Banking in Pakistan
Jan 29, 2015
Banking in Pakistan
Bridging the Divide
Mobile UsersTraditional Banks Mobile Banking
• No of Mobile Users
• Mobile Penetration.
• Banking Model
• Gaps in the Model
• Banked percentage of the Population
• Banking for the Unbanked
• User-friendly Technology
• Reducing Expenses
Understanding the Basics
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Central Banking
• State Bank of Pakistan is the Central bank of the country and its head office is at Islamabad.
• It has offices at Karachi, Hyderabad, Sukkur, Rawalpindi, Lahore, Faisalabad, Gujranwala, Sialkot , Multan ,Peshawar and Quetta.
Commercial Banking
• It is the most effective mobilizer of savings and provides short term requirements of working capital to trade, commerce and industry.
• National Bank of Pakistan , Habib Bank Limited, United Bank Limited, Muslim Commercial Bank Limited ,Allied Bank of Pakistan Limited are the five commercial banks in the country.
Exchange Banking
• It comprises of 18 foreign banks with 64 branches which are located at Karachi and other commercial cities.
• It is engaged in financing foreign trade and is authorized to perform normal banking functions .
Banking Model: Simplified
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Source: Wikipedia
Savings Banks
• Post Office Savings Bank is the only Savings Bank in the country.
• It is controlled by the Government of Pakistan. • It accepts deposits from the public and invests
them in various Government projects.
Co-operative Banks
• There are 3 systems of cooperative banking in Pakistan.
• They consist of primary cooperative societies at the base; Central Cooperative Banks and Banking Unions in the middle and Provincial Cooperative Banks at the top.
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Banking Model: Simplified
Source: Wikipedia
Unbanked Pakistan
• 85% of the Pakistani adult population are financially excluded and do not use either formal or informal financial products.
• 11% of the adult population are formally banked, but almost a quarter of these people withdraw funds immediately.
• 32% of the adult population use other formal products such as insurance, leasing or microfinance.
An average Pakistani farmer has no means of saving
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Source: Finscope
Pakistan Today
Mobile Connectivity
• Total Subscribers: 107 million
• Annual growth rate: 4%
• Population Penetration: 64%
Pakistan has the highest mobile penetration rate in the South Asian region.
Source: Budde
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• Mobile phone subscriptions in Pakistan is 112 million whereas only 25 million people – mostly from high income group have bank accounts
• Which means 22% of the country’s population owns bank accounts, while more than 60% have access to mobile phones
Source: Tribune
There exists a comprehensible window of facilitation between the 25 million bank account
holders versus the 112 million mobile subscribers.
Five mobile phone companies have brought the entire country under comprehensive
network coverage.
SBP has now issued four branchless banking licenses and there are two services which are
operational in the market at scale.
Mobile Banking: The Solution
Source: MIFA
Insufficient funding to increase outreach. All banks have limited access to capital.
Lack of diverse products and services for every section of the society
Duplication of efforts by non-governmental stakeholders (e.g., SBP credit bureau,
wholesale funds)
Mobile Banking: The Solution
Source: MIFA
Bringing it all Together
• Universal
• Ubiquitous
• UI
Consumer Linkages
GTM
Platform• High Performing
• Efficient
• Global
• Eco-system approach
• Direct integrations
• Inter-operable
• Investment in branding, distribution and operations
• Strategic partnerships
• Appetite to stay the course
Mass Market Offerings Drive Volume/Profitability Create Largest/Network Effect
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