Bachelors and Masters Degree Courses in Service Industry Management

Vision of ITFT College We at ITFT Education Group- New Chandigarh focus

on Service Industry Research, Academics and Skills development with the most valuable inputs from the Corporate sector to overcome skills gaps and ready to induct trained youth as per Corporate requirements.

About the Course The students are exposed to various segments of the

Service Industry namely Airlines, Tourism, Hospitality, Retail, Events, Banks, Insurance, Health, Media & Entertainment ,etc. and management subjects like HRM, TQM, Entrepreneurship, Cross Cultural Management, etc.

Practical Exposure in the form of field visits, role plays, case studies, discussions, on the job training, etc. adds value to the course. The course prepares the candidates for the positions of cabin crew, ground staff, city office in the airlines, front office, F& B services and housekeeping in hospitality, sales executive in the retail sector, banks, insurance, ticketing, reservation and customer care executives in the travel & tourism sector, etc.

Bachelors in Service Industry Management

BBA in Services Industry Management prepares service sector professionals for management roles in industries ranging from food services to healthcare and from retail to hospitality and tourism.

This course is ideal qualification for individuals that want to work with people - both serving and leading them

Semester-1st

Introduction to Service Industry Management

Human Values and Professional Ethics

Services Operations Management

Human Resource Management

Business System and Technology

Customer Services & CRM

Semester-2nd Service Marketing Management

Services Quality Management

E-Commerce Management

Managerial Economics

Management Information System

Basics of Computer

Semester-3rd Healthcare And Wellness Management

Financial Resource Management

Basics of Accounting

Strategic Management for Services

Basics of Computer-II

Risk Management

Semester-4th

Services Research Methodology

Tourism and Hospitality Management

Overview Of Banking And Insurance Industry

Cross Cultural Management

Business Communication

Semester-5th Services Design and Delivery

Innovation and Change Management

Business Ethics & Corporate Governance

Retail services Management

Project Management

Emerging trends in different service industries A Case Study Approach (IT, ITES and Telecom)

Semester-6th Project Practicum & OJT

Students can opt to do Practical Training in the following Management Information System areas:

Retail, Tourism and Hospitality, Banking and Insurance, Health and Wellness, Telecom, Education and Counselling.

Masters in Service Industry Management

The Indian Services sector is one of the most significant sectors of the Indian economy. Looking at the vast potential of this Sector in terms of growth and employment generation, the course aims to prepare the students for the upcoming opportunities in the Service Sector for management jobs.

Semester 1st

Introduction to Service Industry Management

Global, Continental and Regional environment of services sector

Emerging service sectors in South Asian Region

Management Concepts and Organizational Behavior

International HR Management and Service sector

Amazing Customer & CRM

Case Studies: Contribution of Service Industry in South Asia, Tourism, Hospitality and Aviation Scenario in South Asian Region

Semester Seminar

Semester-2nd Services operations Management

Services Marketing and Excellence

Global and Regional Strategic Management

Business ethics and corporate governance

Integrated Marketing Communications

Managerial Economics

Case Studies: Education Scenario in South Asian Region(Tourism, Hospitality, Health etc.)

Changing Scenario of Vocational and Employability Skills needed in South Asian Region

Semester Seminar

Semester-3rd Cross Cultural management in Service Industry Focus

on South Asia

Entrepreneurship and Business Planning

Total Quality Management in Service Industry

Financial Management

Research Methodology

Case Studies: South Asian Geopolitical Scenario, Economical and Financial Services in South Asian Region

Semester-4th Management Information System

Final Project Practicum and VIVA

Sports and Event Management

Estate and Infrastructure Management

Hospital Management

Media Management

Project Management

Supply Chain Management

Case Study Students have to choose ONE Case Study topic in

every semester and have to prepare a report and present the same in semester seminar .(100 Marks each Semester)

How to Reach Us SCO: 1-2-3, Level III, Sector- 17D, Chandigarh, India.

160017

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