Biz to Biz Presentation

MOBILE MARKETING APPSMOBILE MARKETING APPSThe Mobile Revolution is HereThe Mobile Revolution is Here

History

• Software Development Career• 1980 Stockwatch: TRS-80, Dancing

Demon Game Hacked• Computer Science, UCF• Computer Associates, Merrill Lynch, Fiserv• Started Blue Ridge Software, 2004• Consulting…

MOBILE APESMOBILE APES20152015

What is an App?

Native AppsWEB Apps

Customer Relationships

Mobile Apps:

•Increase Customer Loyalty

•Boost Customer Relationships

•Capture More Revenue

•Gain New Customers

• Mobile Marketing Apps increase your visibility among customers.

• Customers can use your mobile app at any time, day or night, increasing the customer engagement.

• Mobile Marketing Apps make it easy to share your app with potential new customers

Why Mobile Apps?• 41% of smartphone users

make mobile purchases

• Mobile shopping accounts for $163 billion in sales worldwide

• Consumers are 51% more likely to purchase from retailers with mobile apps

• 79% of smartphone users found it useful to download mobile coupons to their phones

Source: InternetRetailer.com

3 Reasons Why your business needs a mobile app

• 65% of users said they used their mobile device to find a business to make an in-store purchase

• 74% of online retailers have already, or are currently, developing a mobile strategy

• 78% of retailers plan to invest in mobile marketing

Source: mobilecommercedaily.com

Why Mobile Apes?

• Affordable• We Design & Develop for All Smartphones• Data is Encrypted & Secure• 99.9% Uptime Guarantee• Backups Daily, Weekly, & Monthly

Why Mobile Apes?

• We are not limited geographically. Anyone can download our apps from anywhere in the world

• We can generally develop an app in about 2-3 weeks

Analytics

• Number of Visitors

• Number of Time Each Tab is Visited

• Plots Geographic Location of Visitors

Analytics

• New Visitors

• Returning Visitors

• Geographic Location

Analytics

• Know How Your Customers Using Your App

MARKETINGMARKETINGGetting the App in Customers HandsGetting the App in Customers Hands

Flathead Business Directory

• Biz to Biz Members• Flathead Chamber Members• Flathead Business Group Members

QR Codes

QR Codes

QR Codes

QR Code History

• QR codes were first created back in 1994 by Toyota

• Developed to help in the manufacturing process to allow for fast decoding speeds, hence the name Quick Response code

• Mobile Reservations• Appointment

Reminders• Style Libraries• Customer Photos• Special Offers• Loyalty Programs• Referrals• Product Sales

Salons

• Let customer schedule reservations from their phone

• Appointment reminders

• Reduce No-shows• Increase customer

satisfaction• Business competitive

advantage

Reservations

• Add new property listings daily

• Broadcast open house dates

• Customize click-to-call and email features

• Give one touch directions

• YouTube virtual tours• Mortgage calculator• Showcase

neighborhood hotspots

• And More…

Realtors

• Boost return business• Increase revenue per order• Take in-app orders and

payments• Reward loyal customers• Create competitive

advantage• Mobile orders can become

a significant percentage of business

• Highlight weekly specials• Reward regulars with

check-in discounts• In-app reservations• GPS Coupons• Mobile Menu• Social Media Promotion

Restaurants

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