區設計展》

1-3/12

Partner CountryBODW 2011

BODW FORUM AT A GLANCE

1-3/12 Hong Kong Convention and Exhibition Centre香港會議展覽中心

www.bodw.com

設計營商周論壇節目概覧

Hall展覧廳 3D-EConvention Hall

會議廳

Theatre演講廳

Meeting Room會議室 N101Hall

展覧廳 1A-CTheatre演講廳 1

HKDC Annual AwardsGala Dinner香港設計中心周年頒獎晚宴

2/12Business of Intellectual Property (BIP) Asia亞洲知識產權營商論壇

2/12

L1L1 L309:30-18:00

14:00-17:00 Communication & Design傳訊與設計

17:00-19:00HKDC Awards Presentation Ceremony (free entry)香港設計中心設計獎頒獎典禮 (免費入場)

1/12 1-3/12

14:00-17:00 Space & Design空間與設計

1/12

14:00-17:00 Heritage & Design文化傳承與設計

2/12

09:30 – 12:00 Fashion & Apparel時尚與服飾

3/12

09:00 – 12:00 BODW ForumPlenary Session設計營商周重點論壇

14:00 – 17:00Brands & Design品牌與設計

For the latest update, follow us at:緊貼BODW最新消息，馬上加入

1/12

09:30 – 12:00 Product & Design產品與設計

3/12

09:00-18:0018:30-22:00 09:30-18:00

Hall演講廳 3G

09:00 – 13:00 BODW ForumPlenary Session設計營商周重點論壇

14:00 – 17:00 Automotive & Design汽車與設計

2/12

09:30 – 18:00 Culture & the City西九文化與大都會

3/12

HKTDC Inno Design Tech (IDT) Expo– Inspiration Hall香港貿發局設計及創新科技博覽 – 創意館

HKDC Awards Exhibition香港設計中心設計大獎得獎作品展

Design Deutschland 2011 Exhibition by Partner Country: Germany

「全新德國」展覽

German Design Loft by Jürgen Mayer H全球首個德國時尚品牌展覽

《German Design Loft》

"UNPOLISHED" Exhibition by Young Poland Designers波蘭青年設計師聯展《UNPOLISHED》

Education Corner教育專區

2012 Hong KongDesign Year

香港設計年

2

Hall演講廳

3G

Hall展覧廳 3E

Hall展覧廳 3D

Escalator扶手電梯

Registration Counter登記處

Media Centre媒體中心

Student Queue Up Area學生集合處

Elevator電梯

3

1

1

3

2

Net-workingCoffee BreakArea

UP

2

business of design week

weibo.com/bodw

14:15-14:45Lyndon Neri 郭錫恩 | Rossana Hu 胡如珊Neri&Hu Design and Reseach Office, China

14:50-15:20Masanobu Takeishi 武石 正宣Illumination of City Environment Ltd. (ICE), Japan

