THROUGH THE GREEN DON SEABLE President’s Commentary The Future Has Arrived There is no question that the Canadian golf world is different than it once was. Consider if you will the consumer trend towards public play, the demographic diversification of the golfer, increased media attention on golf, equipment advances and the emerging role of technology, the evolution from member owned clubs towards private enterprise, environmental responsibilities, legal and tax implications, increased competition, consolidation trends, weather patterns…to name but a few items directly affecting golf course operators. Parallel to these shifting factors, the various golf associations have become moving targets as they adjust to meet the respective needs of their constituents. Although I have been an NGCOA Canada member from the very earliest days back in ’93, as president I have recently become more acutely aware of the NGCOA Canada’s positioning and importance within this changeable landscape. In June, I attended our annual “Staff Attack”, a conference for all NGCOA Canada personnel across the country, and then in July, chaired our NGCOA Canada Summer Board Meeting. Both events were very focussed on meeting the needs of golf course operators and executing the board’s strategic plan on behalf of the membership, now 1320 strong (soon to be 2000 or more). Much was accomplished at these events and both were highly insightful. Our recent focus on growing the game is already paying dividends with the success of our Take A Kid To The Course Week, Get Linked. Play Golf, Spring Into Golf, consumer golf shows, various regional advertising publications, and our role within the Play Golf industry-wide marketing cooperative. These are all critical projects to drive golf rounds played, and all industry players should watch for much more action on this important front. In the realm of cheques and balances for our members, there are some exciting announcements pending with our Golfmax Purchasing Program, which will raise the bar on savings for all NGCOA Canada golf clubs. From the beginning, this program has been a cornerstone of the association’s member benefits and I encourage all golf operators to take full advantage of as many of these supplier agreements as possible. All other NGCOA Canada services continue to expand in benefit to golf operators. The Golf Business Canada Conference & Trade Show is never to be missed (I’ll see you in Montreal this November!), this magazine continues to set new standards and grow its readership, and our regional chapter meetings, various lobbying efforts, market research, the listserv, and other initia- tives further address serious and important factors influencing and affecting your businesses. With our very competent staff team and board of directors, accrued financial resources to execute planned objectives, and strong credibility now established within the industry, it is very clear to me that the NGCOA Canada will provide tremendous value in services and leadership to the industry. So please, get involved, for your own immediate benefit as well as to support our collective efforts. As Reto Steiner, owner of Woodside Golf Club in Calgary, said following our recent board meeting, “The NGCOA Canada has now shifted from building the foundation of the association to having the ability to take on any business related issues that confront Canadian golf course operators.” I couldn’t agree more. For the NGCOA Canada, the future has arrived. GOLF BUSINESS CANADA Fall 2005 51 Operations AVG. SPENDING AVG. SAVINGS Club Car $323* Golfmax Insurance Plans $15,500 $2,325 Jencess Software & Technology $7,500 $525 Lenbrook $1,000 $250 Moneris Solutions $5,250 $750 Total Savings $ 4,173 The benefits of membership GOLFMAX PURCHASING PROGRAM PRO-SHOP Callaway Golf Canada Dollco Printing G&G Golf Company GolfLogix Golf Supply House Nearly New Golf Balls Tournament Sports Marketing TURF AND MAINTENANCE Kubota Canada Nu-Gro Corporation Rain Bird International SmithCo UNIQUE PRODUCTS AND SERVICES Burnside Golf Services Golfmax Inc. Levac Propane NEBS Business Products Petro-Canada Sparling’s Propane FOOD SERVICES Ontrak Purchasing & Consulting Services OPERATIONS Club Car Golfmax Insurance Plans Jencess Software & Technologies Lenbrook Canada Moneris Solutions For more information, contact (613) 226-3616 [email protected], or visit www.ngcoa.ca *Savings are based on one half of an 18 hole golf course NGCOA annual membership fee.
8
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Transcript
THROUGH THE GREEN DON SEABLE President’s Commentary
The Future Has Arrived
There is no question that the Canadian golf world is differentthan it once was.
Consider if you will the consumer trend towards publicplay, the demographic diversification of the golfer, increasedmedia attention on golf, equipment advances and the emergingrole of technology, the evolution from member owned clubstowards private enterprise, environmental responsibilities, legaland tax implications, increased competition, consolidationtrends, weather patterns…to name but a few items directlyaffecting golf course operators.
Parallel to these shifting factors, the various golf associations have become moving targets as they adjust tomeet the respective needs of their constituents.
Although I have been an NGCOA Canada member from thevery earliest days back in ’93, as president I have recentlybecome more acutely aware of the NGCOA Canada’s positioningand importance within this changeable landscape.
In June, I attended our annual “Staff Attack”, a conferencefor all NGCOA Canada personnel across the country, and then inJuly, chaired our NGCOA Canada Summer Board Meeting. Bothevents were very focussed on meeting the needs of golf courseoperators and executing the board’s strategic plan on behalf ofthe membership, now 1320 strong (soon to be 2000 or more).Much was accomplished at these events and both were highlyinsightful.
