Bad Presentations Kill Good Ideas

NOT 2 SUCK

BAD PRESENTATIONS KILL GOOD IDEAS #not2suck

How NOT to suck at presenting your ideasMegan Mead

Megan Mead

Michael Gibson


MEGANMEAD· BFA Visual Communica-

tions, double minor in Theatre & Marketing

· 15 yrs theatrical training & experience

· SXSWi 2013 Presenter

ART DIRECTOR/DESIGNERCREATIVESUITCASE,AUSTIN

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TELL US · who you are & the name of your company

· what you do for them

· your presentation fears OR what you hope to gain from today’s session

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WHAT WE WILL COVER TODAY · why presenting well is a big deal

· what good presentations do/should achieve

· some story telling strategies & acting techniques

· Q & A / discussion

· mix & mingling

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WHY IS MAKING A GOOD PRESENTATION A BIG DEAL? BAD PRESENTATIONS CAN KILL GOOD IDEAS · audiences/clients have a hard time separating a good idea from a poor presentation

· avoid singing a great song badly

· the quality of presentation is directly correlated to the quality of your idea

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A GOOD PRESENTATION SHOULD… MAKE THE COMPLEX UNDERSTANDABLE · in ways that make sense to your audience/clients

· they won’t advocate for or invest in what they can’t understand

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A GOOD PRESENTATION SHOULD… CREATE EMPATHY · understanding an idea(s) is different than caring about it

· do your homework and know your audience

· why they should care and how it will create value for them now and in the future

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A GOOD PRESENTATION SHOULD… MEET THE FOLLOWING PRIMARY GOALS · it is professional

· it is well-organized

· it is engaging

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A GOOD PRESENTATION IS PROFESSIONAL

PRACTICEMAKESPERFECT· do not “wing it”

· practice in a way(s) that works for you

· if you practice well, you will present well

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A GOOD PRESENTATION IS WELL-ORGANIZED

YOURSTORYLINE· Tell a well-structured story. “You’re not Quentin Tarrantino:” don’t jump into the middle; provide an easy-to-follow storyline…

1INTRO/FRAMINGWHY THEY SHOULD CARE

2OUTLINE KEY POINTSARTICULATETHEMSUPPORT W/ RATIONALES

3REITERATE KEY POINTSS U M M A R I Z EEND W/ MEMORY BITE

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A GOOD PRESENTATION IS ENGAGING

WHATDOESTHISMEAN?· definition: tending to draw favorable attention or interest

· this requires confidence, enthusiasm and good stage presence

· how do we achieve this?

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VOCALWARMUPS|WHY?· Physical Prep: sharpen your #1 tool

· Relaxes: Your voice can betray you “A warm voice is a confident voice”

· Mental Prep: Take a minute for yourself and focus

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A GOOD PRESENTATION IS ENGAGING VOCALWARMUPS|HOW?· shake it out: get loose and get silly to get ready

· BDGD: warm up your vocal muscles

· tongue twisters: get your mouth ready for any sound, any sentence—anything

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A GOOD PRESENTATION IS ENGAGING TONGUETWISTERS· Unique New York. You need New York. You know you need unique New York. (x 3)

· toy boat, toy boat, toy boat…

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IMPROVEXERCISE#1:SPEAKONTHEFLY· things rarely go by script—practice extemporaneous speaking

· how: grab a magazine, pick a page at random, and speak about its contents enthusiastically for 60 seconds non-stop

· why?: doing this helps you practice speaking on the fly, as well as the ability to think on your feet

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IMPROVEXERCISE#2:ELEVATORPITCH· stage presence require confidence—practice moving decisively

and being comfortable wherever you are

· how: walk into an elevator, act normal and stand the opposite direction as everyone else (facing away from the doors)

· why?: doing this will help you become more comfortable with being uncomfortable and therefore more confident

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SHOWSOMEENTHUSIASM· if you aren’t excited, they won’t be either

· channel your nervousness

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TO SUMMARIZE BEYOURSELF,BUTBETTER · a good presentation is a genuine presentation

· find what works, forget what doesn’t

· be true to you ( just be a less nervous you)

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AND ALWAYS REMEMBER... BADPRESENTATIONSKILLGOODIDEAS· please plan, prepare & practice

· utilize some of these tips & tricks to improve your presentation performance

· above all, be professional, be organized & be engaging

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Q & A20

Bad Presentations Kill Good Ideas

Self Improvement

toy boat

amp

practice

organized

presenting

enthusiasm

professional

works