15:25-15:55Winston Shu 徐騰Integrated Design Associates Ltd., Hong Kong

16:00-16:15Networking Break 交流小休

16:20-16:50Naoko Takenouchi & Marc WebbTakenouchi Webb, Singapore

16:55-17:25Steve Leung 梁志天Steve Leung Designers Ltd., Hong Kong

Space & Design空間與設計

Moderator : Kelley ChengThe Press Room, Singapore

Moderator : TBC Moderator : TBC

Theatre演講廳 2

Day 11/12 Thursday（四）

Day 22/12 Friday（五）

Day 33/12 Saturday（六）

09:00-09:30 Opening Ceremony

Plenary Session 重點會議 Moderator : TBC

09:30-10:10 Dieter Rams Germany

10:15-10:25 Design Cast

10:30-10:45 Networking Break 交流小休

10:50-11:30 Antonio Citterio Antonio Citterio Architetto / Italy

11:35-12:15 Fritz Frenkler f/p design gmbh / Germany

09:30-10:00Colin McDowell Fashion Fringe at Covent Garden, UK

10:05-10:35Masha MaChina/UK

11:00-11:30Alessandro CremonesiJil Sander Group, Germany

11:35-12:05Gerrit RuetzelHugo Boss, Hong Kong

09:30-10:00Stefan DiezGermany

10:05-10:35Nosignerproject OLIVE, Japan

11:00-11:30Manfred DornPhoenix Design GmbH + Co KG Germany

11:35-12:05Rachib de Matos ZeidamBASF, Hong Kong

14:15-14:45Louisa HuttonSauerbruch Hutton Architects, Germany

14:50-15:20John HigsonPeople Owned, Sweden

15:25-15:45 PMQ

15:50-16:05Networking Break 交流小休

16:10-16:20Chairman's Thank you speech & Introduction of BODW 2012Partner Country

16:25-16:35Partner Country Introduction

16:40-17:10Bjarke IngelsBjarke Ingels Group, Denmark

17:15-17:45Shigeru Ban 坂茂Shigeru Ban Architects, Japan

17:50-17:55 Closing Speech

14:15-14:45Stefan SielaffAudi, Germany

14:50-15:20Anthony Lo 羅偉基Renault, France

15:45-16:15Olivier BoulayMercedes-Benz Advanced Design Center of China Company,Germany

16:20-16:50Adrian van HooydonkBMW Group Design, Germany

14:15-14:45Kai-Yin Lo 羅啟妍Yin Expressions, Hong Kong

14:50-15:20Jeff Shi 石大宇Dragonfly Design Center, Taiwan

Freeman Lau 劉小康Kan & Lau Design, Hong Kong

15:45-16:15Jiang Qiong-er 蔣瓊耳Shang Xia by Hermès, China

16:20-16:50Chinese Designers Dialogue華裔設計師對談

Song Tao 宋濤Self-made Company, China

Nathan Liu 劉峰FUN + LIVING Design & Consulting Co. Ltd. China

Shao Fan 邵帆China

Morning早上

Afternoon下午

Afternoon下午

Evening晚上

Evening晚上

Morning早上

Morning早上

Brands & Design品牌與設計

Business of IP Asia Forum亞洲知識產權營商論壇

14:15-14:45Markus MieleMiele, Germany

14:50-15:20Roland HeilerPorsche Design Studio, Germany

15:25-15:40Networking Break 交流小休

15:45-16:15Oliver HolyClassiCon GmbH, Germany

16:20-16:50Hou Zheng-guang 侯正光Shanghai Mooma Art+Design Co., Ltd.China

Moderator : Douglas Young 楊志超

G.O.D., Hong Kong

Automotive & Design汽車與設計

Heritage & Design文化傳承與設計

Hall演講廳

15:25-15:40 Networking Break 交流小休

Product & Design產品與設計

Moderator:Roger BallThe Hong Kong Polytechnic University

09:55-10:25Spencer de GreyFoster + Partners, UK

10:30-11:00Ole ScheerenBüro Ole Scheeren, Germany

11:05-11:20Networking Break 交流小休

11:25-11:55Wu Ching-yu 吳清友Eslite 誠品, Taiwan

12:00-12:30Jürgen Mayer HJ Mayer H Architects, Germany

Culture & The City西九文化與大都會

Moderator:Eric Schuldenfrei & Marisa YiuESKYIU, Hong Kong

Moderator:May WongHong Kong Design Institute

08:00-09:00 Registration 08:00-09:00 Registration

Plenary Session 重點會議 Moderator : Alvin Yip 葉長安

Hong Kong Ambassadors of Design

09:30-10:10 Erik Spiekermann EdenSpiekermann, Germany

10:15-10:55 Piero Lissoni Lissoni Associati Milano Design Architettura, Italy

11:00-11:10 Design Cast

11:15-11:45 Networking Break 交流小休

11:50-12:30 Werner Sobek Werner Sobek Stuttgart, Germany

12:35-13:15 Annemarie Jaeggi Bauhaus Archive, Germany

08:00-09:00 Registration

09:30 – 09:40 Opening Ceremony

Margaret Fong / Hong Kong Trade Development Council

Peter Cheung / Intellectual Property Department

09:40 – 10:45 Plenary SessionOpening SpeechAndrew Liao 廖長城 / Practising Senior Counsel