Our recent focus on growing the game is already payingdividends with the success of our Take A Kid To The CourseWeek, Get Linked. Play Golf, Spring Into Golf, consumer golfshows, various regional advertising publications, and our rolewithin the Play Golf industry-wide marketing cooperative. Theseare all critical projects to drive golf rounds played, and all industry players should watch for much more action on thisimportant front.
In the realm of cheques and balances for our members,there are some exciting announcements pending with ourGolfmax Purchasing Program, which will raise the bar on savingsfor all NGCOA Canada golf clubs. From the beginning, this program has been a cornerstone of the association’s memberbenefits and I encourage all golf operators to take full advantageof as many of these supplier agreements as possible.
All other NGCOA Canada services continue to expand inbenefit to golf operators. The Golf Business Canada Conference& Trade Show is never to be missed (I’ll see you in Montreal thisNovember!), this magazine continues to set new standards andgrow its readership, and our regional chapter meetings, variouslobbying efforts, market research, the listserv, and other initia-tives further address serious and important factors influencingand affecting your businesses.
With our very competent staff team and board of directors,accrued financial resources to execute planned objectives, andstrong credibility now established within the industry, it is veryclear to me that the NGCOA Canada will provide tremendousvalue in services and leadership to the industry. So please, getinvolved, for your own immediate benefit as well as to supportour collective efforts.
As Reto Steiner, owner of Woodside Golf Club in Calgary,said following our recent board meeting, “The NGCOA Canadahas now shifted from building the foundation of the associationto having the ability to take on any business related issues thatconfront Canadian golf course operators.”
I couldn’t agree more. For the NGCOA Canada, the future hasarrived.
G O L F B U S I N ESS CA N A DA Fa l l 2 0 0 551
OperationsAVG. SPENDING AVG. SAVINGS
Club Car $323*Golfmax Insurance Plans $15,500 $2,325Jencess Software& Technology $7,500 $525Lenbrook $1,000 $250Moneris Solutions $5,250 $750
Total Savings $4,173
The benef i ts of membershipG O L F M A X P U R C H A S I N G P R O G R A M
OPERATIONSClub Car Golfmax Insurance PlansJencess Software &
Technologies Lenbrook CanadaMoneris Solutions
For more information, contact (613) [email protected], or visit www.ngcoa.ca
*Savings are based on one half of an 18 hole golf course NGCOA annual membership fee.
G O L F B U S I N ESS CA N A DA Fa l l 2 0 0 553
Fa l l 2 0 0 5 G O L F B U S I N ESS CA N A DA52
fantasy golfSC RATC H O F F
Fantasy Golf Cards offer an outstanding new revenue source for golf courses!They also offer a distinct advantage for your course in a highly competitiveindustry, because no matter how loyal your client base is, you know they arebeing pursued by competing courses - this includes corporate and charitytournaments as well as the individual golfer.
Anything you can do to make their visit more memorable or, especially fortournaments, more profitable, will increase the likelihood of retaining themas clients AND gaining new and repeat visitors. The answer is Fantasy Golf Cards!
How to use fantasy golf:• Include cards in your package to charity & corporate
tournaments
• Use daily at your course to increase food & beverage salesin the clubhouse
• Use as a monthly contest in your pro shop with suppliers’cooperative advertising dollars to pay for the cards
• Mail a card to tournament directors to promote your course
For further information or to place orders please contact MelissaMolina, Special Projects Manager at 613-226-3616 ext 31 or [email protected].
NGCOA Canada Fantasy Golf Cards So Many Uses!
“Over the past couple of months we havebeen able to introduce Fantasy Golf Cardsto many of our tournament conveners.The response has been overwhelming.Fantasy Golf Cards are a great new wayto raise money for your event and allowgolfers of all abilities to compete againsteach other. The contests are simple andeasy to run. Sell the cards before, duringand after golf. Encourage people to buymore than one card and improve theirodds of winning. You choose the categoriesthey compete in: lowest score, most pars,most eagles, etc. You determine the prizes.The cards are of very good quality andthe staff at the NGCOA Canada will dowhatever it takes to see that your needsand requests are answered. The FantasyGolf Card is a product I would highlyrecommend.” Brian Henderson, Tournament & Key Accounts Manager,Angus Glen Golf Club, Markham, ON
N G C O A C A N A D A N E W S
The charming west coast city of Victoria, BC played host tothe NGCOA Canada Board of Directors in July 2005. Thesummer board meeting is the principal occasion bringingtogether representatives of all nine chapters of the associationand allowing for valuable face-to-face presentations, discussion and dialogue.
Two solid days of strategic planning and benchmarkreview made for significant progress – at the core of all strate-gic planning is the association’s focus of maintaining the long-term best interests of golf course operators throughout Canada.
Looking ahead over the next few years several key issueswill remain high priorities. Some of these issues include acontinued focus on growing the game, further enhancementsto national and regional programs, expansion of Canadianresearch and data services as well as further development ofrelationships within the golf industry and media.
