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World-class consulting for Indiana firms September 25, 2012
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Basic capabilities deck 9 7-12

Nov 14, 2014

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Overview of the service offerings of the Butler Business Accelerator
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Page 1: Basic capabilities deck 9 7-12

World-class consulting for Indiana firms

September 25, 2012

Page 2: Basic capabilities deck 9 7-12

Market: •  $3 – 500MM in annual sales •  In business at least 3 years •  Positive cash flow •  Companies with major Indiana

presence (8/1/2012) •  Both profit and not-for-profit

firms

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The Accelerator has a four part mission

Mission & Market

Achieve Financial Sustainability

Transform the

delivery of business education at Butler

University

Help Indiana companies to grow

profitably

Reduce the “brain drain” in Indiana

Mission:

Investment fund opportunities A $1 million investment fund enables selected clients to obtain the funding to implement growth strategies. Investment fund $1 million invested in five(5) Indianapolis-based Private Equity Companies

Page 3: Basic capabilities deck 9 7-12

Clients

The Accelerator values long-term partnerships with its clients, which include:

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Page 4: Basic capabilities deck 9 7-12

Professionals

Each intern works closely with Accelerator professionals as well as other experienced subject matter experts and local business executives.

Butler Business Accelerator Staff: (pictured from left to right): -Lawrence A. O’Connor Executive Director -Brian P. Landis Managing Director -Trent Ritzenthaler Associate Director -Kate J. Abernathy Business Development Manager -Melissa B. Beckwith Project Manager, Marketing -J. Christopher Stump Project Manager, CFO Services -Diana K. Todd Administrative Assistant

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Page 5: Basic capabilities deck 9 7-12

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Services

The Accelerator’s Business Transformation Process:

The Accelerator can assist clients through two different approaches: •  Provide deep, functional knowledge and resources to identify and leverage growth opportunities within

a specific business •  Provide a cross-functional team to identify and leverage growth opportunities throughout the

organization and then prioritize, plan, and implement the opportunities with the greatest projected payback

Page 6: Basic capabilities deck 9 7-12

Results

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The Accelerator drives real results for Indiana mid-market companies. Below are actual results achieved for clients:

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Client Testimonials

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Clients value the work the Accelerator provides.

"The BBA team has exceeded expectations on the supply chain program for Gilchrist & Soames. I can't say enough about Brian & team, the professors and the students…I'm a BBA spokesperson. I tell any small/mid size company CEO I meet that the BBA is a hidden asset in this city - and they should reach out to the group.“ - Kathie DeVoe, CEO, Gilchrist & Soames

"The Accelerator is like a personal trainer for your business. They educate and motivate you to really stretch and perform the tasks that truly grow your business. Not only would I love to work with the Accelerator again, if I could, I would add an office for them at Grueninger." - Mike Grueninger, President, Grueninger Travel Group

" The BBA under-promised and over-delivered. They spent a lot of time on the rigor around the process - I was especially impressed by the time spent on data analysis. The BBA spent time learning our business, and the result was a pricing and go-to-market strategy that was very Langham-centric…I really felt like the Butler team cared about the Langham team.” - Cathy Langham, Owner and President, Langham Logisitics

Page 8: Basic capabilities deck 9 7-12

45 Separate Clients

23 Different

Industries

107 Graduate and

Undergraduate Interns

2,802 Contacts with

students in the classroom

26 Professors have worked on client

projects

101 Course-based

Collaborations with Accelerator

Professionals

117 Completed Client Projects

Impact

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The Accelerator’s impact has been substantial:

Help Indiana companies to

grow profitably

Reduce the “brain drain”

in Indiana

Transform the delivery of business

education at Butler

University

Page 9: Basic capabilities deck 9 7-12

Appendix

•  Leadership Bios •  Staff Bios •  Accelerator Advisory Panel Members

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Page 10: Basic capabilities deck 9 7-12

Leadership Bio

Lawrence A. O’Connor, Jr.—Executive Director

Larry O'Connor comes to Butler University with more than 40 years of financial and managerial experience. He spent 37 of those years with Bank One Indiana, becoming president following the bank's merger with First Chicago NBD in 1998 and chief executive officer in 2002. His depth of experience with Bank One speaks to his ability to bring an organization through numerous changes to a place of stability and continuing growth. Although he officially retired in September 2003, he has continued to be an active business and nonprofit leader in the Central Indiana community, offering his extensive financial and managerial knowledge to various organizations. In November 2004, O'Connor was appointed interim director and chief executive officer for the Indianapolis Museum of Art, and continued in that role through June 2006. During his tenure, O'Connor oversaw the completion and the opening of the museum's $100 million expansion. O'Connor along with Brian Landis founded the client services sector of the Butler Business Accelerator in 2006, which began serving clients in 2007. O'Connor received a bachelor's degree in economics and finance from the University of Notre Dame, and he earned a masters of business administration from the University of Michigan.