Liu Yu-bo 劉羽波 / ZTE

Tao Zhang / Intellectual Property Licensing, Hewlett-Packard

Simmone Misra / Outbound Licensing, Corporate Intellectual Property & Licensing, Microsoft Corporation

Dr. Don Merino / Licensing, Intellectual Ventures

10:45 – 11:00 Coffee Break

11:00 – 12:00 Panel Discussion SessionPanel Chair:Stephen Robertson / Metis Partners

Michael D. Friedman / Ocean Tomo

Guy Proulx / Transpacific IP

12:15 – 13:45 Keynote LuncheonKeynote SpeechDr. Mao Jinsheng / Intellectual Property Development & Research Center, State IP Office of the PRC

14:00 – 15:00 Panel DiscussionPanel Chair:Dr. Nim Cheung / Applied Science and Technology Research Institute (ASTRI), Hong Kong

Dr. Sze Tiam Lin 張念坤博士/ IPI Limited, Singapore

Ir. Allen Yeung 楊德斌 / Hong Kong Science & Technology Parks Corporation

15:00 – 16:00 Panel DiscussionModerator:David Allison / Laracy & Co.

Raymond Choy 蔡漢成博士 / Asian Licensing Association

Phil Gray / British Design Innovation

16:00 – 17:00 Thematic Workshops & 1-on-1 Business Matching Meetings

3G Hall演講廳 3G

N101

Theatre演講廳

Communications & Design傳訊與設計

14:15-14:45Henry Steiner 石漢瑞Steiner & Co, Hong Kong

14:50-15:20Joachim SauterART+COM, Germany

15:25-15:40Networking Break 交流小休

z15:45-16:15He Jian-ping 何見平Hesign, Germany

16:20-16:50John MaedaRhode Island School of Design, USA

Moderator : Keith Tam 譚智恒

The Hong Kong Polytechnic University

1 Theatre演講廳

Meeting Room會議室

1

Fashion & Apparel時尚與服飾

Hall演講廳 3G Theatre

演講廳 1 Theatre演講廳 2

18:30-22:00

HKDC Annual Gala Dinner 香港設計中心周年頒獎晚宴 會議廳

10:40-10:55 Networking Break 交流小休

13:20-14:10 Networking Luncheon12:20-14:10 Networking Luncheon

12:35-14:10 Networking Luncheon

/ L3 / L1

Hall演講廳 3G/ L3

/ L1 / L3 / L1

Hall演講廳 3G/ L3

Hall演講廳 3G/ L3

09:30-09:50 Opening Speech

Short Presentation on WKCD Michael Lynch / WKCDA, Hong Kong

/ L1 / L3 / L1 / L1

Theatre演講廳 1/ L1

17:00-19:00Convention Hall

會議廳 / L1The organiser reserves the right to change

the programme without prior notice主辦單位保留更改節目流程之最終權利

HKDC Awards Presentation Ceremony (free entry) 香港設計中心設計獎頒獎典禮 (免費入場)

Afternoon下午

14:15-14:45Lyndon Neri 郭錫恩 | Rossana Hu 胡如珊Neri&Hu Design and Reseach Office, China

14:50-15:20Masanobu Takeishi 武石 正宣Illumination of City Environment Ltd. (ICE), Japan