The Face of the FutureNGCOA Canada Summer Board Meeting Sets the Stage for Years to Come
With an ever-growing slate of issues and exciting venturesplanned for the future, it is apparent that the growth of theassociation will continue for years to come.
It is indeed a challenging role for the board to harness all these factors and govern accordingly. Member feedback isessential for an informed, productive and effective board ofdirectors, and you are encouraged to communicate with yourchapter board whenever possible. (Visit www.ngcoa.ca to accessfull contact information for your Chapter executive.)
On behalf of the NGCOA Canada staff and membership thank you to the entire board of directors for their ongoing sup-port, perseverance and dedication.
The National Allied Golf Associations has been active of late,on the heels of the industry-led open forum event, The PlayGolf Summit, held last February in Toronto.
The Summit, which saw close to 200 of the Canadian golfindustry’s top players converge to discuss the state of the industryand methodologies to grow the game, was the initial stage of amulti-pronged effort to identify ways in which the numerousgolf associations could collectively and positively impact thefuture health and viability of golf in Canada.
As a follow up to this interactive two-day pow-wow, PlayGolf released a 28-page report which details the feedback andaction plan set forward by the delegates at this groundbreakingevent. The report, which was launched on June 1st, tackleseverything from addressing the changing demographics of
golfers to identifying funding mechanisms to help support theendeavour, and is available online at the Play Golf official website, www.playgolf.org.
Most recently, the Play Golf figureheads (listed in full on thePlay Golf website) also made the decision to contract to an out-side agency to take immediate action on the development of a business plan and begin execution of this massive undertaking tohelp golf grow. Ken Cousineau, Executive Director of theCanadian Golf Superintendents Association and spokesperson forPlay Golf Canada, believes NAGA has selected the person with“the expertise, innovation and passion required to ensure thisendeavour is a success.”
James Cronk, longtime member of the NGCOA Canada, theCanadian PGA and the Canadian Society of Club Managers, VP andgeneral manager of Westwood Plateau Golf Club, and a consummatespeaker and performer at industry events including the Golf BusinessCanada conferences, was selected to spearhead the mission.
Stated Cronk in the press release, “Growing the game is theresponsibility of everyone and I look forward to coordinating andfacilitating the process.” Full details and copies of the report andall press releases can be found online at www.playgolf.org.
NAGA Gets Busy‘Playing Golf’
Thank youOver the course of Take A Kid To TheCourse Week, kids and adults alike gottheir first taste of golf all across Canada.We hope it was the first of many tripsback to the course.
On behalf of the thousands of kidsand adults who participated in Take AKid To The Course Week, the NGCOACanada extends its gratitude to the program’s sponsors. A special thank yougoes to our Presenting Sponsor, RBCMike Weir Visa Card who continues tohelp the NGCOA Canada Grow theGame by providing both financialresources and a fabulous Grand Prizepackage.
Thanks to RBC Mike Weir Visa Card,Coca-Cola, Sharpie, Canpar, CallawayGolf, Dollco Printing and all of ourMedia Sponsors – we couldn’t do it without you!
P R E S E N T E D B Y
RBC Mike Weir Visa* Card
R E G I O N A L S P O N S O R S
G O L F B U S I N ESS CA N A DA Fa l l 2 0 0 554 55Fa l l 2 0 0 5 G O L F B U S I N ESS CA N A DA
NOTE: The NGCOA Canada British Columbia Chapter will behosting regional meetings followed by golf outings. For moreinformation, please contact Glen Bosecke [email protected]
39TH CGSA FALL FIELD DAYSEPTEMBER 19Jasper Park Lodge, Jasper, AB1 800 387-1056 • www.golfsupers.com
CGSA 57TH ANNUALINTERNATIONAL TURFGRASSCONFERENCE AND TRADE SHOW MARCH 3-7, 2006Vancouver Convention Centre, Vancouver, BC 1 800 387-1056 • www.golfsupers.com
GOLF BUSINESS CANADA CONFERENCE & TRADE SHOW 2005November 17-19Fairmont Queen Elizabeth Hotel, Montréal, QC(613) 226-3616www.ngcoa.ca
SALON DE GOLF AGP DUQUÉBECOCTOBER 3-6Stade Uniprix, Parc Jarry, Montréal, QC(450) 349-5525 • www.agp.qc.ca
MANITOBA PGA/CGIAMERCHANDISE SHOWOCTOBER 10-13Best Western Victoria Inn, Winnipeg, MB(204) 253-5430 • www.manitobapga.com
2005 PGA FALL EXPOSEPTEMBER 26-28Las Vegas Convention Center, Las Vegas, NV1 800 840-5628 • www.pgafallexpo.com
CANADIAN SOCIETY OF CLUBMANAGERS 2005 ANNUAL CONFERENCE OCTOBER 1-5White Oaks Conference Resort & Spa,Niagara-On-The-Lake, ON • www.cscm.org
GOLF 20/20 VISION FOR THE FUTURE NOVEMBER 13 & 14 World Golf Renaissance Hotel, St. Augustine, FL www.golf2020.com
GOLF INDUSTRY SHOWFEBRUARY 9-11, 2006New Orleans, LA www.golfindustryshow.comNGCOA Solutions SummitFebruary 7-11, 2006www.ngcoa.org GCSAA Education ConferenceFebruary 6-11, 2006www.gcsaa.org
TM Trademarks of Royal Bank of Canada. *Registered trademark of Visa International Services Association. Used under license “Coca-Cola”, the Distinctive Bottle and the Red Disk Icon are registered trademarks of Coca-Cola Ltd.
