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What Makes an Entrepreneur? John Bradberry November 28, 2016
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Page 1: B school ppt - slideshare

What Makes an Entrepreneur? ︎

John Bradberry︎

November 28, 2016 ︎�  

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Agenda  

•  Why  Do  So  Many  Startups  Fail?      •  What  Prepares  a  Founder  for  Success?  •  11  Core  Characteris<cs  •  Your  ECCP  Results  –  “Peer  Clinic”  •  Class  Profile  Discussion  •  Going  Forward  –  GeGng  the  Most  Out  of  Your  Results  

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Most  People  Dream  of  It  

     

   

 Surveys:    72  percent  of  working  adults  said  they  wanted  to  start  their  own  business  

       (Source:  Intuit)  

 

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Reality  

Most  ventures  close  within    5  years  of  forma<on.      

 7  of  10  close  within  10  years.  

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Reality  

6  of  10  people  who  become    self-­‐employed  go  back  to  work    

for  someone  else  within  10  years.  

Page 6: B school ppt - slideshare

Reality  

The  typical  business  owner  will  earn    35%  less  over  a  10-­‐year  period  than  if    he  or  she  worked  for  someone  else    

during  the  same  period.  

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Reality  

Two-­‐thirds  of  all  owner-­‐operated  businesses  earn  less  than  $10,000  in  annual  profits.  

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Business  owners  report  longer    work  hours  and  more  stress,    fa<gue,  insomnia,  depression,    and  conflict  with  spouses.  

Reality  

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WHY?  

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An  ExploraEon  

•  55  hours  of  interviews  •  51  books  •  83  research  papers  •  500+  online  sites,  blogs,  magazines,  etc.  •  Filtered  through  20+  years  of  experience            and  observa<on  

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A  Core  Issue  

+  

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Entrepreneurial  Passion  

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Founder  

 

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Market    

   

 

Founder  

 

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Market    

 

Math      

 

Founder  

 

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Market    

 

Math    

ExecuEon    

 

Founder  

 

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Market                OrientaEon  How  viable  is  your    market  opportunity?  

 

Math                      Story  

Does  your  economic    model  work?  

 

EffecEve      ExecuEon  Can  you  make    it  happen?  

Founder  Readiness  Are  you  bringing    

your  absolute  best?    

 

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+    Staying  Power  

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Founder  

 

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 Purpose  /  Goals  

Knowledge  /  Exper<se    Personality  Rela<onships  Resources  

Founder  Readiness  

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Founder  Readiness    

Purpose  /  Goals  Knowledge  /  Exper<se    

Personality  Rela<onships  Resources  

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Personality

Ash  Khan,  omni-­‐potence  

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Personality������

���������

Skill ���

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Personality������

���������

Destiny ���

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Entrepreneur  Core    CharacterisEcs  Profile  (ECCP)  

•  11  dimensions  of  personality  •  An  awareness  raising  tool  (vs.  a  “green-­‐light  red-­‐light”  test)  

•  Measures  tendencies/preferences  (vs.  skill)  •  No  single  “perfect”  entrepreneur  profile  

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Eleven  Core  Characteris6cs  •  Business  Oriented  •  Inven<ve  •  Independent  •  Driven  •  Risk  Tolerant  •  Confident  •  Persuasive    •  Resilient  •  Reliable  •  People  Oriented  •  Principled  

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Business Oriented

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Inventive

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           Independent

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Driven

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          Risk Tolerant

www.CCAL.org  

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Confident

Entrepreneur.com  

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Persuasive

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           Resilient

www.earlytraumagrief.anu.edu.  

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          Reliable

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People Oriented

flashmobBarcelona.jpg  

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Principled

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•  see any qualities that could be too much of a good thing?

Icarus    QualiEes  

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Icarus  Quali6es  •  Business  Oriented  •  Inven<ve  •  Independent  •  Driven  •  Risk  Tolerant  •  Confident  •  Persuasive    •  Resilient  •  Reliable  •  People  Oriented  •  Principled  

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Founder  A  

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Founder  B  

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Founder  C  

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Founder  D  

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Peer  Clinic    

Based  on  my  ECCP  Results:    1)  What  are  my  key  strengths  as  a  potenEal  

entrepreneur?  

2)  Where  are  my  most  relevant  gaps?    

3)  What  insights/strategies  would  help  me  be  most  effecEve  in  an  entrepreneurial  role?  

 

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49%  

81.30%  

60.10%  

73.80%  

84.30%  

69.70%  

89.80%  

83.70%  

80.40%  

83.90%  

92.20%  

0%   20%   40%   60%   80%   100%  

Principled  

People  Orientated  

Reliable  

Resilient  

Persuasive    

Confident  

Risk  Tolerant  

Driven  

Independent  

InvenEve  

Business  Oriented    

Venture  Capital  PorYolio  CEOs    (N  =  11)  

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38%

58%

54%

53%

62%

45%

53%

68%

39%

47%

54%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Principled

Peopled Oriented

Reliable

Resilient

Persuasive

Confident

Risk Tolerant

Driven

Independent

Inventive

Business Oriented

Class  PercenEle  Means  (ECCP)  

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47%

63%

50%

65%

71%

61%

69%

67%

67%

59%

71%

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Principled

Peopled Oriented

Reliable

Resilient

Persuasive

Confident

Risk Tolerant

Driven

Independent

Inventive

Business Oriented

Class  #2  PercenEle  Means  (ECCP)  

Page 48: B school ppt - slideshare

THANK  YOU  

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48%  

68.73%  

58.16%  

64.67%  

72.20%  

45.77%  

56.89%  

67.57%  

46.91%  

56.77%  

57.70%  

0%   20%   40%   60%   80%   100%  

Principled  

People  Oriented  

Reliable  

Resilient  

Persuasive    

Confident  

Risk  Tolerant  

Driven  

Independent  

InvenEve  

Business  Oriented  

B-­‐School  Cohort  -­‐-­‐  ECCP  Means  

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38%  

56.00%  

54.00%  

53.00%  

62.00%  

45.00%  

53.00%  

68.00%  

39.00%  

47.00%  

54.00%  

0%   20%   40%   60%   80%   100%  

Principled  

People  Orientated  

Reliable  

Resilient  

Persuasive    

Confident  

Risk  Tolerant  

Driven  

Independent  

InvenEve  

Business  Oriented    

Class    Averages    N  =  48