Barcelona Mobile World Congress

Welcome to Mobile World Conference Barcelona 2011!

Kimmo Pekari / Finpro 17th of February 2011

It’s not about mobile anymore, it’s just on-line!

1999: ”Everything that can be digital, will be”. We are getting closer

Everything is going to be in the cloud. Everything. All. Tutti.

It might take a while until mobile payment with NFC is reality. But it will be.

We have the handsets, we have the services. Next big thing: Network capacity can’t meet the demand. Expect some connectivity problems in the near future…

No solutions for roaming costs was presented.

-and no one is talking about DRM.

Content is King. Music, films, games, books rule

Good morning Vietnam, India, Africa. Un-developed countries are getting online. They are many, they are mobile and they are coming fast!

Small companies make apps, big companies make ecosystems. Both territories are very, very crowded.

…was huge!

…was big and flashy.

concentrated on techies.

…was ambient and cool.

Apple was not present.

Android was biggest, coolest, friendliest . . .

… not only because they had built their own slide!

Samsung’s answer to Android, Apple, Windows ecosystems: bada.

Windows mobile OS is extremely good and has all it takes to compete with Android and Apple.

The Finnish companies were present with premium location.

3D mobiles are coming!

. . . ”It looks real cool, but what can I do with it?”

NTT Docomo showcasing Finnish design – can we produce more connections like this?

Close up!

Handsets come in all materials, forms and sizes!

Cordless, ecofriendly power to devices, coming your way.

Realtime 3D broadcast. Yours truly stands as first from right.

Live broadcasting from mobile to mobile (limited to 250 receptors) by SK Telecom (Korea).

Liquid media between mobile , TV and laptop.

Femtocells are one of the next big things in network development.

Summary:•Mobile business is blooming!•The big opportunities are in networks and undeveloped countries.•Handsets still drive the market.

In the next episode: The war of ecosystems!

Thank you for your time!

FinproKimmo PekariKimmo.pekari(at)finpro.fi+358 40 3433 44 1

FinproKimmo PekariKimmo.pekari(at)finpro.fi+358 40 3433 44 1