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Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
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Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Mar 23, 2016

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Blogging - still the King of Social Media (or why a blog is the platform of choice for writers). What We Will Cover. Why me 4 reasons why blogs … 4 biggest obstacles … 4 timeless absolutes … 4 next steps …. What writers want. To be Read Published Asked Paid - PowerPoint PPT Presentation
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Page 1: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Blogging - still the King of Social Media

(or why a blog is the platform of choice for writers)

Page 2: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What We Will CoverWhy me4 reasons why blogs …4 biggest obstacles …4 timeless absolutes …4 next steps …

Page 3: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What writers wantTo be1.Read2.Published3.Asked 4.PaidA Blog will satisfy all these itches

Page 4: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

1. I get reada. A lifetime of articlesb. 1.15 pages/secc. 10 different/unrelated topics to

1,000,000 EACHChristian, Education, Asia, Japan, China, Environment, India, blogging, int’l news….Cricket)

More total views than the population of 90% of the world’s countries.

So can you!

Page 5: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

2. I get published

So, can you!

Page 6: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

3. I get askedNYCIndySan JoseUKDenverLASan DiegoUKSan MiguelBangkokCWCRWAACFW…

So can you!

Page 7: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

4. I get paid1.Dinner and a movie2.My mortgage3.I am a writer

So can you!

Page 8: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

4 Problems a Blog can Solve1. Can’t find an agent - a well trafficked blog brings

them to you2. Can’t find a publisher - a well trafficked blog brings

inquiries to you

Page 9: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

You have control

3. Can’t get a speaking gig - a well trafficked blog brings

requests to you4. Can’t make a living writing – - think again.

Page 10: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

4 Reasons Why Blogs are King of

Social Media

Page 11: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Reason # 1 - Why blogs are King

1. I know my a. readers b. followers c. customers

Page 12: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What I know about my readers (1 of 2)

1. Demographics of my readers -

a. 18-24 year old men, and 25-34 year old men

b. College and Graduate school c. Single, childless d. Log on from home and work

Page 13: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What a blogger can learn about their readers (2 of 2)

2. More than 6,300 RSS readers3. More than 22,475+ active and

relevant email addresses4. 4200+ Meetup Members(Entrepreneurs, Marketers, Authors, Bloggers …)

Page 14: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Reason #2 - Why blogs are King

2. I can communicate with my readers a. more than 140 characters b. refused to be buried c. can give my fans/followers more d. get feedback!

Page 15: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Social Media Competitors

Page 16: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 17: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 18: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 19: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Reason #3 - Why blogs are King

3. I can be found a. again b. again c. again d. again…..

Page 20: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 21: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 22: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 23: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 24: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 25: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 26: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 27: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

FactsSearches are conducted at:

34,000/sec2,000,000/min121,000,000/hr3,000,000,000/dayWhy shouldn’t they be finding

you?

Page 28: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Reason # 4 - Why blogs are King

4. I get paid

Page 29: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

I get paid

Page 30: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

I get paid

Page 31: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Blogs are King of Social Media

Make no mistake:1. Bloggers get read.2. Bloggers get published.3. Bloggers get asked.4. Bloggers get paid.

Page 32: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

4 Biggest Obstacles to Getting Started

Page 33: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Obstacle # 1 to getting started

What’s my name going to be?

Page 34: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What’s in a Name?

1.Something people can spell

2.Try your own name3.You can always change it

Page 35: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Obstacle # 2 to getting started

Where do I get good/reliable/cheap hosting?

www.bm2hosting.com

Page 36: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What’s in a host?

1.Nowhere more cheaply2.24/7 support3.Solid reputation

Page 37: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Obstacle # 3 to getting started

What’s the best template?

Page 38: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What’s in a template?Blogger vs Wordpress vs Typepad vs Homemade

1.More flexibility2.More options3.Ease of use4.Availability of help

Page 39: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Obstacle # 4 to getting started

What do I write about?

Page 40: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

What’s in your wallet, um, blog?Write about something that

1. you are interested in2. that you can create an interest in3. is timeless4. is timely5. you have a lot to say about

Page 41: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

4 obstacles overcome

1.Name – done2.Hosting – done3.Template – done4.Content - done

Page 42: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

4 Timeless Absolutes to Get Traffic to

Your Blog/Web Site

Page 43: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Timeless absolute # 1

1,000,000UniqueVisitors

Quantity

Page 44: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

How many posts?Site # of posts Traffic Traffic/post

A 533 836,464 1,569.3

B 372 494,066 1,328.1

C 240 167,024 695.9

Page 45: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Facts

Writers with a blog have 4.3 times more pages indexed than writers

without.

Page 46: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Timeless Absolute # 2

1,000,000Unique Visitors

Quantity

Quality

Page 47: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

SEO basics1.Tagline2.Title3.Keywords4.…..5.…..

6. ….. 7. ….. 8. ….. 9. …..10. TheTrafficProfessor.com

Page 48: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)
Page 49: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Facts

In 2008 half of the internet population read blogs

In 2010 the number was 2 out of 3.

Page 50: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Timeless Absolute # 3

1,000,000Unique Visitors

Quantity

Quality

Consistency

Page 51: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Math problem

Page 52: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Fact

Writers that update their site multiple times daily:

2.6x as many leads

as those with a static site.

Page 53: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

1,000,000

Quantity

Quality

Consistency

Longevity

Page 54: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

PanAsianBiz

Page 55: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

RisingSunOfNihon

Page 56: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

TheBizOfKnowledge

Page 57: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

My China Connection

Page 58: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

I get email

“Your SEO recipe is working and i'm running around doing bids for bathroom remodeling. We now average one bid request for a sizeable job a day, whereas before it was one a month and we were living on handyman work. We closed two bathroom remodel jobs this week alone, and are now in the process of bidding on a total of about 20. It's been keeping me busy.”

Page 59: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

I get more emailDear Bill, “I attended the Jan 27th meetup on how to grow web

site and may I thank you again for sharing your experience? The advice you shared I took to heart and am building into my . Already, the results are astounding. Measured by Page Views my 2 blogs have started to take off:

January Page Views: 1600 (before Meetup)February Page Views: 2377March Page Views (so far): 4220”

Page 60: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

4 Next Steps Every Writer Should

Take

Page 61: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Step # 1

1. Get online and figure it out

Best place to start –

http://billbelew.com/blog/how-to-blog-for-traffic/

It’s FREE!

Page 62: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Step # 2

2. Buy my book

$15

Limited # ofCopies – 20?

Page 63: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Step # 37+1 Steps to Get 1,000,000 Visitors to your Site

(online)

http://thetrafficprofessor.com/buynow

Page 64: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

• Unedited Workshop Videos • iPod version • Website Optimization webinar • Bonus modules

$97 + 9.97/monthly Unlimited – start anytime

http://www.thetrafficprofessor.com/buynow

Page 65: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Step # 4

4. [email protected] – personal consulting

Individual vs corporate rates$750 for 4 hours

+ TheTrafficProfessor + 1st month subscription (anytime opt out) + introduction to my Agent/PR/Marketer

Very limited to number of clients I can take – 5-6?

Page 66: Blogging - still the King of Social Media (or why a blog is the platform of choice for writers)

Did you hear the one about the:

1. Piano player www.benjaminbelew.com

2. Swimmer www.micahbelew.com

3. Princess www.miamei.com