G O L F B U S I N ESS CA N A DA Fa l l 2 0 0 556 57Fa l l 2 0 0 5 G O L F B U S I N ESS CA N A DA
N G C O A C A N A D A N E W S
This year’s Take A Kid To The CourseWeek program has been the most successful year to date with a leap from275 participating courses in 2004 toclose to 400 courses this year! The resultsare in and with the significant increasein course involvement, this playerdevelopment program has truly proventhat we can make significant inroads to ‘Grow the Game’, as approximately40,000 families came out to coursesacross Canada during the event week ofJuly 4-10. This unprecedented boost hasfar exceeded all expectations and weboth challenge our member courses andproject that this will become a trend for the event in years to come!
Research has shown that to turnfirst-time golfers into golfers for life,each individual should have at leastFIVE on-course experiences, so be sureto try and get your participants outagain to the course, and note thatMUCH can be done at your end to capitalize on this initiative and takethis concept to another level.
As a thriving business in your community, using your existing mediarelationships or forging new ones can beinstrumental to the growth of yourbusiness, junior development and ultimately the game of golf. Advanceplanning and additional creativity canprove very fruitful, and while theNGCOA Canada provides memberswith a multitude of tools to be used,true lasting success requires dedicationand willingness to go the extra milefrom participating courses.
April Tanner, Marketing Specialist forThe City of Calgary’s two municipal golfcourses, McCall Lake Par 3 Golf Courseand Richmond Green Golf Course, hasworked hard to perfect the methods nec-essary to correctly focus on growing thegame and finding the key to participationat the two course operations.
McCall Lake Par 3 assembled andprovided a great experience for 326juniors and Richmond Green experiencedand onslaught of 464 juniors within theone-week event, which is in addition totheir regular focus on family golf. As such,they are exceptional examples of how
Take A Kid To The Course Week can befurther leveraged by taking hold of theprogram and Marketing Tool Kit provid-ed, and merging it with additional inter-nal marketing and promotional efforts.
Prior to and throughout the Take AKid To The Course Week program,McCall Lake Par 3 and Richmond GreenGolf Course used all elements of the elec-tronic tool kit available on www.ngcoa.ca,including the Press Release and Flyer, inaddition to leveraging the physicalMarketing Tool Kit provided to all participating courses a month prior to theevent. Flyers were distributed well before
the commencement of the program atevery tournament, group lesson programand special event on course, and by submitting the press release to variouslocal media, April garnered substantialcoverage in newspapers and on severalradio stations, even managing to arrange a live remote broadcast by Global TV at one of the City owned courses promoting the Take A Kid event and itsmany benefits.
Additional programs and partnershipsat the two courses mirror the dedicationshown during the NGCOA Canada’sgrow the game event. By partnering with
local junior high schools, close to 550 students have had the opportunity to goout to the course with their peers andenjoy a free round of golf and hopefullycontinue to return with family membersand friends. A relationship with a localRotary Service Club with a mandate towork with and support youth sportsdevelopment has enabled economicallychallenged juniors and families theopportunity to take up the game of golfthrough their fundraising efforts, and allfunds raised return to the city courses’Free Golf Subsidy Program. There areseveral of these events at the golf courses
annually, and 3500 deserving families thusfar have been extended invitations. April,the two courses’ staff, and the communityat large have become rightfully proud ofthis exceptional accomplishment.
Register NOW for 2006Register today (see form on reverse) and takeadvantage of your opportunity to be a part of an ever-growing FREE NGCOA Canadamember benefit program which not onlytakes aim to grow the game of golf, but alsobuilds a relationship between your course,your community and the golfers of tomorrow.
“Quite honestly - you have made such amazing improvements over the last few years Iwould be hard pressed to think of things to beimproved upon - my biggest change that I hadbeen hoping for (which has already happened)was early delivery of supplies, additional marketing tools and additional entryforms...and voila! This year, there they were!The NGCOA Canada is doing a fabulous job!”
April Tanner Marketing Specialist The City of Calgary Golf Courses Calgary, AB
TAKING THE LEADCITY OF CALGARY COURSES ‘GET IT RIGHT’!
DEDICATION & PARTICIPATIONNGCOA Canada members make Take A Kid Week Bigger and Better!
