Paul Carder, University of the West of England Jim Ware, PhD, Occupiers Journal Limited Image: The Hub, Kings Cross, London Blessed are the Placemakers …for they shall inherit the real estate market
Aug 17, 2015
Paul Carder, University of the West of
England
Jim Ware, PhD, Occupiers Journal Limited
Image: The Hub, Kings Cross, London
Blessed are the Placemakers …for they shall inherit the real estate market
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
Describe the radical transformation under way in the real estate marketplace.
Identify the drivers of change – technology, demographics, work design, culture.
Explore a vision of the future, when workplace provisioning has become a consumer-driven marketplace
Discuss implications of this transformation for current real estate and professional services firms, end-user occupiers, and individual workers.
Session Learning Objectives
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
Paul Carder Co-Founder, Occupiers Journal Ltd. Publisher, Work & Place Doctoral Researcher & Tutor, University of the West of England
Meet Our Presenter(s):
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
Jim Ware, PhD Co-Founder, Occupiers Journal Ltd. Global Research Director Past President, Corp. Real Estate Council
Meet Our Presenter(s):
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 6 -
Blessed are the
Placemakers …for they shall inherit the real estate market
(sorry!)
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https://www.linkedin.com/groups/PLACEMAKER-Research-Programme-5093552/about
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
•Learning objective #1
–Describe the radical transformation under way in
the real estate marketplace
•Radical? …we think so...
•Real estate? …has not yet seen it coming!
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Radical transformation…
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
•..was Friday in your offices? …now Thursday too…?
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Radical transformation…
•Mon?
•Tues?
•Wed?
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So….where is everybody…?
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Radical transformation…
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•Where have you worked lately? Or your coworkers?
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Radical transformation…
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So, offices are underused…
How do we know…?
Do we have data?...oh yes!
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Radical transformation…
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Radical transformation…
Condeco Sense measures the occupancy
of your workspace over
time, giving you real time
insight on how your real
estate is being used.
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
•No organization can afford this waste!
•People don’t want it either – they want freedom to be elsewhere, or anywhere.
•What does that say about the office today?
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Radical transformation…
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
•The PLACEMAKER needs to capture this transformation, and
•Use it to the organization’s competitive advantage – Cut real estate, and related costs; – Re-invest, to give people what they want / need;
•Win:Win…
•Except for real estate….unless it shifts gear fast
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Radical transformation…
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
Describe the radical transformation under way in the real estate marketplace.
Identify the drivers of change – technology, demographics, work design, culture.
Explore a vision of the future, when workplace provisioning has become a consumer-driven marketplace
Discuss implications of this transformation for current real estate and professional services firms, end-user occupiers, and individual workers.
Session Learning Objectives
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 22 -
Learning Objective #2:
Identify the
drivers of change
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 23 -
We have a BIG Problem
Source: “State of the GlobalWorkplace” Gallup, 2013
87% of workers worldwide are not engaged at work
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 24 -
Drivers of Change
Work
Places
Workers
Work
Design
Place-makers
Work
Tools
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 27 -
Outcome Certainty
High
Low
High Low
Production
Problem-Solving
Research/ Innovation
Drivers of Change: Work Design
Process Certainty
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Drivers of Change: Work Design
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 29 -
Drivers of Change: Values
choice autonomy
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
Describe the radical transformation under way in the real estate marketplace.
Identify the drivers of change – technology, demographics, work design, culture.
Explore a vision of the future, when workplace provisioning has become a consumer-driven marketplace
Discuss implications of this transformation for current real estate and professional services firms, end-user occupiers, and individual workers.
Session Learning Objectives
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
•WE ARE ALL INDIVIDUALS –Myers Briggs (16 personality types) – “Quiet” (introverts vs extroverts) –Morning person/ Late person – Belbin Team Roles (9 team roles) – Clifton Strengths Finder – Kids! (or lucky :)
•TEAM vs INDIVIDUAL – tasks and roles
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Consumer-driven workplaces…
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 34 -
Consumer-driven workplaces…
Peggy Roe, Marriott International's vice president of global operations services. "We want people to think of Marriott as a place not just to come and sleep, but to work.“ http://www.cnn.com/2013/04/09/travel/business-traveller-hotel-workspace/
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
Describe the radical transformation under way in the real estate marketplace.
Identify the drivers of change – technology, demographics, work design, culture.
Explore a vision of the future, when workplace provisioning has become a consumer-driven marketplace
Discuss implications of this transformation for current real estate and professional services firms, end-user occupiers, and individual workers.
Session Learning Objectives
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 38 -
Experience Economy
4-4-2 formation workplace
4 days in the office 4 days in “third places”
2 days at home (over 2 weeks)
© Copyright 2015 Occupiers Journal Limited. All rights reserved. - 39 -
#PLACEMAKER
• Will you be a Placemaker? Or • Will you work for a Placemaker?
• If you are in the workspace market,
these will be the two options
© Copyright 2015 Occupiers Journal Limited. All rights reserved.
Stay in Touch
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Website: http://www.occupiersjournal.com Blog: http://www.occupiersjournal.com/blog Twitter: http://www.twitter.com/occupiers http://www.twitter.com/jpwoccupiers
Paul Carder Doctoral Researcher & Tutor University of the West of England Bristol, United Kingdom [email protected]
James P. Ware, PhD Global Research Director Occupiers Journal Limited Walnut Creek, California [email protected]