Beijer Byggmaterial Winning Frontline Engagement Focus on store employees
Beijer ByggmaterialWinning Frontline Engagement
Focus on store employees
Combining data sources provides a unique opportunity for Beijer to prioritize the actions toward the stores.
The data sources are• Employee data: How loyal and motivated are the employees in the
stores?
• Customer data: How satisfied are the customers?
• Financial data: Growth in revenue and size of the stores
The following slides will briefly illustrate how to take advantage of all data sources.
3
Utilize data to prioritize action- Generating a prioritization tool by combining data sources
Employee Satisfaction Index
Customer Satisfaction Index
Growth in revenue
Store size
People prioritizationUse people experiences to prioritize between stores.
Financial prioritizationFocus on large stores with low growth.
Available data Initial outcome Final outcome
Specific prioritizationCombine objective knowledge to make a subjective prioritization between stores that fulfill the criteria.
450 55 60 65 70 75 80 85 90 95 100
55
60
65
70
75
80
85
People prioritization tool- Combine employee and customer satisfaction to prioritize between stores
Employee Satisfaction Index
Cus
tom
er S
atis
fact
ion
Inde
x
Fix
StrengthenObserve
Capitalize
Colors indicate segment: Strengthen, Capitalize, Observe and Fix
510 12 14 16 18 20 22 24 26 28 30
80
90
100
110
120
130
140Color explanation• Strengthen• Capitalize• Observe• Fix
Financial prioritization tool- Use of additional data to give clear prioritization
Store size
Gro
wth
Fix:Large store that fails to deliver a great performance
Strengthen: Store that delivers a great performance. Use to make an internal best practice.
6
Specific prioritization- Prioritize overall actions according to findings from available data sources
Immediate action Grow
Best PracticeFollow up
People
Fin
anci
al
Finding: High performance on employee and customer satisfaction together with great financial performance. Action: Use to learn best practice within the company’s own work force.
Finding: Stores that are scoring low on employee engagement and customer satisfaction together with a low financial result. Action: Clear indication of immediate action.
Finding: The current high level of financial results may be at risk due to poor satisfaction among employees and customers.
Action: Increase employee and customer satisfaction to avoid drop in financial results.
Low
Low
High
High
Finding: High performance on satisfaction but with a financial result that leave room for improvement.
Action: High satisfaction creates the foundation for increase in financial results in the future.
Sortedam Dossering 55 B 2100 Copenhagen Ø Denmark +45 7020 1075 [email protected] aganalytics.dk