Functional Expertise: •  Financial analysis •  Working capital management •  Strategic cash flow and term loan

structure management •  Balance sheet engineering •  Credit analysis •  Strategic planning

Industry Experience: •  Provided financial services to a

wide variety of commercial, industrial, and service businesses, with a particular emphasis on manufacturing and distribution

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Leadership Bio

Brian P. Landis—Managing Director Brian Landis brings more than 31 years of industry and consulting experience to Butler University. Landis is currently leading client service delivery for the Butler Business Accelerator. From its inception in August, 2006, the Accelerator has engaged its five professional project managers in 138 projects with 45 companies in 19 industries. Over 26 faculty members and 107 student analysts have participated on project teams to deliver more than 20 consulting offerings in this, the only management consulting firm in the United States run out of a College of Business. Prior to helping to found the Accelerator, Landis worked at the global consulting firm Accenture, where he became a partner during his nine years with the firm. Landis specialized in manufacturing and supply-chain improvement, technology implementation and large-scale program management. A strong advocate for the benefits of lifelong learning, he coordinated capability development for Accenture's Chicago-based analysts and participated in several joint programs with universities in Indiana, including his alma mater, Purdue University in West Lafayette, as well as Indiana University in Bloomington. Landis graduated first in class with a bachelor of science degree in industrial engineering from Purdue University and received the Krannert Scholar award during an M.S.I.A. in management from the Krannert School at Purdue University. Landis' diverse business background also includes 19 years working for three Fortune 500 companies - Alcoa, Detroit Diesel and IBM - in positions such as production manager, production control manager and project manager of both manufacturing improvement and computer systems initiatives.

Functional Expertise: •  Business Strategy Development •  Manufacturing Strategy Development •  Operations and Maintenance Excellence •  Project and Program Management •  Supply Chain Value Assessment •  Business Process Design •  Computer system value assessment,

development and deployment

Industry Experience: •  Natural Resources (mining,

glass, forest products) •  Metals (Steel, Aluminum, Red

Metals) •  Light and heavy manufacturing

(electronics, heavy vehicle) •  Distribution •  Not-for-profit

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Leadership Bio

Chuck Williams—Dean, College of Business Chuck Williams, dean of the College of Business, joined Butler in August 2008. Williams, a native of Indianapolis, came to Butler from the University of the Pacific's Eberhardt School of Business, where he served as Dean since August 2006. Prior to joining the Eberhardt School, Williams spent 15 years with Texas Christian University's Neeley School of Business as a faculty member and chair of the Department of Management and later associate dean for undergraduate studies. Williams received teaching awards at both Texas Christian and Oklahoma State universities, has taught executive education courses for two decades, was named a co-recipient of the Society of Human Resource Yoder-Heneman Research Award, and was nominated by Texas Christian University for U.S. Professor of the Year, a national competition sponsored by the Carnegie Foundation for the Advancement of Teaching. He has written three widely-used management textbooks: Management, now in its fifth edition, Effective Management: A Multimedia Approach (3rd edition) and MGMT (1st edition). He has also published numerous articles on organizational behavior, human resources and research methods in such respected journals as the "Academy of Management Journal" and the "Journal of Applied Psychology." Williams earned a doctorate and masters of business administration from Michigan State University and a bachelor's degree from Valparaiso University. Dr. Williams is enthusiastic about the COB's 'real life, real business' educational approach, which provides undergraduate and graduate students with real world learning opportunities through a distinctive curriculum, the Butler Business Accelerator and strong partnerships with the Indianapolis business community. 9/25/12 12

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Leadership Bio

Trent Ritzenthaler – Associate Director

Industry Experience: •  Hospital Operations •  Physician Clinic Operations •  Diagnostics •  Life Sciences •  Insurance (Health, P&C) •  Financial Services

Functional Expertise: •  Business Strategy Development •  Business Process Optimization •  Lean Six Sigma Quality

Improvement •  Program and Project Management •  Change Leadership •  IT Vendor Evaluation & Selection •  IT Implementation & Integration •  Healthcare IT / Meaningful Use

Trent Ritzenthaler has 20 years of consulting experience in the insurance, financial services, life sciences and healthcare markets with a background in strategic planning, information technology, process optimization and change leadership. Prior to joining the Accelerator, he worked for a number of companies, including Accenture, Navigant, Roche Diagnostics and divine, Inc. He was also the president and co-owner of Ascendium, Inc., a healthcare-centric consulting services firm. In each of these settings, Ritzenthaler helped clients to enhance revenue, manage costs, improve quality and implement change. Trent graduated from DePauw University with a bachelor of science degree in computer science and is a trained Lean Six Sigma professional.