15:25-15:55Winston Shu 徐騰Integrated Design Associates Ltd., Hong Kong

16:00-16:15Networking Break 交流小休

16:20-16:50Naoko Takenouchi & Marc WebbTakenouchi Webb, Singapore

16:55-17:25Steve Leung 梁志天Steve Leung Designers Ltd., Hong Kong

Space & Design空間與設計

Moderator : Kelley ChengThe Press Room, Singapore

Moderator : TBC Moderator : TBC

Theatre演講廳 2

Day 11/12 Thursday（四）

Day 22/12 Friday（五）

Day 33/12 Saturday（六）

09:00-09:30 Opening Ceremony

Plenary Session 重點會議 Moderator : TBC

09:30-10:10 Dieter Rams Germany

10:15-10:25 Design Cast

10:30-10:45 Networking Break 交流小休

10:50-11:30 Antonio Citterio Antonio Citterio Architetto / Italy

11:35-12:15 Fritz Frenkler f/p design gmbh / Germany

09:30-10:00Colin McDowell Fashion Fringe at Covent Garden, UK

10:05-10:35Masha MaChina/UK

11:00-11:30Alessandro CremonesiJil Sander Group, Germany

11:35-12:05Gerrit RuetzelHugo Boss, Hong Kong

09:30-10:00Stefan DiezGermany

10:05-10:35Nosignerproject OLIVE, Japan

11:00-11:30Manfred DornPhoenix Design GmbH + Co KG Germany

11:35-12:05Rachib de Matos ZeidamBASF, Hong Kong

14:15-14:45Louisa HuttonSauerbruch Hutton Architects, Germany

14:50-15:20John HigsonPeople Owned, Sweden

15:25-15:45 PMQ

15:50-16:05Networking Break 交流小休

16:10-16:20Chairman's Thank you speech & Introduction of BODW 2012Partner Country

16:25-16:35Partner Country Introduction

16:40-17:10Bjarke IngelsBjarke Ingels Group, Denmark

17:15-17:45Shigeru Ban 坂茂Shigeru Ban Architects, Japan

17:50-17:55 Closing Speech

14:15-14:45Stefan SielaffAudi, Germany

14:50-15:20Anthony Lo 羅偉基Renault, France

15:45-16:15Olivier BoulayMercedes-Benz Advanced Design Center of China Company,Germany

