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WE LIVE IN A CUSTOMER EXPERIENCE CENTRIC WORLD #ElevateCX
14

Begin the #CustomerExperience Transformation #ElevateCX

Feb 14, 2017

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DJ Monroe
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Page 1: Begin the #CustomerExperience Transformation #ElevateCX

WE LIVE IN A CUSTOMER EXPERIENCE CENTRIC WORLD

#ElevateCX

Page 2: Begin the #CustomerExperience Transformation #ElevateCX

WHERECUSTOMEREXPERIENCEISTHEONLYDIFFERENTIATOR

Lessthan20%ofcompaniescandifferentiatebasedonproductsandservices.(CEB)

Page 3: Begin the #CustomerExperience Transformation #ElevateCX

ANDCUSTOMERSWANTTOBUYFROMCXLEADERS

walletshareà reducedchurnà positiveadvocacyà lower costtoserve=CXROI

CXleadersoutperform(14%)CXlaggards (Forester)

Page 4: Begin the #CustomerExperience Transformation #ElevateCX

YETCOMPANIESFAILTOCONSISTENTLYMEETNEEDS

Accordingtoconsumers,customerserviceagentsfailedtoanswertheirquestions 50% ofthetime(HarrisInteractive)

Page 5: Begin the #CustomerExperience Transformation #ElevateCX

EXPECTATIONSAREEVOLVING

Anddefinedbyyourcustomers’lastbestexperience

Page 6: Begin the #CustomerExperience Transformation #ElevateCX

Primeand1-ClickOrderingprovidequickandeasygratification

$1,500spentbyaveragePrimecustomereachyear

Page 7: Begin the #CustomerExperience Transformation #ElevateCX

HighlyPersonalizedNicheMarketExperience

Ranks1st inTemkin CSratingsdespitehavingonly17physicalbranches

Page 8: Begin the #CustomerExperience Transformation #ElevateCX

OnDemandRideSharingfromYourSmartPhone

NYCTaxiLicensingMedallion

2013$1.32M 2016$650K

Page 9: Begin the #CustomerExperience Transformation #ElevateCX

CUSTOMERSEXPECTTHEMODERNEXPERIENCE

LowEffort

RapidFulfilment

AvailableAnywhere

HighlyPersonalized

ValueAligned

Page 10: Begin the #CustomerExperience Transformation #ElevateCX

WETRANSFORMCUSTOMEREXPERIENCEANDOPTIMIZEDELIVERY

"LeapCXwasaninvaluablepartnerduringmygreenfieldproject. Fromsolutionselection,discovery,ideation,buildanddelivery;theirapproachto

innovativeideasandclientsupportwereunparalleled."

Page 11: Begin the #CustomerExperience Transformation #ElevateCX

CloudTechCompany

LargeBank

Autofinancer

Techrefresh;reducedcostofservicebyover$1MAnnually

Geographicrouting;improvedaccuracyof

servicedelivery,reducedeffort

Enabledrapidbusinesslogicdevelopment(saved1000sofresourcehours);streamlinedcustomerinteractionexperience

$

Page 12: Begin the #CustomerExperience Transformation #ElevateCX

CUSTOMEREXPERIENCETRANSFORMATION

Assess• Gainunderstanding• OpportunityIdentification• Roadmap

Align• Buildtransformationteam• AlignforCustomerValue• ProjectIdentification• BeginCulturalShift

Transform• Implement• Measuresuccess

Page 13: Begin the #CustomerExperience Transformation #ElevateCX

CustomerExperienceAssessment

3-5DayOnSiteAssessment

Identifyopportunities

Provideassessmentdocument,roadmap,andreadoutpresentation

Weusecustomerinteractionobservation,experiencemapping,technologyauditing,andcustomeranalyticstoassessyourtotalcustomerexperience

Page 14: Begin the #CustomerExperience Transformation #ElevateCX

Principalswithover20yearsofCX,ContactCenter,Telecommunications

andTechnologyexperience

Over100expertsinCX,OperationalExcellence,

OrgCulture,andTechnology

Identifyopportunities,solvecomplexbusinesschallenges,andprovideend-to-endCXsolutions

LeapCX.com |#ElevateCX

GreatCX design|Empoweredemployees|OperationalExcellence|Happycustomers