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Staff Bio

Alumna Melissa Beckwith '00 comes to Butler University with more than ten years of marketing experience. Since joining the BBA, she has assisted 12 clients in accelerating their top line growth through marketing strategy & implementation, sales process design, and CRM implementation. Beckwith has helped companies see tangible results. One client yielded a 35% year-over-year sales increase after partnering with the Accelerator. Through execution of targeted campaigns affecting awareness, knowledge, and point of sale intent/trial, Beckwith helped another client see a sales increase of 16% over a 9 month period and 25% over 12 months. Beckwith began her professional career at MarketVision Communications, Inc. as the director of business development and client services. In this role, she developed and executed marketing communication plans for clients ranging from $600 million national manufacturers to small regional equipment distributors. Working in higher education is not new to Beckwith. Before joining Butler, Beckwith served as the associate director of communications for university marketing at Valparaiso University. In this role, Beckwith developed annual communication and advertising plans for the university. Beckwith earned her MBA from Valparaiso in 2005.

Melissa B. Beckwith—Project Manager

Functional Expertise: •  Marketing planning and implementation •  Customer database development •  Channel strategy and management •  Branding strategy and brand integrations •  Market research •  Direct mail and literature development •  Sales Channel Analysis & Optimization •  Marketing ROI and budgeting •  Sales and marketing process design •  Event planning Industry Experience: •  Light and heavy manufacturing •  Equipment and Parts

Distribution •  Service organizations •  Non-Profit, High Education •  Consulting Services •  Health Care

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Staff Bio

Katie Abernathy brings more than 10 years of business development and marketing experience to the Butler Business Accelerator. Katie's focus at the Accelerator is to identify new business opportunities and to help create and implement plans and initiatives that lead to business growth. A creative professional that builds collaborative relationships, Katie's diverse background includes experience with a variety of organizations including non-profit, privately held businesses and global corporations. Her functional expertise includes brand strategy and development, campaign and enterprise project management, sales process improvement and CRM research and implementation. Katie received her MBA from the University of Illinois and her bachelor of science in business and communications from the University of Idaho.

Katie J. Abernathy—Business Development Manager

Functional Expertise: •  Brand strategy and development •  Sales process improvement •  Campaign and enterprise project

management •  Executive client management •  CRM research and implementation •  Integrated marketing program management

Industry Experience: •  Financial Services •  Technology •  Service organizations •  Higher Education

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Staff Bio

J. Christopher Stump—CFO Services/Project Manager

Alumnus Chris Stump '89 brings 21 years of accounting and finance experience to Butler University. Stump began his professional career with Ernst & Young. His diverse background provides experience with a variety of organizations ranging from Fortune 500 Companies, Cummins Engine and Corning, Inc., to middle market companies including responsibilities in operations and human resources along with his primary accounting and finance functions. Stump completed his master's degree in business administration in '96. This education coupled with the knowledge of best practices learned at Cummins and Corning allowed him to implement comparable methodologies at smaller companies to measurably increase efficiency and effectiveness in both the finance functions and operations. The focus for Stump within the Accelerator has been to utilize these capabilities to develop the "CFO Services" offering. These services have been provided to several middle market companies over the past two years. In each case the CFO Services team was able to develop efficient and meaningful reporting to help the companies effectively project and manage their profitability and cash flow.

Functional Expertise: •  Consulting •  Accounting

Areas of Experience: •  Corporate Accounting •  Corporate Finance

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Advisory Panel

The Accelerator Advisory Panel is comprised of business professionals who provide guidance and strategic input to the Accelerator leadership team.

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Members Current ProfessionJatinder-Bir Singh Sandhu, Chair President, NYX, Inc.Keith Burks Partner, Bindley Capital Partners, LLC, and Chairman, Concentric Research, LLCAlbert Chen President and chief executive officer, Telamon CorporationJames Danko President, Butler UniversityJames L. Jay President and CEO of TechPoint, Inc.Melina Kennedy Director of Executive Communications, Cummins, Inc.Andre B. Lacy Chairman of the board, LDI, Ltd.Frank Levinson Creator and managing director, Small World Group, PTE Ltd.Marni McKinney Chairman, Indiana Community Bank BoardKevin Morris Partner, Kirkland & Ellis LLPWilliam R. Neale Partner, Krieg DeVault LLPJohn Perry Senior Vice President, Financial Advisor ~ Morgan Stanley Smith BarneyRobert (Bob) Postlethwait Chief executive officer, AgeneBioElmore (Bill) W. Rice III Chief executive officer, Ritron Inc.Gregory P. Stanley Managing Director, PricewaterhouseCoopers, Indianapolis, IN

Richard Stohler Retired president, Cummins Southeastern Power Inc.Chuck Williams Dean, College of Business, Butler University

Jean Wojtowicz President, Cambridge Capital Management Corp.