IMPLEMENTATION of VISUAL ANALYTICS at IMMOWEB Thinking Out Of The Box From distributed reporting to Visual Insights BICC 03 April 2014
Jul 14, 2015
IMPLEMENTATION of VISUAL ANALYTICS
at
IMMOWEB
Thinking Out Of The Box From distributed reporting to Visual Insights
BICC 03 April 2014
Agenda
• Welcome
• Immoweb – facts & figures
• BI – Business Needs / Expectations
• BI – Project Implementation
• Next Steps and Lessons learned
• Demo
• Q&A
2
IMMOWEB
Launch of Hotmail
Birth of Wi-Fi protocol (indeed, no Wi-Fi before ;-))
While only 3% of the Belgians had Internet at
home, Christian Rousseaux decided to create
3
Same year :
40.000 classifieds
200.000 pictures
30.000 daily visitors
40% Internet penetration
4
IMMOWEB reaches its break-even point!
120.000 properties (BE)
80.000 abroad
1.500.000 pictures
220.000 daily visits
Launch of Immoweb iPhone app’
Immoweb is partner with
Google for the launch of
Streetview in Belgium
>80% Internet in Belgium
5
Acquisition by Axel Springer
Rousseaux
Family
11.3%
30% 70%
Axel Springer Digital Classifieds GmbH
17.4%
80% 99.2% 100% 100% 88.7%
20%
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153.000 classifieds in Belgium
95.000 classifieds abroad
2.200.000 pictures
293.000 daily visits
>500.000 downloads of our mobile apps (iPhone, iPad, Android)
44.000 fans on Facebook
8
Focus sur le mobile 30% visits on IMMOWEB
via mobile devices in Aug. 2013
(of which 18% via Immoweb app’s)
500.000 downloads
Available on iPhone, iPad and Android
Radar feature
Real-time warnings
9
Agenda
• Welcome
• Immoweb – facts & figures
• BI – Business Needs / Expectations
• BI – Project Implementation
• Demo
• Next Steps and Lessons learned
• Q&A
10
Business Expectations
Page 11
• One version of the truth
• Monthly reporting available 2nd day of the month
• Defined set of standard reports
• High degree of Self Service
Solution & Vendor Selection
Why we selected SAS Visual Analytics
- Reporting & visualization capabilities
- Data discovery features
- “Integrated” and proven ETL
- Broad portfolio allowing for future expansion
into e.g. text mining
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Solution & Vendor Selection
Why we selected SBI
- Proven experience w/ SAS implementations
- Visual Analytics certified
- Supported by SAS Institute
- Team & Drive!
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Visual Analytics Implementation
SBI performs/provides
• Installation & configuration of SAS Visual Analytics on internal server farm
• Flexible deployment environment
• Isolated environment (server, network, storage) per customer
• Manage environment (backup, software updates, security)
• Scale in function of customer needs (compute power, memory, data storage)
• Integration with customer ODS
• Development of VA Data Mart
• Development of initial VA Report Data Sets & VA Reports
• Release management from TST to PRD
• Remote access via VPN
Enterprise
Guide
Page 16
Visual Analytics – the big picture
ODS ODS
Subset
VA
Data
Mart
Opera
tional
Syst
em
s
Report
Data
Set
Report
Data
Set
Report
Data
Set
Report
Data
Set
Power users
Data Exploration
ODS
ODS ODS
Subset
ODS
Subset
Page 17 14/04/2014
Visual Analytics – Environments
ODS
Opera
tional
Syst
em
s
ODS
Subset
VA
Data
Mart
Report
Data
Set
Report
Data
Set
Report
Data
Set
Report
Data
Set
PRD
ODS
Subset
VA
Data
Mart
Report
Data
Set
Report
Data
Set
Report
Data
Set
Report
Data
Set
TST
Controlled Release Process Ad-hoc release process
Scheduled release process
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Visual Analytics Implementation Requirements
End-user reports available when needed & based on a controlled version of the data
Development of reports in a” flexible manner
Development or modification of reports do not affect ‘production’ reports consulted by end-users
Exploration of data by power users
Observation: some of the above requirements mandate the use of separate environments
Project Team & Organisation
Immoweb
SBI
SAS
• Short project – lean
project management
– Regular project
meetings
– Regular SteerCo
meetings
– Formal validation of
reports
– Stress testing
– Pre go-live testing
– Go-live support
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Traditional Implementation
Data Preparation
Report Building
Testing
Validation
Set Up Test & Production Environment
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Agile implementation
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Data Discovery
Data Structuring
Concept Report
Rapid Iterations Final
Reports
Agenda
• Welcome
• Immoweb – facts & figures
• BI – Business Needs / Expectations
• BI – Project Implementation
• Lessons learned
• Demo
• Q&A
22
Lessons Learned
Importance of Data Quality
Importance of IT Infrastructure
Different Way of Thinking
Process – Not Project
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IT Infrastructure
• Release manager ⬌Developer ⬌End-user
Proper release management
requires segregation of duties
• Batch job management Scheduled release management
• Provide possibility to revert to proven, working state
Versioning control
THANK YOU
Page 25
Jos Cools
Managing Partner SBI
www.sbiconsulting.be