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Page 1: Birla sun life insurance
Page 2: Birla sun life insurance

Birla Sun Life Insurance Company Limited

(BSLI) is a joint venture between the Aditya

Birla Group and Sun Life Financial Inc, one

of the leading international financial services

organizations from Canada. With

experience of over a decade,

INTRODUCTION

Page 3: Birla sun life insurance

BSLI has contributed to the growth and

development of the Indian life insurance

industry and currently is one of the leading life

insurance companies in the country.

Chairman

Mr. Donald Stewart

CEO / MD

Mr. A. Balasubramanian

Page 4: Birla sun life insurance
Page 5: Birla sun life insurance

PLAN SUMMARY

The life insurer should be in between 18 to 60 years.

The child, the nominee should be 13 year younger at

entry.

Parents must be of age 75 or younger when plan

matures and the

Guaranteed Maturity Benefit you choose must be at

least:

•RS 75000 for the 100% Guarantee maturity option

•RS 37500 for the 200% Guarantee maturity option

•RS 25300 for the 100% Guarantee maturity option

The Enhanced sum Assured you choose if any must be

at least RS 50000

Page 6: Birla sun life insurance
Page 7: Birla sun life insurance

Entry Age (age on last birthday) 25 –70 years

Accumulation Period 5 – 30 years subject to maximum

vesting age of 80 years

Pay Term Regular pay

Basic Premium Minimum Rs. 18,000 p.a. if paid

annually

Minimum Rs. 24,000 p.a. if paid semi-

annually,

Minimum Rs. 30,000 p.a. if paid

quarterly; or

Minimum Rs. 36,000 p.a. if monthly

Plan Summary :

Page 8: Birla sun life insurance

What you choose:

Convenient base premium

amount:

What you receive:

Band 1: Rs. 400 – Rs. 599 per month

Band 2: Rs. 600 – Rs. 899 per month

Life cover to financially secure your

family

Premium Rebates:

Annual = 4%

Semi-Annual = 2%

On Maturity, you get a lump sum

which can be used for your goals

Band 3: Rs. 900 and above Liquidity of savings so you can

access your money any time

Option to double life cover for a

nominal additional premium for

enhanced financial security

Page 9: Birla sun life insurance

How BSLI Dream Endowment

Plan works:1. You choose your Policy Term from our options of 10 / 15 / 20

/ 25 / 30 years.

2. Your Guaranteed Savings Date is the last policy anniversary

based on your choice of Policy Term.

3. You choose the Basic Premium you want to pay each year.

4. You choose Pay Term from options of 5-Pay / 10-Pay / 15-Pay

/ 20-Pay / Regular Pay.

5. You have an option to choose an Enhanced Sum Assured to

increase the financial security for your loved ones.

6. You have an option to choose from our range of riders to

further customize the financial security of your loved ones.

Page 10: Birla sun life insurance

SWOT ANALYSIS

Strength•Multi-channel

Distribution

•Well Diversified plans

•Superior Investment

and risk management

frame work

WEEKNESSCompany have not

penetrate

in the rural market

There is no plan for low

income

Group

Fees for the advisor is

higher

than the other company

Page 11: Birla sun life insurance

OPPORTUNITY

•Good potential

Market

•Company can

penetrate in Rural

Market

THREAT

“Old habits die hard”

its

Still difficult task to

win the

Confidence of public

towards

Private company

Competitors offering

similar

Kind of insurance

Page 12: Birla sun life insurance

FINDINS ABOUT THE SELECTIONS

OF NEW ADVISOR

27%

73%

Male v/s femaleRespondence

FEMALE

MALE

Page 13: Birla sun life insurance