Fa l l 2 0 0 5 G O L F B U S I N ESS CA N A DA5858
Please fax your registration to the NGCOA Canada at 613-226-4148.For more information, contact Melissa Molina at (613) 226-3616 or [email protected]
Additional offers and restrictions will be posted on the website under the individual golf course. Please forward an electronic version of your logo to [email protected] to be inserted on the website next to your course’s name.
Objective: A National Player Development Program that encourages family and junior golf through a dedicated national marketing blitz. Open to NGCOA Canada members, the Take A Kid To The Course WeekCampaign is intended to bring non- and occasional golfers out to your course and help keep them there!
Minimum Golf Course Offer: One complimentary round of golf for every child, under the age of 16, who isaccompanied by an adult.
Suggestions for additional promotions: Free clinics, F&B discounts, free range balls, discounted green feesfor accompanying adult, free junior club rentals, parent-child tournaments, discounted cart rentals.
July 3-9, 2006
2006 Registration Form
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Inte
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Web
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Denn
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only
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Jerr
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13)
267-
1752
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sin
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Pro
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Pers
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.Co
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800)
465
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Pet
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Ret
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Cont
act:
Pete
r Ko
stin
(41
6) 7
30-2
386
Sparl
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Pro
pan
e C
entr
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nd S
outh
wes
tern
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CO
A
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prop
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pric
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Cont
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Terr
y W
inds
or (
800)
747
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0
Gol
fmax
is
the
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up
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ada,
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ada
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cou
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For
mor
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form
atio
n, c
onta
ct (
613)
226
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6, P
eter
Ley
ser
at p
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ngco
a.ca
or
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nna
Gos
ewic
h at
ggo
sew
ich@
ngco
a.ca
, or
visit
ww
w.n
gcoa
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for
the
mos
t up
-to-
date
listi
ngs.
GO
LF
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UP
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2005
N G C O A C A N A D A N E W S
60 Fa l l 2 0 0 5 G O L F B U S I N ESS CA N A DA
Golfmax News
In June of 2004, the National Golf CourseOwners Association Canada introduced theGolfmax Purchasing & Savings Statementto its members. Included with their renewalinvoice, the Statement serves as a way formembers to quantify one of the many benefits of belonging to the NGCOA Canada.
The Golfmax Purchasing & SavingsStatements serve multiple purposes forboth the NGCOA Canada and its members.Based on sales reports provided to theassociation by Golfmax Suppliers, thestatements provide another way to auditthe Suppliers’ sales of products and services to NGCOA Canada members, byallowing the members to see, in one place,how much they spend and save withGolfmax Suppliers.
They also offer members the opportunityto see what other potential savings exist fortheir course. By indicating the average savings realized by other courses with thesame number of holes, the personalizedStatement also allows each member to seehow comparable courses are benefitingfrom the various programs.
DDiissttiinnccttiivvee ffoorrmmaattThe Statement is divided into two separatesections. The first area lists the GolfmaxSuppliers currently used by the facility.Broken down by department, GolfmaxSupplier and period, each member can easily see their total purchases and total
N G C O A C A N A D A N E W S
savings within a specific period of time. Thetotal savings are based on the discountsnegotiated with each Golfmax Supplier.Members can also see the NGCOA Canada‘Member Average Savings’ which demon-strates how much courses with the samenumber of holes are saving with a specificsupplier.
The second part of the Statement remindsmembers of the additional savings they’denjoy through other Golfmax Suppliers.Since the total potential savings is often in thethousands of dollars, it can easily pay for theannual NGCOA Canada membership fees!
LLooookk cclloosseellyyUpon receiving the Purchasing & SavingsStatement with your renewal notice, mem-bers are encouraged to examine theirStatement closely and share the informationwith the other key purchasing staff at theirfacility.
As with every NGCOA Canada initiative,feedback on Purchasing & SavingsStatements is vital, and our members are avery important piece of the auditing process.If a specific Supplier appears incorrectly ordoesn’t appear when they should, or if youwould like to express your level of satisfactionwith the Statements, please contact our office.For more information regarding the GolfmaxPurchasing Program or the Purchasing &Savings Statements, please contact PeterLeyser at 613.226.3616 or [email protected].
Golfmax Purchasing & Savings StatementsPlenty of Potential to Save You Money!
“Golfmax keeps delivering
substantial savings and
industry leading products.
Thanks to the Purchasing &
Savings Statement, I know
both our courses benefited
by more than $22,500 last
year. We look forward to
new savings and products
going forward.”
Scott Atkinson The Links of GlenEagles GolfCourse/HeatherGlen Golf CourseCochrane/Calgary, AB
Provided annually with your membershiprenewal
Reporting periodvaries withSupplier When reviewing
purchases, please note the correspondingreporting period
Compares yourfacility’s savingswith the averagesavings of othercourses with thesame number ofholes
Did you know???
