Electronic Arts in 2005 : The Next Generation of Convergence
Ba 401 Case I 8 Electronic Arts in 2005 : The Next Generation of Convergence
Jul 06, 2015
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Electronic Arts in 2005 : The Next Generation of Convergence
The Online Challenge for EA
EA EA.com
EA AOL AOL EA
The Video Game Industry in 2005
$ billion
$ . billion
Electronic Arts in 2005 PC
console
Microsoft Xbox 360 console E3
Sony Playstation3 Xbox 360 Nintendo
Nintendo wiiXbox 360 Playstation 3
Mario Zelda
The Battle for Portable Gaming
Nintendo Gameboy Advance Nintendo
%
Gameboy series Nintendo Nintendo DS Sony
PSP PSP Sony
web wiawifi
The Battle for Portable Gaming
PSP EA PSP James bond
Tiger Woods EA
Convergence with Traditional Media
EA James
bond GodfatherPierce Brosnan Judi Dench John Cleese
Resources at EA
EA EA $2.1 billion $1.3 billion EA
-
The Online Space
EA online EA.com Pogo.com EA Nation Yahoo MSN
AOLEA
The Mobile Space
EAEA
EA
EA The Sim 2 Mobile ,Madden NFL 2006 , Tiger Woods PGA Tour 2006, Need for Speed
EA
The Television Space
EA TV Show
Video game Pimp My Ride EA MTV
The Film Space
EA James Bond Harry
Potter franchises Lord of the RingThe Sim
Warner Brothers
Conclusion
EA EA
EA EA
Suggestion
EA Special partner Strategic partner
Resource EA
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