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Net Optics Confidential and Proprietary Big Data is on a Collision Course with Your Network Are you Ready? Intelligent Access and Monitoring Architecture Solutions
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Big Data is on a Collision Course With Your Network - Are You Ready?

Jan 14, 2015

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Technology

Ixia

To date the hype about Big Data has come from the perception that Big Data is the next frontier in gaining deeper insight into the customer, or an organization’s business. In the next decade, it is hoped (or hyped) that Big Data will be key to finding ways to better analyze, monetize, and capitalize on these information streams and integrate these insights into the business. It will be the age of Big Data.

But where else will Big Data have an impact?

For IT departments, Big Data represents a new set of requirements and supporting infrastructures, and will require a well thought-out approach to the datacenter network. The network will serve as the key backbone for the special communications and processing needs of Big Data. In preparation for this new era, Network Administrators should begin now to proactively plan for how to mitigate the latency and switch capacity issues that will arise from Big Data’s special needs.

Please join us for this presentation as we explore the implications of Big Data on the network.
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Page 1: Big Data is on a Collision Course With Your Network - Are You Ready?

Net Optics Confidential and Proprietary

Big Data is on a Collision Course with Your Network

Are you Ready?

Intelligent Access and Monitoring Architecture Solutions

Page 2: Big Data is on a Collision Course With Your Network - Are You Ready?

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Agenda

• What is Big Data?• The State of Big Data• Strategic Goals• New Insights – Security• Big Data Implementation (lite)• Impact on the Organization

Page 3: Big Data is on a Collision Course With Your Network - Are You Ready?

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Defining Big Data

Rapid Capture

Large Volumes

Structured/ Unstructured

Analysis

Page 4: Big Data is on a Collision Course With Your Network - Are You Ready?

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State of Big Data

Every Minute of the Day

Email Users Send

204,166,667 Emails

Twitter Users Send over

100,00 Tweets

Facebook Users Share 684,478

Pieces of Content Instagram

Users Share 3,600 New

Photos

Brands & Organizations on Facebook

Receive 34,722 Likes

Big Data Market Forecast

$53.4B

$48.0B

$32.1B

$16.8B

$10.2B

2013 2014 2015 2016 2017

Page 5: Big Data is on a Collision Course With Your Network - Are You Ready?

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Big Data – the New Insights

Current uses for Big Data• Recommendation Engines• Sentiment Analysis• Fraud Detection• Risk Modeling• Customer Experience Analytics• Marketing Campaign Analysis• Customer Churn Analysis

Page 6: Big Data is on a Collision Course With Your Network - Are You Ready?

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More Than Just Consumer/Marketing Insight

JP Morgan Chase & Co.

Fraud Detection

Treato

Treatment Recomendations

Human Genome Project

Reduced from 13 Years to 7 Days

Page 7: Big Data is on a Collision Course With Your Network - Are You Ready?

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Instrumentation and Sensor Data

Smart Meters

Population Statistics

Video Recorders

Temperature Sensors

Traffic Patterns

Cargo Loads

Facility Data

Page 8: Big Data is on a Collision Course With Your Network - Are You Ready?

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As Network Security Tool

The growing complexity and variability of the IT infrastructure poses an ever increasing challenge to administrators to have a full understanding of what’s happening in their network.

Page 9: Big Data is on a Collision Course With Your Network - Are You Ready?

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Big Data Network Design Considerations

Source: http://www.cisco.com/en/US/prod/collateral/switches/ps9441/ps9670/white_paper_c11-690561.html

Big Data Components

Two main building blocks are being added to

the enterprise stack to accommodate big data:

• Hadoop: Provides storage capability

through a distributed, shared-nothing file

system, and analysis capability through

MapReduce

• NoSQL: Provides the capability to capture,

read, and update, in real time, the large

influx of unstructured data and data without

schemas; examples include click streams,

social media, log files, event data, mobility

trends, and sensor and machine data

Page 10: Big Data is on a Collision Course With Your Network - Are You Ready?

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Monitoring the Network

AggregationFiltering

Load Balancing

IDS

IPS

Data Recorder

Analyzer

Page 11: Big Data is on a Collision Course With Your Network - Are You Ready?

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Requires New Skills

The IT organization should challenge itself to understand the new business use cases that will require their support and input to develop effective Big Data solutions.

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Key Take-Aways

• Big Data is more than marketing data

• Represents a significant new area for IT to provide value

• Impact on the organization will be more than network infrastructure

Page 13: Big Data is on a Collision Course With Your Network - Are You Ready?

Net Optics Confidential and Proprietary 1313

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Wrap Up

• To sign up for our newsletter:

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• Thank you

Net Optics, Inc.www.netoptics.com408.737.7777

References:• http://blog.varonis.com/big-data-security/• http://wikibon.org/blog/taming-big-data/ • http://www.cisco.com/en/US/prod/collateral/switches/

ps9441/ps9670/white_paper_c11-690561.html• http://www.networkworld.com/news/2012/030712-big-data-

invaders-257048.html• http://www.splunk.com/page/securelink/signup/

Splunk_Big_Data_and_the_Future_of_Security• http://www.iansresearch.com/research/security-operations/

vulnerability-threat-management/ians-trends-behavioral-approach-threat-

• http://www.gartner.com/it/page.jsp?id=1731916• http://lippisreport.com/2012/04/the-critical-role-of-the-

network-in-big-data-applications/