G O L F B U S I N ESS CA N A DA Fa l l 2 0 0 56161
G O L F B U S I N ESS CA N A DA Fa l l 2 0 0 5 63Fa l l 2 0 0 5 G O L F B U S I N ESS CA N A DA62
Events / MeetingsOur fall Golfmax Invitational GolfTournament and Annual Meeting beingheld in conjunction with the Atlantic GolfSuperintendent’s Association Fall Field Dayhas now been confirmed for October 3rd
and 4th at the Fairmont Algonquin GolfCourse in St. Andrew’s, NB.
Quebec Chapter
Membership / Board NewsAs of July 1st membership totaled 98 -the chapter fell one golf course short ofattaining its goal of 15 new members in2004-05. The goal for 2005 is also set at15, and personal golf club visits toexplain the benefits of membership willbegin again in the fall.
InitiativesThe Quebec Chapter Board has agreed toimplement a special fundraising projectto support chapter initiatives and theTake a Kid To The Course Week, consistingof selling rounds at member facilitieswith the sale proceeds being reinvestedentirely into the chapter. For 2005, 30golf courses donated rounds, which areposted for sale on www.golfmax.ca.Nineteen members of the QuebecChapter participated for the first time inthe Take a Kid To The Course Week -Thank you to these courses for support-ing junior and family golf development!
Events / MeetingsThe 3rd Annual Golfmax Invitational GolfTournament will take place Tuesday,September 20th at Club de golf LeBalmoral in Morin Heights, Quebec. Theday will begin with a Chapter GeneralMeeting followed by lunch, an afternoonof golf and a sumptuous dinner and auction/prize draw/awards. We anticipatea great turnout again, as the golf tournament is open to all golf courses in Quebec.
Legislation / Advocacy
ONTARIO
Property AssessmentsLittle progress has been made with discussions with MPAC. Checkwww.ngcoa.ca Central Ontario ChapterNews for current information on ARBpre-hearing updates.
Drinking WaterBy now most members will have been incompliance with the more simplifiedDrinking Water requirements from the Ministry of the Environment. Fall legislation is expected to confirm the transition of water testing and monitoring to local public health units.
Pesticide RestrictionsSince the Court of Appeals affirmedToronto’s right to legislate pesticiderestrictions, many municipalities havebegun serious reconsideration of theissue in their area. Check with yourmayor or councilor for pending activity.Ottawa is reviewing the progress of voluntary reductions through education,but concerned councilors are likely topush for further action.
Atlantic Canada
Membership / Board NewsWith approximately 80% of the golfers inAtlantic Canada considered public play-ers, your chapter Advisory Board and theExecutive of the Atlantic Zone of theCPGA have unanimously approved theformation of the Atlantic Public PlayerProgram, a joint initiative designed to“Grow the Game” in Atlantic Canada.Planning is now underway to launch thisprogram in New Brunswick for the 2006golf season. A complete informationpackage is being designed and will beforwarded to all New Brunswick coursesduring the summer.
InitiativesGolf Atlantic Expo 2006 in Halifax, NovaScotia has been tentatively confirmedfor March 24th – 26th. Final negotiationsare taking place with the facility owners.This event will be Atlantic Canada’s oneand only consumer golf show as thepartners wished to continue the verypositive steps from the 2005 show andmake this sole show a must to attend.Specialized packages are being devel-oped for NGCOA Canada members /members of the provincial golf market-ing groups and it is hoped that the mem-bers will give this event their utmostconsideration as it provides YOU theopportunity to meet one on one withyour customers.
Eastern Ontario/Outaouais
Membership / Board NewsThe Eastern Ontario / Outaouais Chapteraims to add 10 new members within thisnext fiscal year. Membership currentlystands at 157.
The Fall Chapter Advisory BoardMeeting is scheduled for Tuesday,September 6th at Smuggler’s Glen GolfCourse, and the Annual General Meetingof the Chapter is scheduled for Tuesday,September 20th – details to come in lateAugust.
InitiativesThe 2005 Golfer’s Red Books are continuingto show solid sales. All copies of the bookare now in distribution and it appearsthat this edition will be an excellent yearfor sales.
50,000 copies of the 2005 Editionof the Eastern Ontario Golf Outaouais GolfMap have been distributed throughOntario Travel Information Centres, CAAoffices, Tourism Partner InformationCentres and selected LCBO stores inEastern Ontario.
Everything is underway for the 2006Ottawa Golf & Travel Show, March 3rd – 5th, 2006. Visit the show website –www.ottawagolfandtravelshow.ca - forfurther information, and book your spacenow!! Last year’s Show was SOLD OUT.
Events / Meetings72 Chapter members took part in the2005 Take A Kid To The Course Week inEastern Ontario and the Outaouais. Initialresponse is overwhelmingly positive andmany are, already, marking next year’sdates in their calendars. Courses can signup immediately for 2006 by calling 613-226-3616.
