Blair currie storytelling cv - september 29, 2010

Blair Stephen CurrieCurriculum Vitae

“A digitally ahead and global, total communications leader.”

September 29, 2010

Why a story-telling CV? Fact

◦ The queen died and then the king died.

Story◦ “The queen died and

the king died of a broken heart.”

Source: Dan Pink. A whole new mind.

What can I do for you? As a leader in your

organization:◦ Immediate results◦ Great leadership◦ Improved Profitability◦ Revitalized teams◦ Improve processes ◦ New business◦ Peace of mind

As your consultant:

◦ Partnership ◦ Great quality◦ Speed ◦ No friction◦ Fair price

Core competences Strategy and execution – “The New How” Brand building Culture and Change management Digital and technology Global expertise

Some proof of the results….

My story at a glance…… Age: A 51 year old

force of rich marketing experience and vibrant energy

Nationality: Canadian Status: Very happily

married and proud father of two great kids

Location: Toronto - just returned after 20 great years of exploring Asia-Pacific.

Global experience…..

Worked 20 years in Asia-Pacific…

(2 tours of duty)(Two tours of duty)

Skilled in verticals – digital, media, creative & the integration thereof

Thought leader with blog in leading marketing publication….

Quoted by leading marketers….

Well connected globally…

Very social – also online.

A sometime book critic……

Successful senior leader (CEO, Managing Director, Director level responsibilities) managing P&L’s,

Key player in securing big new business across multiple markets….

Helped build great brands!

L

Led and created effective and award winning work….

Challenge: Traditional Bank’s Communications were not noticedSolution: Invest time in star projects to demonstrate need to lead not followResults: Target exceeded by 200%. Won Titanium DM at Dubai Lynx

Challenge: To launch a new tabloid with no Point of difference other than size. Solution: To exaggerate the value of sizeResults: Brand successfully launched in a declining newspaper market.

Educated at….

&

Graduate School Undergraduate School

Something to inspire…..

Mobile (Toronto time) – 1 647 521 6501 Skype: blair.currie8 Website: www.transformers-global.com email: [email protected] Twitter: @blaircurrie Linkedin:

www.linkedin.com/pub/dir/Blair/Currie FourSquare: blaircurrie

Contacts