Bilateral trade & Business opportunities between

P r e s e n t e d B y : J o h n W h i t e

Wednesday, May 5th, 2021

Bilateral trade & Business opportunities

between

Tunisia & Canada

Mr. Samir ABIDDGD, Tunisian Export Promotion Center

Webinar on Trade and Investment Opportunities between Tunisia and Canada

Tunisia & Canada : Key Figures

,

Canada is the Tunisia's 25th biggest trade partner and the 2nd on the

American continent in 2020

Canada is ranked 17th Client of Tunisia and its 26th Supplier

Tunisia is the 6th supplier of Canada and the 12th customer in Africa

Tunisia is accounting for 2,5% of Canada’s trade with Africa

Tunisia is the 2nd largest supplier of dates to Canada

Tunisia is the 3rd largest supplier of olive oil to

Canada

Tunisia & Canada: Bilateral Trade

Exports to Canada232.3 million Dinars

+44%

Imports from Canada

404.3 million Dinars+154%

Total bilateral trade in 2020 : 636.6 Million Dinars ($304 million )

Total bilateral trade in 2019: 318 Million Dinars

In 2020,Exceptional increase, despite the global health crisis

99%

Growth

($111million)

($193million )

*Canadian dollars ($).

Value: Million dinars

Evolution of bilateral trade 2016-2020

2016 2017 2018 2019 2020 Q1 2021

70.3 60.6

130.4159.8

232,3

43.5

2016 2017 2018 2019 2020 Q1-2021

314.2

127.1 107.9158.2

404,3

197.9

Import from Canada

Export to Canada111M

193MCAD

111MCAD

Exports to Canada

Bilateral trade by sectors

Imports from Canada

AGRICULTURE & AGRIFOOD INDUSTRIES

74%MECHANICAL AND

ELECTRICAL INDUSTRIES 19%

OTHERS INDUSTRIES 5%TEXTILE & CLOTHING

3%

AGRICULTURE & AGRIFOOD INDUSTRIES

82%

MECHANICAL AND ELECTRICAL INDUSTRIES

5%

OTHERS INDUSTRIES 8%TEXTILE & CLOTHING

5%

Main Tunisian Exported products to Canada

0.5

0.5

0.6

0.7

0.8

1.0

1.3

1.7

2.0

2.3

10.9

15.0

55.8

TV RECEIVERS BOXES

COUSCOUS & PASTA

JAMS OR PASTES OF DATES & FRUIT

MEN ‘S TROUSERS AND BREECHES

SALTS

SUBASSEMBLIES USED IN AUTOMOTIVE HYDRAULIC CONTROLS.

WORN CLOTHING AND CLOTHING ACCESSORIES

ELECTRONIC DISPLAY SYSTEMS

FRESH FISH

PLASTIC ARTICLES

DATES

AIRCRAFT EQUIPMENT

OLIVE OIL

share%

share%

Milk and cream

Turbojets, turbopropellers and other gas turbines

Beauty or make-up preparations

Soya-bean oil

Feldspar; fluorspar

Medicaments

Worn clothing and clothing accessories

Wheat and meslin

0.7%

0.7%

0.8%

2.2%

2.4%

2.5%

5.2%

77.8%

Main Imported products from Canada

Business opportunities

Untapped Trade potential estimated to 150 million Canadian dollars ($)

According to the analysis of the supply and demand potential of our two countries, we can easily boost

our trade to reach $500 million

NEW TRADE OPPORTUNITIES TO BE DEVELOPED

Aeronautics Agro-food industry Organic & ethnic products Textile &Clothing Renewable energy

Tunisia – Canada : Win - Win strategic Partnership

ICT and Technology Infrastructure, Building Products

Bilateral & Multilateral Free Trade Agreements

Free access to+70 markets

+ 1300 millionconsumers

TUNISIA : African HUB for Canadian companies

EFTA (European Free trade Association)Iceland, Liechtenstein,Norway and Switzerland

Greater Arab Free Trade Agreement (GAFTA): Algeria, Bahrain, Jordan, Libya, Palestine, Sudan, UAE, Égypt, Kuwaït, Morocco, Qatar, Syria, Yemen, Iraq, Lebanon, Oman, KSA, Tunisia

Agadir Agreement (FTA)Jordan, Tunisia, Egypt& Morocco

Turkey FTA

Tunisia – EU Association Agreement (FTA)

Bilateral FTA with Libya, Morocco, Egypt &Syria

Generalized System of Preferences with Australia, USA, Japan and Russia.

COMESA

Actions To Be Carried On To Develop Trade

➢organizing promotional actions in both countries (business missions and trade fairs and

exhibitions)

➢Developing a communication plan to promote the "made-in" Tunisia on the Canadian

market

➢ Negotiating a free trade agreement with Canada

➢ Developing new partnerships by targeting other markets in a “Tripartite” approach in sub-

Saharan Africa and in neighboring countries (Libya, Algeria)

➢Work for the joint achievement of projects in Africa: telecommunications infrastructure,

mass distribution, health, education ...

12

• A State-owned institution operating under the Tunisian Commerce Ministry. Created in April 1973.

• Objectives: Promoting the expansion of Tunisia exports and increasing international visibility ofTunisia export potential.

• Missions: Supporting Tunisian exporters on international markets, assisting foreign importers,organizing trade promotional events and arranging meetings between potential partners andbuyers.

About Tunisia Export Promotion Center

13

CEPEX core activities :

Information

Promotion

Assistance

Tunisia Export Promotion Center

Thank you for your attention

www.tunisiaexport.tn