Central Ontario
Membership / Board NewsThe late Mac Frost of Spring Lakes andMary Jane Hall of the Ladies Club wereCentral Ontario Chapter members cele-brated recently in an inspiring evening ofinduction ceremonies to the Ontario GolfHall of Fame. Our congratulations to theFrost Family and Mary Jane Hall for theirlifetime contributions to golf in CentralOntario.
InitiativesThe summer has been a very busy timefor your chapter as new initiatives for afall golf show are being considered. Thechapter participated in a provincial gettogether of the Ontario Allied GolfAssociation partners. The group providedJames Cronk an overview of the Ontariogolf scene for his development of thebusiness plan for the Play Golf grow thegame initiative. (www.playgolf.org)
The Chapter was pleased to enterinto an endorsement program withGolfSmart Inc. to support the launch of anew publication designed to substantiallyincrease marketing exposure to golfers inthe 2006 season. With editorial controland opportunities for members to adver-tise and coupon, the association standsto benefit from its collective strength toraise funds for grow the game programs,lobbying and effective services to members.
Events / MeetingsThe eleventh annual Chapter Golf Outingis imminent as we get set to visit ourhosts, Frank and Randy Fielder at BonaireGolf Course on September 13. If youhaven’t registered, please call theChapter Office to see if there are anyopenings at this -normally sold out-event.
Southwestern Ontario
Membership / Board NewsWelcome Bright’s Grove Golf Club inBright’s Grove and Rolling Meadows Golf & Country Club in Niagara Falls as newmembers to the NGCOA Canada andSouthwestern Ontario chapter.
InitiativesOur 2006 GolfLinks of SouthwesternOntario will be in circulation Friday,September 30, 2005 in plenty of time forHoliday gift shopping. You’ll noticeincreased participation and those who areexclusive to GolfLinks. Throughout 2005, anumber of GolfLinks participating golffacilities placed a focus on sales ofGolfLinks through their courses ~ some asmuch as a 400% increase!!! Don’t forgetthat members retailing the book retain$20 for each one sold!
Events / MeetingsThe 2005 Fall Golfmax Invitational GolfTournament will be held Wednesday,September 28th at WhistleBear Golf Club..Shotgun (“Hank’s Format”) starts at10:30am - $150pp includes: taxes, golf, cart,lunch at the turn, dinner, fabulousprizes…and some phenomenal silent auc-tion items. If you haven’t yet registeredcontact the chapter office at 905-934-0841!
Manitoba
Membership / Board NewsManitoba again is in the clutches ofMother Nature as flooding in all areas ofthe province has caused most courses toshut down at least part of most coursesfor several weeks. Last year MB had itscoldest summer on record and ownerswere looking for a solid year with greatweather…Time for Mother Nature to offersome warmth and sunshine!
Events / MeetingsAs a result of flooding the GolfmaxInvitational Tournament is postponedindefinitely for 2005. The tournament wasscheduled for August 8th at the Rat RiverGolf Course. At press time Réal wasputting together a plan to remain closedfor 2005 and renovate in preparation for2006.
Saskatchewan
Membership / Board NewsOver the next several months I will beleaving the SK and MB Chapters as theRegional Director. I have enjoyed workingwithin both of these unique golf businessenvironments and working with friends inthe industry. The past seasons have seentough weather conditions, but the tenacityof the owners shows not only the businesssavvy of our members but their true loveof the business and the game of golf.
Thanks for all the support over thepast 3 years and I look forward to continuedfriendships with all of you.
InitiativesThe Lung Association of Saskatchewan /NGCOA Canada SK 2005 coupon book havehad a successful year, with sales 400higher than in 2004. With many golfcourses waiting to take part in the 2006,it appears the book is impacting the SKgolfer.
Alberta
Membership / Board NewsSeveral of our board members havebegun to review the expansion of the Cityof Red Deer’s Riverbend Golf Course into a27-hole facility. It is felt expansion willhave a negative impact on privatelyowned golf facilities in the area. With asound business approach, it is hoped thatif golf course expansion is needed in cen-tral Alberta, it will be done by privateenterprise on a fair and competitive playing field.
InitiativesThe AB Hit the Green campaign is in fullswing with proceeds going to the Take AKid To The Course Week campaign for2006. Participation is voluntary and yourjunior league can make up to 20% of rev-enues in support of their own initiatives.
Events / MeetingsThe AB Chapter will be hosting a Northand a South Golfmax Invitational GolfTournament. The South Tournament willbe held at Springbank Links Sept. 27 andthe North Tournament will be held at theColoniale Golf & CC in Beaumont Sept. 21.
Look for the Fall F&B ManagersMeetings to take place in Calgary on Sept.28 at the Hamptons Club and in Edmontonat Raven Crest G & CC on Sept. 29.
British Columbia
Membership / Board NewsThe Chapter Advisory Board met inVictoria July 14th. The Board is encouragingyour support in the Peer to Peer member-ship drive, the goal being 20 membersprior to Nov 30. Talk to your neighbouringgolf courses to look into our business ser-vices, attend our meetings and become apart of the NGCOA Canada.