16:20-16:50Adrian van HooydonkBMW Group Design, Germany

14:15-14:45Kai-Yin Lo 羅啟妍Yin Expressions, Hong Kong

14:50-15:20Jeff Shi 石大宇Dragonfly Design Center, Taiwan

Freeman Lau 劉小康Kan & Lau Design, Hong Kong

15:45-16:15Jiang Qiong-er 蔣瓊耳Shang Xia by Hermès, China

16:20-16:50Chinese Designers Dialogue華裔設計師對談

Song Tao 宋濤Self-made Company, China

Nathan Liu 劉峰FUN + LIVING Design & Consulting Co. Ltd. China

Shao Fan 邵帆China

Morning早上

Afternoon下午

Afternoon下午

Evening晚上

Evening晚上

Morning早上

Morning早上

Brands & Design品牌與設計

Business of IP Asia Forum亞洲知識產權營商論壇

14:15-14:45Markus MieleMiele, Germany

14:50-15:20Roland HeilerPorsche Design Studio, Germany

15:25-15:40Networking Break 交流小休

15:45-16:15Oliver HolyClassiCon GmbH, Germany

16:20-16:50Hou Zheng-guang 侯正光Shanghai Mooma Art+Design Co., Ltd.China

Moderator : Douglas Young 楊志超

G.O.D., Hong Kong

Automotive & Design汽車與設計

Heritage & Design文化傳承與設計

Hall演講廳

15:25-15:40 Networking Break 交流小休

Product & Design產品與設計

Moderator:Roger BallThe Hong Kong Polytechnic University

09:55-10:25Spencer de GreyFoster + Partners, UK

10:30-11:00Ole ScheerenBüro Ole Scheeren, Germany

11:05-11:20Networking Break 交流小休

11:25-11:55Wu Ching-yu 吳清友Eslite 誠品, Taiwan

12:00-12:30Jürgen Mayer HJ Mayer H Architects, Germany

Culture & The City西九文化與大都會

Moderator:Eric Schuldenfrei & Marisa YiuESKYIU, Hong Kong

Moderator:May WongHong Kong Design Institute

08:00-09:00 Registration 08:00-09:00 Registration

Plenary Session 重點會議 Moderator : Alvin Yip 葉長安

Hong Kong Ambassadors of Design

09:30-10:10 Erik Spiekermann EdenSpiekermann, Germany

10:15-10:55 Piero Lissoni Lissoni Associati Milano Design Architettura, Italy

11:00-11:10 Design Cast

11:15-11:45 Networking Break 交流小休

11:50-12:30 Werner Sobek Werner Sobek Stuttgart, Germany

12:35-13:15 Annemarie Jaeggi Bauhaus Archive, Germany

08:00-09:00 Registration

09:30 – 09:40 Opening Ceremony

Margaret Fong / Hong Kong Trade Development Council

Peter Cheung / Intellectual Property Department

09:40 – 10:45 Plenary SessionOpening SpeechAndrew Liao 廖長城 / Practising Senior Counsel

Liu Yu-bo 劉羽波 / ZTE

Tao Zhang / Intellectual Property Licensing, Hewlett-Packard

Simmone Misra / Outbound Licensing, Corporate Intellectual Property & Licensing, Microsoft Corporation

Dr. Don Merino / Licensing, Intellectual Ventures

10:45 – 11:00 Coffee Break

11:00 – 12:00 Panel Discussion SessionPanel Chair:Stephen Robertson / Metis Partners

Michael D. Friedman / Ocean Tomo

Guy Proulx / Transpacific IP

12:15 – 13:45 Keynote LuncheonKeynote SpeechDr. Mao Jinsheng / Intellectual Property Development & Research Center, State IP Office of the PRC

14:00 – 15:00 Panel DiscussionPanel Chair:Dr. Nim Cheung / Applied Science and Technology Research Institute (ASTRI), Hong Kong

Dr. Sze Tiam Lin 張念坤博士/ IPI Limited, Singapore

Ir. Allen Yeung 楊德斌 / Hong Kong Science & Technology Parks Corporation

15:00 – 16:00 Panel DiscussionModerator:David Allison / Laracy & Co.

Raymond Choy 蔡漢成博士 / Asian Licensing Association

Phil Gray / British Design Innovation

16:00 – 17:00 Thematic Workshops & 1-on-1 Business Matching Meetings

3G Hall演講廳 3G

N101

Theatre演講廳

Communications & Design傳訊與設計

14:15-14:45Henry Steiner 石漢瑞Steiner & Co, Hong Kong

14:50-15:20Joachim SauterART+COM, Germany

15:25-15:40Networking Break 交流小休

z15:45-16:15He Jian-ping 何見平Hesign, Germany

16:20-16:50John MaedaRhode Island School of Design, USA

Moderator : Keith Tam 譚智恒

The Hong Kong Polytechnic University

1 Theatre演講廳

Meeting Room會議室

1

Fashion & Apparel時尚與服飾

Hall演講廳 3G Theatre

演講廳 1 Theatre演講廳 2

18:30-22:00

HKDC Annual Gala Dinner 香港設計中心周年頒獎晚宴 會議廳

10:40-10:55 Networking Break 交流小休

13:20-14:10 Networking Luncheon12:20-14:10 Networking Luncheon

12:35-14:10 Networking Luncheon

/ L3 / L1

Hall演講廳 3G/ L3

/ L1 / L3 / L1

Hall演講廳 3G/ L3

Hall演講廳 3G/ L3

09:30-09:50 Opening Speech

Short Presentation on WKCD Michael Lynch / WKCDA, Hong Kong

/ L1 / L3 / L1 / L1

Theatre演講廳 1/ L1

17:00-19:00Convention Hall

會議廳 / L1The organiser reserves the right to change

the programme without prior notice主辦單位保留更改節目流程之最終權利

HKDC Awards Presentation Ceremony (free entry) 香港設計中心設計獎頒獎典禮 (免費入場)

Afternoon下午