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Page 1: Batiste
Page 2: Batiste

 Problem:

Keeping your hair clean is a bit of a hassle, sometimes it’s impossible – music festivals, travelling, wanting a lie in.Even half way through the day with the pollution from the underground and other public transport – it’s a nightmare. Greased back hair might have been cool in the 70’s but now it just makes you feel self – conscious. 

Solution:

Batiste is a dry shampoo you can just spray on and rub out. It de-greases hair straight away. 

Campaign:

Batiste stops your hair looking like fast food, fast!

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Posters

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Magazine

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Ambient

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Jenni [email protected]