A regional meeting and golf will beheld at Kelowna Springs Golf Course Sept.29. Management Training and Hiring practices will be highlighted during thisfun and informative day.
InitiativesThe Chapter AGM will be held in conjunc-tion with the BCPGA Buying Show inPenticton – we hope to see all membersthere.
The Vancouver Island Golf Show ison track for early February in Victoriapromising to be bigger, have more interactive golf attractions, and be astrong marketing advantage forVancouver Island Golf courses.
Regional F&B Managers meetingswill be held in Victoria at Prospect LakeGolf Course – Oct. 3 and RedwoodMeadows – Oct. 4. Bring your F&B Staff fora great educational opportunity.
Across Canada NewsT H E N G C O A C A N A D A C H A P T E R S P R E S E N T
David McCafferty Atlantic Canada Regional Director(506) [email protected]
T H E N G C O A C A N A D A C H A P T E R S P R E S E N T
65G O L F B U S I N ESS CA N A DA Fa l l 2 0 0 564 Fa l l 2 0 0 5 G O L F B U S I N ESS CA N A DA
THE NGCOA CANADAMEMBERSHIP SCORECARD
The NGCOA Canada works hard to supportgolf facilities’ businesses and bottom lines.Here is what your peers have been sayingabout membership:
“We joined the NGCOA Canada when we discovered that the insurance program savings would cover twice the NGCOACanada’s membership fee. It would have beencrazy for us not to have signed up!”
Harold White, Director of OperationsLe Club de golf Milby [18 hole semi-private] Lennoxville, QC
“This is only Maple Estate Golf & C.C.’s secondseason, but I have to say that joining the NGCOACanada was the best move we have made so far.”
Helen Mackey, Owner Maple Estate Golf & C.C. [9 hole public] Cloyne, ON
“Thank you for the urgent message [regardingnew water testing regulations in Ontario] - I was within a day of signing a contract for testing @$135 per month plus courier servicesweekly on a system that has always tested okaywith the Public Health lab. Finally we are getting some common sense into the process.
Your messages on this topic have beenABSOLUTELY VALUABLE to us - makes belongingto the association totally worthwhile.”
Helen Osborne, OwnerMarvel Rapids Golf Course [9 hole public] Apsley, ON
“I feel the Take A Kid To The Course Week was ahuge success and the many complimentsreceived by the parents only confirm that fact.It was extremely satisfying to hear the thank-yous from the parents and to see the smiles onthe kids’ faces after they had their ‘best shotyet.’ I applaud the NGCOA Canada for makingthe effort to better our sport through thedevelopment of juniors. I look forward to beinga part of this program for many years to come.”
Duane Storcer, CPGA Assistant Professional Riverside Golf Resort [18 hole semi-private] Fairmont Hot Springs, BC
Please fax or mail application with cheque to:National Golf Course Owners Association CanadaSuite 105, 955 Green Valley Crescent, Ottawa, ON, K2C 3V4For more information, call: (613) 226-3616 Fax: (613) 226-4148e-mail: [email protected] Website: www.ngcoa.ca
N EW M E M B E R S May 4, 2005 - August 5, 2005
AlbertaAcme & District Golf Club Acme AB Eaglequest Calgary Dome Calgary AB Grovedale Golf Course Grovedale AB Milk River Golf & Country Club Milk River AB Northern Bear Golf Club Inc. Sherwood Park AB Pinebrook Golf & Country Club Calgary AB Pipestone Links Golf Course Millet AB Redwood Meadows Golf and Country Club Redwood Meadows AB Windermere Golf and Country Club Edmonton AB
British ColumbiaChinook Cove Golf Barriere BC Eaglequest Kelowna Kelowna BC Highlands Golf Coldstream BC Lone Wolf Golf Club Taylor BC
Corporate MembersGolfworks Canada Ottawa, ON Eastern Ontario/OutaouaisJonas Software Richmond Hill, ON NationalUrban Jungle Media & Design Sherwood Park, AB National
AtlanticCovered Bridge Golf & Country Club Hartland NB Golf Bouctouche Inc. Bouctouche NB Brookside Resort Limited Hatchet Cove NF Humber Valley Resort - The River Course Humber Valley NF
QuebecClub de Golf Baie Missisquoi Venise QCElm Ridge Country Club Inc. Ile Bizard QCLe Club de Golf Milby Lennoxville QC
Eastern Ontario & OutaouaisHeritage Golf Club Lancaster ON
Central OntarioBellevue Golfing Inc. Belleville ON Eaglequest Thunder Bay Thunder Bay ON Harmony Creek Golf Centre Oshawa ON RTW Resorts Ltd. Ennismore ON TerraView Driving Range Uxbridge ON The Old Pro Driving Range Brampton ON
Southwest OntarioBright’s Grove Golf Club Bright’s Grove ON Lakeview Productions Inc. Nottawa ON Rolling Meadows Golf & Country Club Niagara Falls ON
N G C O A C A N A D A M E M B E R S H I P A P P L I C A T I O N F O R M