Case Study Bexley College Client: Bexley College Sector: Education Description: Cross media campaign The challenge Bexley College is a further education provider in the London Borough of Bexley, England. Its mission is to provide outstanding education and training in an inclusive, creative and supportive environment. Each academic year the College commissions a fresh, new enrolment campaign from GSD® that supports its brand for roll out across all media. The solution GSD® created bold, eye-catching bold graphics to differentiate Bexley from any other college locally. It then applied the look to cinema posters, billboards, press ads, postcards and other media. The result Bexley College likes the continuity of using GSD® to create enrolment brands targeted at new incoming students. The brief is always to be vibrant, fresh and new – while retaining core elements of the established Bexley brand. The applause “Our relationship with GSD® has evolved over several years and means the design team is very familiar with what we do and how we work. The consultancy always puts forward excitingly creative ideas – while never forgetting what makes Bexley College tick.” - Sandra Russell, Marketing Manager